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The Virtual Assistant School | Start a Side-Hustle, Make Money From Home, & Grow Your Online Business
Welcome to The Virtual Assistant School Podcast. I’m your host, Kate, a teacher-turned-entrepreneur, mom of two, and I teach women how to use the skills they already have to make money from home as a virtual assistant.
Every Tuesday and Thursday, you’ll get step-by-step strategies, behind-the-scenes insights, and hear honest, unfiltered conversations about making money and growing an online business so you can stop feeling stuck and start taking action toward your goals. Whether you're looking for a flexible side hustle or want to take your business full-time, this podcast is for you!
Building a business — or starting something new — can be super overwhelming at times. But here, you don't have to do it alone. 🫶🏻
The Virtual Assistant School | Start a Side-Hustle, Make Money From Home, & Grow Your Online Business
76: What Marketing Really Looks Like in 2025/2026 (And Where Most Business Owners Are Getting It Wrong)
When you hear “market your business,” do you think of nonstop content, algorithm-chasing, or burning out on trends?
In this episode, we’re breaking down what modern marketing really is—and why most business owners are missing the mark. You’ll learn what’s no longer working in 2025/2026, what today’s smartest marketers are doing differently, and how to shift your strategy so people actually want to buy from you.
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Some of the links may be affiliate links! 🫶🏻