The Millionaire Mind

EP127: High-Level Metrics Every Business Owner Should Be Tracking with Dallas McLaughlin

March 27, 2024 Episode 127
The Millionaire Mind
EP127: High-Level Metrics Every Business Owner Should Be Tracking with Dallas McLaughlin
Show Notes

If you want to ascertain whether your business is truly thriving, this episode has got you covered! Digital marketing guru Dallas McLaughlin shares his journey from a web development specialist to a pioneer in digital advertising. Gain invaluable insights on navigating digital marketing shifts, capitalizing on opportunities amid the COVID-19 pandemic, and the essential steps and critical indicators to launching a thriving business.


Key takeaways to listen for 

  • Dallas's transformative journey into digital marketing
  • The impact of COVID-19 on the marketing industry 
  • Major challenges in establishing a new business 
  • Key metrics every business owner should keep track
  • How to determine customer lifetime value and cost of acquisition


Resources mentioned in this episode


About Dallas McLaughlin

Dallas McLaughlin is an award-winning business owner, speaker, and podcast host with over 12 years of experience in full-service advertising agencies. His broad exposure spans various industries such as travel, hospitality, e-commerce, retail, finance, and non-profits, working with a range from small startups to large national franchises. Dallas specializes in leading the development and execution of comprehensive digital marketing strategies, significantly contributing to businesses reaching their annual growth objectives.


Connect with Dallas


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Go to https://www.themillionairemind.us/ and ask Dallon all your burning questions about how you can start owning apartments today!