Land Maverick Podcast
Dive deep with us every Thursday into the wild frontier of vacant land investing. Hosted by Jaren Barnes, "The Land Maverick Podcast" is your unfiltered, no-BS ticket into the vast universe of land investing!
We're talking genuine conversations, passionate debates, and unexpected insights from some of the sharpest minds in the land game.
Whether you're a rookie looking to stake your claim or a seasoned pro scouting the next big opportunity, join us for a wild ride through the intricacies of land investing. Pull up a chair, tune in, and let's get down to the nitty-gritty of turning dirt into dollars.
📈 Want to jumpstart or grow your land investing business? Text "Podcast Maverick" to 219-419-7797 to get a free 30-minute strategy session with Jaren!
Land Maverick Podcast
Joe Roberts of Land Caller
In this episode of the Land Maverick Podcast, I had a fascinating conversation with Joe Roberts, delving into the intricacies and strategies of cold calling in the land business. Joe, an expert in this field, shared valuable insights that set his approach apart from generic real estate cold call companies, shedding light on how to effectively use cold calling as a tool for land investment and acquisition.
Episode Highlights
- Joe Roberts discusses the uniqueness of his company, Land Caller, and its specialized focus on the land business as opposed to general real estate cold calling.
- Emphasizing the importance of client customization in cold calling scripts to optimize lead quality over quantity.
- Joe explores the psychology behind cold calling leads versus direct mail leads and their different impacts on potential sellers.
- The conversation touches upon different pricing models for cold calling services and how Land Caller's model offers a flat fee for dedicated campaign management.
- Joe elaborates on the importance of quality control in cold calling, including skip tracing and TCPA litigator scrubbing.
- There's a discussion about the effectiveness of personalizing cold calls to communicate client values, and whether aspects like owning a nonprofit or being veteran-owned influence the effectiveness of calls.
- Joe shares insights into the cost-efficiency of cold calling compared to direct mail and texting, highlighting the labor intensiveness of these strategies.
- Challenges faced by new land investors or those with full-time jobs in effectively utilizing cold calling services are discussed.
- The conversation also covers the necessity of follow-ups in the cold calling process and the importance of a full-time position for handling leads and negotiations.
- The sustainability of long-term client relationships in the cold calling business is debated, considering the potential for in-house training and management.
Resources Mentioned
- Land Caller: Joe Roberts' company specializing in cold calling for the land business. (https://landcaller.com/)
- Books for training in negotiations: "How to Win Friends and Influence People" and "Never Split the Difference."