The Small Business School Podcast

Business Builders (Pt.28) How to Forecast Revenue with Confidence

Staci Millard Episode 322

In this episode of Business Builders, we’re taking the fear out of forecasting. If you’ve ever thought, “I’m not good at math, I can’t do this”—this one’s for you. Staci breaks down how to create a realistic three-month revenue forecast using what you already know about your business, without spreadsheets that make your head spin.

Key topics covered:

  • Why forecasting isn’t about being perfect—it’s about getting closer to reality
  • What data to use (past trends, capacity, seasonality, and known changes)
  • The 4-step method to create a simple, confident three-month forecast
  • How to use your forecast to plan marketing, hiring, and avoid revenue dips
  • A tip that most business owners miss: factoring in discounts and actual sales prices

Challenge

Map out a 3-month forecast using your current offers. Multiply realistic sales volume by price (adjusted for discounts if needed), and ask: Does this get me to my goal? If not—what actions do you need to take?

Forecasting isn’t about controlling—it’s about leading your business with confidence. You’ve got this!

Mentioned in this episode: If you are running a business in Canada and you need help with all the things accounting related, but more importantly understanding the numbers I invite you to check out https://thriveaccounting.co/



Staci's Links:
Instagram. Website.

The School for Small Business Podcast is a proud member of the Female Alliance Media.

To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.

Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

People on this episode

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

Community Artwork

Community

Kristina Bartold
Founder2Founder with Aaron Spivak Artwork

Founder2Founder with Aaron Spivak

Founder2Founder Podcast
Into The Wild Artwork

Into The Wild

Renee Warren