Embark on a raw and captivating journey with me, Sean Michael Crane, as we unleash the entrepreneurial spirit that fuels success in today's digital landscape. My path has been anything but ordinary, winding through the peaks and valleys of creating an online brand that stands out in a sea of sameness. I reveal the personal challenges and triumphs that have shaped my approach to business and life, from the discipline of daily runs to the creation of the Unstoppable Coaching Program. This episode isn't just about storytelling; it's an intimate look at the hard-earned lessons that can empower you to reach mental, physical, and spiritual vitality.
When business pioneer Lance Bachman and I crossed paths, it wasn't the usual business encounter. Discover how a display of genuine commitment turned into a mentorship that defied expectations and paved the way for a profound impact starting in 2024. Through heartfelt anecdotes and reflections, we unwrap the true essence of relationship-building and its pivotal role in carving out a sustainable business model—one where passion and dedication intertwine to foster connections that go beyond the transactional. Prepare to be inspired to live with purpose, build a legacy, and ensure that when you look back on life, it's with a sense of fulfillment and countless lives uplifted.
Embark on a raw and captivating journey with me, Sean Michael Crane, as we unleash the entrepreneurial spirit that fuels success in today's digital landscape. My path has been anything but ordinary, winding through the peaks and valleys of creating an online brand that stands out in a sea of sameness. I reveal the personal challenges and triumphs that have shaped my approach to business and life, from the discipline of daily runs to the creation of the Unstoppable Coaching Program. This episode isn't just about storytelling; it's an intimate look at the hard-earned lessons that can empower you to reach mental, physical, and spiritual vitality.
When business pioneer Lance Bachman and I crossed paths, it wasn't the usual business encounter. Discover how a display of genuine commitment turned into a mentorship that defied expectations and paved the way for a profound impact starting in 2024. Through heartfelt anecdotes and reflections, we unwrap the true essence of relationship-building and its pivotal role in carving out a sustainable business model—one where passion and dedication intertwine to foster connections that go beyond the transactional. Prepare to be inspired to live with purpose, build a legacy, and ensure that when you look back on life, it's with a sense of fulfillment and countless lives uplifted.
Welcome back to another episode of the Unstoppable Mindset Podcast. I'm your host, shawn Michael Crane. We're bringing the fire today, baby. So right now I want to share with you guys what it's really like to be an entrepreneur, especially in the online space. I want to share with you some things that I've experienced, some things that I've been able to accomplish.
Speaker 1:Look, if you want to crush it online, you want to put out nice content, pretty content, sexy content. You want to build a brand that people like, that they feel connected to a brand that people identify with. You've got to be a certain type of individual to pull this off. A lot of people want success online but they're just putting out the same content as everyone else. They don't really think like deeper on these things that they're teaching. They don't really have depth to them. They don't put out content that resonates with people. Like it's such surface level bullshit, right, and that's why most people online they're putting out tons of content, they're doing all this stuff, but they're not really getting results on the back end. They're not growing their business, they're not acquiring new clients, they're not making money, they're not really making an impact. They're just blending in right and and. So I mean man. I just want to share with you some stuff that I experienced the last couple years that have helped me grow personally and professionally and really my approach to the online space.
Speaker 1:I remember about two years ago. At this time, I was just so focused on being fit, mentally disciplined, I was crushing it. On a personal level, I was being the best dad, the best husband, most you know fit I've ever been in my life. I was running 50, 60 miles a week, training for ultra marathons and whatnot, and I was lifting every day. I was in peak performance, right. And so every morning I would get up and I would run in the dark and I would run five to 10 miles and I would be crushing it. I'm 195 pounds, running seven 730 minute per mile pace, and I was on fire man, and every day in the midst of my run I'd share a video, a motivational video, something that would just come to me in the midst of that run. This was my process, right. Every day, I'd get up and I'd attack life Like I couldn't just roll out of bed and spit some fire into my phone. I had to earn it right. I had to create it first and then share it with the world. And so my process was every day, despite how I felt, whether I was tired, whether I was fatigued, injured, whatever I'd get up and I'd get out of bed and I'd go, crush, run and I would share these videos online on Facebook, on Instagram, but mainly Facebook.
Speaker 1:And I noticed that people were just starting to watch them every morning, either a reel or on my story and I started seeing certain people watching my reels, certain business owners, certain people watching my reels, certain business owners, certain people who were successful, certain people I'd seen online crushing it, and I knew right then, and there, that fucking guy wants what I have. Right now, that guy wants this feeling. The way I felt was invaluable, right, I don't care how much money you have, I don't care how many cars you have, I don't care what you have as far as materialistic things go, what I had cultivated inside of me and tapped into, everybody wants it's purpose, it's drive right, it's gratitude, it's inner peace, it's fire. We all want to go into life feeling that way. So many people don't feel that way. They get out of bed and they're just not alive, they're not clicking, they're not all in, they're not laser focused. I figured out a way to cultivate that within myself, and so I started sharing how I did that. I started showing people how I was doing that and it was attractive to them. They were drawn to it, and so that's when I landed one of my first big clients, and he was a well-known business owner, super successful online. He and I worked together that whole year and I ended up speaking at one of his events.
Speaker 1:So in the midst of that relationship, I started having all these business owners, all these other successful men seeing my content, seeing how I live, hearing about my story, hearing me on podcasts, reading my book all this stuff and I started building the Unstoppable Coaching Program. That's when I founded Unstoppable 365 MFR and we started attacking it with a vengeance, because I realized there was so many guys who were at such a low point in life, like guys who you thought had it all put together, guys who had the money, guys who were online, guys who had the businesses, but inside they were broken and they didn't want to show anybody because they didn't want to appear weak, right? And so what I started doing is coaching these guys and helping these guys to transform their mindset, to get fit and to really revive themselves on a spiritual level, because if you're not alive on the spiritual level, you can't appreciate and really feel anything the way you want to. And so, in the midst of those relationships, right, I was able to create some opportunities. And let me tell you this, man if you're an entrepreneur and you want to create success online, you make the fucking opportunity. Too many of you are sitting around waiting for things to fall in your lap. You have to create the opportunity. It's the way you live every single day. It's the content you put out, the way you build relationships. It's the person that you show the world you are. That's either going to attract opportunities or it's going to repel them. And the X factor is you and how you're living. Who are you really? You can't fake it. Are you doing the work? Are you getting up early? Are you putting in the extra hours? Are you sacrificing things? Are you really all in? Are you a phony? Like? It's going to be reflected in your results. Know that If you're all in, you're going to have the results. If you're not all in, you're not going to have the results. It's that straightforward.
Speaker 1:And so I remember, in the midst of that relationship, I had the opportunity to meet Lance Bachman. Lance is an OG. Look him up, he's crushed it. I mean, in business there's not many people that compare to Lance and he's an awesome guy, great father. I love Lance. We've built a relationship.
Speaker 1:But I remember the first time we talked, we talked on FaceTime and he goes yeah, man, like you know, if you want to connect sometime, come out to my place and you can come stay with me through the night. We'll work out, we'll talk life and business. You know, and he tested me. This is what he did. He said why don't you come out this weekend? He was testing me to see how bad I wanted success, at what lengths I was willing to go to build relationships and show people what I'm about. I said all right, lance, I'll see you on Saturday morning. So I got a flight. This was like Wednesday. I got a flight for Friday, red-eyed, to see Lance, spent the day with him working out doing the sauna. I gave him my book, he gave me his book.
Speaker 1:We built a relationship. I met his kids and that was the beginning of our relationship. It was a 24-hour thing. I didn't go there expecting anything. I didn't leave with anything. Nothing as far as monetary value, lance didn't sign up with me and you know there was no transaction. We were both of the same mind. Right? We were building a relationship. We were checking each other out to see if we'd want to do business one day or if we were on the same wavelength. Right, he's a family man, he's driven like a motherfucker and he's an honest guy who lives with integrity. That's the type of people that I want to be around.
Speaker 1:So, fast forward six, eight months of building that relationship, lance calls me out at the beginning of this year 2024, to go spend time with him, work out, speak at his company headquarters, train mindset, you know, just get him on fire. He just wanted a jumpstart to 2024, and I was the guy that he thought of. He called me up. He said, sean, I want you out here. I want to just get a mental reset. I want to crush some workouts. I got to get laser focused for this year. You know he had some personal stuff going on and he had faced some adversity and I was the guy that he thought of when he knew that he needed someone to lean on. Right, because I continued to check in with Lance. I continued to show up day in and day out on social media. He and I saw each other at different speaking engagements.
Speaker 1:I built that relationship over a six to eight month period, never with the intention of like, oh, I need money, oh, I want to close this guy. It was like showing that you really care, like, here's the thing If you're in sales, if you're a coach, if you're an entrepreneur, show people that you really care about them and they'll do business with you for the rest of your life. If you become a transactional character and they think you're just chasing their money and trying to close them, they're going to fucking block you. Right, because you're phony and you're fake and you're just in it for the money. Too many people are in up for all the right reasons. Be authentic, be real, show up and show people what the ultimate life looks like. Be the example and watch how they gravitate towards you and this is how things work right.
Speaker 1:So, going out to spend that time with Lance and work with him. At the beginning of the year Somebody saw us together on social media. Who is a very successful business owner. He's grown his business, sold it for a large sum of money and he literally hit me up on Facebook. He said hey, I saw you were out here with Lance. I'm looking for a one-on-one coach. You're the guy for me. And we jumped on a Zoom and 45 minutes later he wired me $50,000 to work with him for the year to come, speak at his company headquarters and to work with some of his employees. This is just the beginning stages of a very lengthy relationship where everybody's going to win right. I'm going to be able to build relationships with that individual and all his employees. He's going to get to a healthy point in his life where he's thriving and he's crushing it in all areas, because he was crushing it in business but not on a personal level, not with his health, right. And so this is how you make shit happen. If I hadn't shown up years ago on my phone in the dark, running spitting fire into my phone, I wouldn't have got to that point. If I hadn't worked with that first initial client and got seen and got exposure and got on a stage and crushed it and served right with a big heart and motivated the audience, I wouldn't have got recognition. Had I not built that relationship with Lance and gone out to Philadelphia two times right, I wouldn't have been seen by this individual who now hired me and was able to wire me that money in 24 hours.
Speaker 1:When you do the right thing, when you're living out your purpose and you have a heart to serve and you're pouring into your audience, you're really trying to change lives. Not just change, but save lives right, because a life lived that's not really purpose-driven is a life wasted. I'm not here to change lives. I'm here to save lives Because when you get to your deathbed, if you have those regrets that just eat you alive, you're going to go to fucking hell. You're going to be in a living hell.
Speaker 1:You're going to wish that you had, you know, a gun to blow your brains out, because you're going to see all the things you could have done, the person you could have been, the way that you could have lived. It's all going to flash before your eyes and in that moment there's no do-overs. You're not going backwards, you're going to the grave with those thoughts forth in 2024. Wait till you see the impact, the growth. Watch what happens with Unstoppable. I'm telling you this is going to be the number one personal development, health and wellness program in the world by far. I'm calling my shot. I've called it every step of the way to this point. Watch what we do, baby. We're only going to the top. Let's go.