How can you turn your hotel into a community hub that drives business from both locals and people visiting your city?
In this episode, you'll hear from Margaret Lefton, Creative Director at Yours Truly, a hotel in Washington, DC, about the practical ways they did this.
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This episode is brought to you with support from Sojern. I teamed up with Sojern to study how hoteliers use data to drive revenue and build stronger guest relationships. You can see what we found in this research report: How Hotel Brands Are Using First-Party Data to Drive Revenue & Build Stronger Relationships.
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Music by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands