The Change Effect - Inspiration and Strategies for Creating Success on Your Own Terms

Naomi Rose: From Self-Made Professional Baker and Business Owner to Helping Food Entrepreneurs Follow Their Dreams

Noelle Van Episode 23

Have you ever wondered what it would be like to do whatever it took- even if it meant learning something completely new- to follow your dream? Today’s guest did just that, stepping into the unknown with nothing more than a willingness to give it her all and refusing to give up no matter what obstacles stood in her way. This week on Journeys Through Change, my guest Naomi Rose and I are talking about how becoming a self-made professional baker, cafe owner and businesswoman led her to help aspiring bakers and food entrepreneurs follow their dreams.



Naomi Rose is a food business strategist and baking coach who helps people achieve baking success. With a deep passion for baking and an unwavering commitment to helping others achieve their goals, Naomi has made it her mission to help as many people as possible learn how to bake and build successful baking businesses. In 2018, Naomi made the bold decision to leave her 9-5 office job and pursue her dream of opening a café and bar. Today, Naomi aims to inspire and educate aspiring bakers and food entrepreneurs from all walks of life, with her latest business, Baking Boss, sharing her wealth of knowledge and expertise through online workshops and her podcast, Baking Boss Kitchen Secrets. Whether you're looking to take your baking skills to the next level or build a thriving food business from scratch, Naomi is the ultimate guide and mentor, ready and willing to help you achieve your dreams.



In this episode, Naomi and I discuss:

  • How Naomi grew her brick-and-mortar business through continuous trial and error. 
  • Taking imperfect, messy action is key to getting the ball rolling.
  • How Naomi’s grandmother's love for baking and value of caring for others was woven into her own cafe business.
  • Using the COVID lockdown to look at her business objectively and restructure as necessary.
  • Having the tenacity to set your emotions aside and keep moving forward.


It’s OK not to have all of the answers. If you’re willing to go for your dreams with a vision and direction, the rest will gradually fall into place over time.

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Podcast- Baking Boss Kitchen Secrets



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