Engaging a wider range of resources to connect patients with organizations within their community can help transform healthcare and improve overall well-being, according to new research published in the Journal of Business Research by faculty at Florida Atlantic University’s College of Business. The article, “Transforming Community Well-being Through Patients’ Lived Experiences,” introduces the concept of “patient ecosystem management” (PEM), which the authors describe as an organizational process that focuses on treating patients differently in terms of assessing, managing and expanding resources to achieve patient health and well-being goals.
Andrew Gallan, Ph.D. - lead author of the article, assistant professor in FAU’s marketing department, and director of the FAU Center for Services Marketing and Management - joined Jim Hellegaard, Media Relations Director at FAU Business, to discuss the research.