"API Keys Should Be Free”: Kendall Hines on Breaking the CRM Lock-In

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Kendall Hines is the founder and owner of Clicki (https://joinclicki.com/), a referral platform for service businesses. He grew up in the industry, scaling ‘’Lawn Doctor’’ franchise before moving into software.

He's a vocal advocate for free API access, data ownership, and building software with AI at the core.

Instagram: https://www.instagram.com/kendallmhines/
X: https://x.com/kendallmhines?lang=es
Linkedin: https://www.linkedin.com/in/khines1/

Jonas’s Socials:
Instagram: https://www.instagram.com/jonasaolson/?hl=es
Facebook: https://www.facebook.com/jonas.olson.18/

Check out Jonas’s Book ‘’Zip Code Kings’’: https://pestcontrolmillionaires.com/zip-code-kings/

The Pest Control Millionaire Podcast is all about helping small business owners scale their lawn and pest companies by talking to experts in the service industry.

For business coaching and mentorship, visit: pestcontrolmillionaires.com

Produced by Sofia Salaverri and Dalton Fisher, Fisher Multimedia LLC
FisherMultiMedia.com

Chapters: 
00:00 — How Kendall and Jonas Met
02:01 — Online Checkout vs. the Phone
03:40 — AI as a Commodity
04:33 — Software Isn't the Moat Anymore
05:53 — Building 10x Developers with AI
07:06 — From Lawn Doctor to WorkWave
09:20 — Why Referrals: The Origin of Clicki
11:34 — Clicki vs. Bravo
15:11 — Best Ways to Use Clicki
19:21 — Rewards Pass: Your Brand in the Wallet
24:38 — Best Ways to Use Bravo
30:17 — The Future of CRMs and AI Agents

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