{"version":"1.0.0","segments":[{"speaker":"Sam Sethi","startTime":12.34,"endTime":16.15,"body":"Hello and welcome to"},{"speaker":"Sam Sethi","startTime":12.34,"endTime":16.15,"body":"Pod News Weekly. And it's a"},{"speaker":"Sam Sethi","startTime":16.15,"endTime":20.2,"body":"welcome back to Oscar's around"},{"speaker":"Sam Sethi","startTime":16.15,"endTime":20.2,"body":"the he's the CEO and co-founder"},{"speaker":"Sam Sethi","startTime":20.2,"endTime":23.65,"body":"of a wonderful company called"},{"speaker":"Sam Sethi","startTime":20.2,"endTime":23.65,"body":"Wonder Kraft. Oscar, hello, how"},{"speaker":"Sam Sethi","startTime":23.65,"endTime":23.95,"body":"are you?"},{"speaker":"Oskar Serrander","startTime":24.269,"endTime":25.409,"body":"Happy to be"},{"speaker":"Oskar Serrander","startTime":24.269,"endTime":25.409,"body":"back on the show."},{"speaker":"Sam Sethi","startTime":25.722,"endTime":28.332,"body":"We're very happy to"},{"speaker":"Sam Sethi","startTime":25.722,"endTime":28.332,"body":"have you now. Last time we"},{"speaker":"Sam Sethi","startTime":28.482,"endTime":32.802,"body":"chatted, you had just come out"},{"speaker":"Sam Sethi","startTime":28.482,"endTime":32.802,"body":"of the quiet beta. You were"},{"speaker":"Sam Sethi","startTime":32.802,"endTime":36.762,"body":"launching a translation service"},{"speaker":"Sam Sethi","startTime":32.802,"endTime":36.762,"body":"white glove capabilities, which"},{"speaker":"Sam Sethi","startTime":36.762,"endTime":40.752,"body":"is basically humanizing the"},{"speaker":"Sam Sethi","startTime":36.762,"endTime":40.752,"body":"transcription. Now you've"},{"speaker":"Sam Sethi","startTime":40.902,"endTime":46.032000000000004,"body":"launched something very exciting"},{"speaker":"Sam Sethi","startTime":40.902,"endTime":46.032000000000004,"body":"a studio AI advertising platform."},{"speaker":"Sam Sethi","startTime":46.152,"endTime":47.232,"body":"Tell me more about it."},{"speaker":"Oskar Serrander","startTime":47.308,"endTime":49.318,"body":"Yeah. So last"},{"speaker":"Oskar Serrander","startTime":47.308,"endTime":49.318,"body":"time he had me on that was right"},{"speaker":"Oskar Serrander","startTime":49.318,"endTime":53.158,"body":"when we launched in early"},{"speaker":"Oskar Serrander","startTime":49.318,"endTime":53.158,"body":"February, which was the, the"},{"speaker":"Oskar Serrander","startTime":53.158,"endTime":56.968,"body":"first big platform release from"},{"speaker":"Oskar Serrander","startTime":53.158,"endTime":56.968,"body":"one Kraft. We actually had this"},{"speaker":"Oskar Serrander","startTime":56.968,"endTime":60.448,"body":"capability then too, but we"},{"speaker":"Oskar Serrander","startTime":56.968,"endTime":60.448,"body":"hadn't really dug deeper into it."},{"speaker":"Oskar Serrander","startTime":60.478,"endTime":63.718,"body":"We really started to test out"},{"speaker":"Oskar Serrander","startTime":60.478,"endTime":63.718,"body":"with a few partners and how they"},{"speaker":"Oskar Serrander","startTime":63.718,"endTime":66.448,"body":"were creating audio and"},{"speaker":"Oskar Serrander","startTime":63.718,"endTime":66.448,"body":"producing for different use"},{"speaker":"Oskar Serrander","startTime":66.448,"endTime":69.77799999999999,"body":"cases. Advertising was one of"},{"speaker":"Oskar Serrander","startTime":66.448,"endTime":69.77799999999999,"body":"them. And translation and"},{"speaker":"Oskar Serrander","startTime":69.77799999999999,"endTime":73.198,"body":"dubbing, as you mentioned, was"},{"speaker":"Oskar Serrander","startTime":69.77799999999999,"endTime":73.198,"body":"one of them that we were pushing"},{"speaker":"Oskar Serrander","startTime":73.198,"endTime":76.768,"body":"then together with a few"},{"speaker":"Oskar Serrander","startTime":73.198,"endTime":76.768,"body":"partners. One of them or their"},{"speaker":"Oskar Serrander","startTime":76.858,"endTime":80.33800000000001,"body":"CEO that we started designing"},{"speaker":"Oskar Serrander","startTime":76.858,"endTime":80.33800000000001,"body":"with in the fall, and this time"},{"speaker":"Oskar Serrander","startTime":80.33800000000001,"endTime":83.668,"body":"around we are a couple of months"},{"speaker":"Oskar Serrander","startTime":80.33800000000001,"endTime":83.668,"body":"ahead, six months in that"},{"speaker":"Oskar Serrander","startTime":83.668,"endTime":87.208,"body":"release. And since then for the"},{"speaker":"Oskar Serrander","startTime":83.668,"endTime":87.208,"body":"past six months, something that"},{"speaker":"Oskar Serrander","startTime":87.208,"endTime":91.168,"body":"I am obviously very passionate"},{"speaker":"Oskar Serrander","startTime":87.208,"endTime":91.168,"body":"about is advertising. I've been"},{"speaker":"Oskar Serrander","startTime":91.168,"endTime":95.008,"body":"in that space for almost 20"},{"speaker":"Oskar Serrander","startTime":91.168,"endTime":95.008,"body":"years, starring agency side and"},{"speaker":"Oskar Serrander","startTime":95.008,"endTime":98.878,"body":"Spotify and iHeart and recently"},{"speaker":"Oskar Serrander","startTime":95.008,"endTime":98.878,"body":"accounts for six years as a"},{"speaker":"Oskar Serrander","startTime":98.878,"endTime":104.188,"body":"chief operating officer. And"},{"speaker":"Oskar Serrander","startTime":98.878,"endTime":104.188,"body":"it's kind of became a quick"},{"speaker":"Oskar Serrander","startTime":104.188,"endTime":107.248,"body":"focus for us because the demand"},{"speaker":"Oskar Serrander","startTime":104.188,"endTime":107.248,"body":"is right there. There is a lot"},{"speaker":"Oskar Serrander","startTime":107.248,"endTime":111.928,"body":"of problems in the ad production"},{"speaker":"Oskar Serrander","startTime":107.248,"endTime":111.928,"body":"kind of workflow for audio"},{"speaker":"Oskar Serrander","startTime":111.928,"endTime":115.078,"body":"companies all around the table,"},{"speaker":"Oskar Serrander","startTime":111.928,"endTime":115.078,"body":"really for brands to be able to"},{"speaker":"Oskar Serrander","startTime":115.078,"endTime":118.678,"body":"produce audio ads as fast as"},{"speaker":"Oskar Serrander","startTime":115.078,"endTime":118.678,"body":"they want to at the speed of"},{"speaker":"Oskar Serrander","startTime":118.678,"endTime":123.138,"body":"culture. Meaning you can go live"},{"speaker":"Oskar Serrander","startTime":118.678,"endTime":123.138,"body":"with something quite fresh and a"},{"speaker":"Oskar Serrander","startTime":123.148,"endTime":127.108,"body":"fresh message way faster. It"},{"speaker":"Oskar Serrander","startTime":123.148,"endTime":127.108,"body":"doesn't really exist today"},{"speaker":"Oskar Serrander","startTime":127.108,"endTime":131.548,"body":"because of the lengthy and"},{"speaker":"Oskar Serrander","startTime":127.108,"endTime":131.548,"body":"costly production workflow that"},{"speaker":"Oskar Serrander","startTime":131.548,"endTime":134.368,"body":"exist. So that's something that"},{"speaker":"Oskar Serrander","startTime":131.548,"endTime":134.368,"body":"I wanted to fix and I wanted to"},{"speaker":"Oskar Serrander","startTime":134.368,"endTime":137.75799999999998,"body":"fix for my entire career. And we"},{"speaker":"Oskar Serrander","startTime":134.368,"endTime":137.75799999999998,"body":"saw that we were really getting"},{"speaker":"Oskar Serrander","startTime":137.75799999999998,"endTime":140.87800000000001,"body":"a lot of traction on that early"},{"speaker":"Oskar Serrander","startTime":137.75799999999998,"endTime":140.87800000000001,"body":"on with the first version of the"},{"speaker":"Oskar Serrander","startTime":140.87800000000001,"endTime":143.758,"body":"platform. And since then,"},{"speaker":"Oskar Serrander","startTime":140.87800000000001,"endTime":143.758,"body":"together with our partners"},{"speaker":"Oskar Serrander","startTime":143.758,"endTime":148.348,"body":"around the world, really studios,"},{"speaker":"Oskar Serrander","startTime":143.758,"endTime":148.348,"body":"marketers, brands in a lot of ad"},{"speaker":"Oskar Serrander","startTime":148.798,"endTime":152.668,"body":"media companies that need to"},{"speaker":"Oskar Serrander","startTime":148.798,"endTime":152.668,"body":"have these capabilities more"},{"speaker":"Oskar Serrander","startTime":152.668,"endTime":156.958,"body":"in-house. We started building"},{"speaker":"Oskar Serrander","startTime":152.668,"endTime":156.958,"body":"out these capabilities in the"},{"speaker":"Oskar Serrander","startTime":156.958,"endTime":160.438,"body":"big release. Now this week was"},{"speaker":"Oskar Serrander","startTime":156.958,"endTime":160.438,"body":"with our new timeline editor,"},{"speaker":"Oskar Serrander","startTime":160.438,"endTime":164.758,"body":"sound effects audio clips and"},{"speaker":"Oskar Serrander","startTime":160.438,"endTime":164.758,"body":"everything centered around"},{"speaker":"Oskar Serrander","startTime":165.178,"endTime":168.62800000000001,"body":"really empowering creatives to"},{"speaker":"Oskar Serrander","startTime":165.178,"endTime":168.62800000000001,"body":"start working on copy,"},{"speaker":"Oskar Serrander","startTime":168.62800000000001,"endTime":173.218,"body":"collaborate with their team and"},{"speaker":"Oskar Serrander","startTime":168.62800000000001,"endTime":173.218,"body":"produce studio quality, audio"},{"speaker":"Oskar Serrander","startTime":173.218,"endTime":178.258,"body":"advertising and voiceovers for"},{"speaker":"Oskar Serrander","startTime":173.218,"endTime":178.258,"body":"their projects. And we're super"},{"speaker":"Oskar Serrander","startTime":178.258,"endTime":182.338,"body":"proud of it and we're coming out"},{"speaker":"Oskar Serrander","startTime":178.258,"endTime":182.338,"body":"of the gate running quite fast."},{"speaker":"Oskar Serrander","startTime":182.698,"endTime":186.118,"body":"So it's been a busy week with"},{"speaker":"Oskar Serrander","startTime":182.698,"endTime":186.118,"body":"lots of demos and showcasing"},{"speaker":"Oskar Serrander","startTime":186.118,"endTime":188.87800000000001,"body":"these new capabilities and it's"},{"speaker":"Oskar Serrander","startTime":186.118,"endTime":188.87800000000001,"body":"it's just a joy. It's a"},{"speaker":"Oskar Serrander","startTime":189.118,"endTime":193.648,"body":"lightweight. Audio editor is so"},{"speaker":"Oskar Serrander","startTime":189.118,"endTime":193.648,"body":"much fun. Sound effects. For"},{"speaker":"Oskar Serrander","startTime":193.648,"endTime":196.198,"body":"instance, one of my favorite new"},{"speaker":"Oskar Serrander","startTime":193.648,"endTime":196.198,"body":"features. You can just type"},{"speaker":"Oskar Serrander","startTime":196.198,"endTime":200.722,"body":"anything rainy New York with"},{"speaker":"Oskar Serrander","startTime":196.198,"endTime":200.722,"body":"dogs barking in the background,"},{"speaker":"Oskar Serrander","startTime":200.722,"endTime":203.122,"body":"it will generate those sound"},{"speaker":"Oskar Serrander","startTime":200.722,"endTime":203.122,"body":"effects for you and you'll be"},{"speaker":"Oskar Serrander","startTime":203.122,"endTime":205.612,"body":"able to edit that into your"},{"speaker":"Oskar Serrander","startTime":203.122,"endTime":205.612,"body":"production. So it's a delight to"},{"speaker":"Oskar Serrander","startTime":205.612,"endTime":208.642,"body":"create audio ads in voiceover"},{"speaker":"Oskar Serrander","startTime":205.612,"endTime":208.642,"body":"very quickly."},{"speaker":"Sam Sethi","startTime":208.719,"endTime":213.069,"body":"So James created one"},{"speaker":"Sam Sethi","startTime":208.719,"endTime":213.069,"body":"full pot News Daily, and he did"},{"speaker":"Sam Sethi","startTime":213.069,"endTime":217.059,"body":"that by just pointing it at the"},{"speaker":"Sam Sethi","startTime":213.069,"endTime":217.059,"body":"website, asking it to read the"},{"speaker":"Sam Sethi","startTime":217.059,"endTime":219.75900000000001,"body":"website, transcribe, and then"},{"speaker":"Sam Sethi","startTime":217.059,"endTime":219.75900000000001,"body":"create the app. And it did that"},{"speaker":"Sam Sethi","startTime":219.75900000000001,"endTime":223.419,"body":"super quick. Now, James, you"},{"speaker":"Sam Sethi","startTime":219.75900000000001,"endTime":223.419,"body":"still I don't know if you know"},{"speaker":"Sam Sethi","startTime":223.419,"endTime":226.50900000000001,"body":"Oscar. He used to actually be a"},{"speaker":"Sam Sethi","startTime":223.419,"endTime":226.50900000000001,"body":"professional copywriter for"},{"speaker":"Sam Sethi","startTime":226.50900000000001,"endTime":230.25900000000001,"body":"advertising. That was one of his"},{"speaker":"Sam Sethi","startTime":226.50900000000001,"endTime":230.25900000000001,"body":"secrets in the background that"},{"speaker":"Sam Sethi","startTime":230.25900000000001,"endTime":235.659,"body":"he used to have on radio. So he"},{"speaker":"Sam Sethi","startTime":230.25900000000001,"endTime":235.659,"body":"was like, The ad is great. It"},{"speaker":"Sam Sethi","startTime":235.659,"endTime":238.629,"body":"does what it says on the tin."},{"speaker":"Sam Sethi","startTime":235.659,"endTime":238.629,"body":"It's not going to win a creative"},{"speaker":"Sam Sethi","startTime":238.629,"endTime":242.589,"body":"ad aboard. But I guess what he"},{"speaker":"Sam Sethi","startTime":238.629,"endTime":242.589,"body":"could have done was taken the"},{"speaker":"Sam Sethi","startTime":242.589,"endTime":246.00900000000001,"body":"transcription before it turned"},{"speaker":"Sam Sethi","startTime":242.589,"endTime":246.00900000000001,"body":"it into a physical voiceover."},{"speaker":"Sam Sethi","startTime":246.00900000000001,"endTime":249.139,"body":"And he could have changed that a"},{"speaker":"Sam Sethi","startTime":246.00900000000001,"endTime":249.139,"body":"bit. He could have added more"},{"speaker":"Sam Sethi","startTime":249.139,"endTime":253.839,"body":"effects to it. He could have. So"},{"speaker":"Sam Sethi","startTime":249.139,"endTime":253.839,"body":"again, where or who do you see"},{"speaker":"Sam Sethi","startTime":253.839,"endTime":258.329,"body":"using this? Is it specifically"},{"speaker":"Sam Sethi","startTime":253.839,"endTime":258.329,"body":"Dion designed for ad agencies?"},{"speaker":"Sam Sethi","startTime":258.339,"endTime":262.389,"body":"Is it designed for the, I don't"},{"speaker":"Sam Sethi","startTime":258.339,"endTime":262.389,"body":"know, the average podcast or is"},{"speaker":"Sam Sethi","startTime":262.389,"endTime":265.719,"body":"it designed for the radio"},{"speaker":"Sam Sethi","startTime":262.389,"endTime":265.719,"body":"stations? Where do you see it"},{"speaker":"Sam Sethi","startTime":265.719,"endTime":267.24899999999997,"body":"fitting best first?"},{"speaker":"Oskar Serrander","startTime":268.215,"endTime":270.405,"body":"We have a use"},{"speaker":"Oskar Serrander","startTime":268.215,"endTime":270.405,"body":"cases on all those areas now."},{"speaker":"Oskar Serrander","startTime":270.405,"endTime":273.55499999999995,"body":"And I think the best answer is"},{"speaker":"Oskar Serrander","startTime":270.405,"endTime":273.55499999999995,"body":"really centered around the"},{"speaker":"Oskar Serrander","startTime":273.55499999999995,"endTime":277.065,"body":"creative, whether that's a"},{"speaker":"Oskar Serrander","startTime":273.55499999999995,"endTime":277.065,"body":"creative sitting on a brand side"},{"speaker":"Oskar Serrander","startTime":277.065,"endTime":281.145,"body":"or an in-house agency at an"},{"speaker":"Oskar Serrander","startTime":277.065,"endTime":281.145,"body":"advertiser or a brand company or"},{"speaker":"Oskar Serrander","startTime":281.145,"endTime":284.955,"body":"at a media company selling"},{"speaker":"Oskar Serrander","startTime":281.145,"endTime":284.955,"body":"advertising or servicing"},{"speaker":"Oskar Serrander","startTime":284.955,"endTime":290.565,"body":"advertisers for their podcast or"},{"speaker":"Oskar Serrander","startTime":284.955,"endTime":290.565,"body":"music streaming or radio or"},{"speaker":"Oskar Serrander","startTime":290.565,"endTime":292.99499999999995,"body":"agency side, where you also"},{"speaker":"Oskar Serrander","startTime":290.565,"endTime":292.99499999999995,"body":"servicing advertisers and"},{"speaker":"Oskar Serrander","startTime":292.99499999999995,"endTime":295.695,"body":"creating that. Well, we're"},{"speaker":"Oskar Serrander","startTime":292.99499999999995,"endTime":295.695,"body":"really built with wonder. Kraft"},{"speaker":"Oskar Serrander","startTime":295.695,"endTime":302.625,"body":"is focused on the copy and the"},{"speaker":"Oskar Serrander","startTime":295.695,"endTime":302.625,"body":"idea. What James did there was"},{"speaker":"Oskar Serrander","startTime":302.625,"endTime":306.04499999999996,"body":"we have an ad copywriter"},{"speaker":"Oskar Serrander","startTime":302.625,"endTime":306.04499999999996,"body":"assistant built in the platform."},{"speaker":"Oskar Serrander","startTime":306.04499999999996,"endTime":309.67499999999995,"body":"If you have a sitter with"},{"speaker":"Oskar Serrander","startTime":306.04499999999996,"endTime":309.67499999999995,"body":"creator writer's block, for"},{"speaker":"Oskar Serrander","startTime":309.67499999999995,"endTime":312.49499999999995,"body":"instance, and can come up with"},{"speaker":"Oskar Serrander","startTime":309.67499999999995,"endTime":312.49499999999995,"body":"ideas, we can help you. And"},{"speaker":"Oskar Serrander","startTime":312.49499999999995,"endTime":316.09499999999997,"body":"that's really our stance and"},{"speaker":"Oskar Serrander","startTime":312.49499999999995,"endTime":316.09499999999997,"body":"generative API on our platform"},{"speaker":"Oskar Serrander","startTime":316.09499999999997,"endTime":319.09499999999997,"body":"is that it's just like you're"},{"speaker":"Oskar Serrander","startTime":316.09499999999997,"endTime":319.09499999999997,"body":"using chat liberty or you're"},{"speaker":"Oskar Serrander","startTime":319.09499999999997,"endTime":322.42499999999995,"body":"using other general API to come"},{"speaker":"Oskar Serrander","startTime":319.09499999999997,"endTime":322.42499999999995,"body":"up with scripting ideas"},{"speaker":"Oskar Serrander","startTime":322.42499999999995,"endTime":326.325,"body":"elsewhere. We really lifted that"},{"speaker":"Oskar Serrander","startTime":322.42499999999995,"endTime":326.325,"body":"into and created an ad copy"},{"speaker":"Oskar Serrander","startTime":326.53499999999997,"endTime":330.195,"body":"version of that within Wonder"},{"speaker":"Oskar Serrander","startTime":326.53499999999997,"endTime":330.195,"body":"Craft to get you started. But"},{"speaker":"Oskar Serrander","startTime":330.195,"endTime":332.955,"body":"the cool thing really about the"},{"speaker":"Oskar Serrander","startTime":330.195,"endTime":332.955,"body":"platform is that it's a text"},{"speaker":"Oskar Serrander","startTime":332.955,"endTime":336.79499999999996,"body":"editor at first rate, so you can"},{"speaker":"Oskar Serrander","startTime":332.955,"endTime":336.79499999999996,"body":"really start massaging the copy"},{"speaker":"Oskar Serrander","startTime":336.79499999999996,"endTime":340.065,"body":"and really get creative and"},{"speaker":"Oskar Serrander","startTime":336.79499999999996,"endTime":340.065,"body":"create so many variation so"},{"speaker":"Oskar Serrander","startTime":340.065,"endTime":344.775,"body":"easily. So in this case, James,"},{"speaker":"Oskar Serrander","startTime":340.065,"endTime":344.775,"body":"use a website and it generated a"},{"speaker":"Oskar Serrander","startTime":344.775,"endTime":349.125,"body":"draft he could put. He can then"},{"speaker":"Oskar Serrander","startTime":344.775,"endTime":349.125,"body":"start sketching out ideas with"},{"speaker":"Oskar Serrander","startTime":349.125,"endTime":354.195,"body":"voices and different characters"},{"speaker":"Oskar Serrander","startTime":349.125,"endTime":354.195,"body":"and different music beds and now"},{"speaker":"Oskar Serrander","startTime":354.195,"endTime":357.885,"body":"even sound effects and little"},{"speaker":"Oskar Serrander","startTime":354.195,"endTime":357.885,"body":"settings or audio clips that he"},{"speaker":"Oskar Serrander","startTime":357.885,"endTime":361.30499999999995,"body":"already has and do that very"},{"speaker":"Oskar Serrander","startTime":357.885,"endTime":361.30499999999995,"body":"quickly. But you can also spend"},{"speaker":"Oskar Serrander","startTime":361.30499999999995,"endTime":364.93499999999995,"body":"some time on it and start"},{"speaker":"Oskar Serrander","startTime":361.30499999999995,"endTime":364.93499999999995,"body":"writing copy and collaborate"},{"speaker":"Oskar Serrander","startTime":364.93499999999995,"endTime":368.445,"body":"with your team or share it with"},{"speaker":"Oskar Serrander","startTime":364.93499999999995,"endTime":368.445,"body":"your client to get feedback. So"},{"speaker":"Oskar Serrander","startTime":368.86499999999995,"endTime":371.025,"body":"the way that I would answer that"},{"speaker":"Oskar Serrander","startTime":368.86499999999995,"endTime":371.025,"body":"question is that we really want"},{"speaker":"Oskar Serrander","startTime":371.025,"endTime":374.98499999999996,"body":"to bring everyone together"},{"speaker":"Oskar Serrander","startTime":371.025,"endTime":374.98499999999996,"body":"around the creative idea and"},{"speaker":"Oskar Serrander","startTime":374.98499999999996,"endTime":378.315,"body":"make wonder Craft a tool that"},{"speaker":"Oskar Serrander","startTime":374.98499999999996,"endTime":378.315,"body":"you can use further upstream in"},{"speaker":"Oskar Serrander","startTime":378.315,"endTime":381.585,"body":"the creative process is one"},{"speaker":"Oskar Serrander","startTime":378.315,"endTime":381.585,"body":"thing that I'm that bothers me a"},{"speaker":"Oskar Serrander","startTime":381.585,"endTime":385.125,"body":"little bit. Being in an industry"},{"speaker":"Oskar Serrander","startTime":381.585,"endTime":385.125,"body":"is that audio first ad creation"},{"speaker":"Oskar Serrander","startTime":385.125,"endTime":388.36499999999995,"body":"is often a kind of an"},{"speaker":"Oskar Serrander","startTime":385.125,"endTime":388.36499999999995,"body":"afterthought. It's something"},{"speaker":"Oskar Serrander","startTime":388.36499999999995,"endTime":391.335,"body":"that you Oh, we need a radio ad"},{"speaker":"Oskar Serrander","startTime":388.36499999999995,"endTime":391.335,"body":"or we need a music streaming ad"},{"speaker":"Oskar Serrander","startTime":391.335,"endTime":394.78499999999997,"body":"or we need a podcast ad quite"},{"speaker":"Oskar Serrander","startTime":391.335,"endTime":394.78499999999997,"body":"late in the process. And what we"},{"speaker":"Oskar Serrander","startTime":394.78499999999997,"endTime":398.86499999999995,"body":"want to do is allow for great"},{"speaker":"Oskar Serrander","startTime":394.78499999999997,"endTime":398.86499999999995,"body":"copywriters and creatives all"},{"speaker":"Oskar Serrander","startTime":398.86499999999995,"endTime":402.885,"body":"around the table to be able to"},{"speaker":"Oskar Serrander","startTime":398.86499999999995,"endTime":402.885,"body":"start drafting ideas and have"},{"speaker":"Oskar Serrander","startTime":402.885,"endTime":406.815,"body":"audio be part of their ideation"},{"speaker":"Oskar Serrander","startTime":402.885,"endTime":406.815,"body":"way earlier. And it's a delight"},{"speaker":"Oskar Serrander","startTime":406.815,"endTime":410.35499999999996,"body":"to work with it. And again, the"},{"speaker":"Oskar Serrander","startTime":406.815,"endTime":410.35499999999996,"body":"fast way that you can create"},{"speaker":"Oskar Serrander","startTime":410.35499999999996,"endTime":413.895,"body":"variations is also very"},{"speaker":"Oskar Serrander","startTime":410.35499999999996,"endTime":413.895,"body":"important for advertisers and"},{"speaker":"Oskar Serrander","startTime":413.895,"endTime":417.705,"body":"everyone producing audio because"},{"speaker":"Oskar Serrander","startTime":413.895,"endTime":417.705,"body":"you can then start creating"},{"speaker":"Oskar Serrander","startTime":418.125,"endTime":421.395,"body":"podcast specific narrations or"},{"speaker":"Oskar Serrander","startTime":418.125,"endTime":421.395,"body":"music streaming, which is"},{"speaker":"Oskar Serrander","startTime":421.395,"endTime":424.575,"body":"different than podcasting, right?"},{"speaker":"Oskar Serrander","startTime":421.395,"endTime":424.575,"body":"And even radio, which is vastly"},{"speaker":"Oskar Serrander","startTime":424.575,"endTime":427.275,"body":"different, you need to have a"},{"speaker":"Oskar Serrander","startTime":424.575,"endTime":427.275,"body":"little bit more attention"},{"speaker":"Oskar Serrander","startTime":427.275,"endTime":431.05499999999995,"body":"grabbing sound effects or or"},{"speaker":"Oskar Serrander","startTime":427.275,"endTime":431.05499999999995,"body":"just a different composition of"},{"speaker":"Oskar Serrander","startTime":431.05499999999995,"endTime":434.53499999999997,"body":"the ad music stream. You need an"},{"speaker":"Oskar Serrander","startTime":431.05499999999995,"endTime":434.53499999999997,"body":"early hook to keep people on so"},{"speaker":"Oskar Serrander","startTime":434.54499999999996,"endTime":437.565,"body":"we don't zone out in podcasting"},{"speaker":"Oskar Serrander","startTime":434.54499999999996,"endTime":437.565,"body":"can be a little bit more mellow"},{"speaker":"Oskar Serrander","startTime":437.565,"endTime":440.145,"body":"and more conversational. As we"},{"speaker":"Oskar Serrander","startTime":437.565,"endTime":440.145,"body":"know, it's a super powerful"},{"speaker":"Oskar Serrander","startTime":440.505,"endTime":443.655,"body":"channel for that kind of"},{"speaker":"Oskar Serrander","startTime":440.505,"endTime":443.655,"body":"messaging and it really allows"},{"speaker":"Oskar Serrander","startTime":443.655,"endTime":446.085,"body":"itself for that. So what I"},{"speaker":"Oskar Serrander","startTime":443.655,"endTime":446.085,"body":"really love about this is that"},{"speaker":"Oskar Serrander","startTime":446.085,"endTime":449.145,"body":"you can create so many"},{"speaker":"Oskar Serrander","startTime":446.085,"endTime":449.145,"body":"variations so quickly and start"},{"speaker":"Oskar Serrander","startTime":449.145,"endTime":451.875,"body":"really testing out different"},{"speaker":"Oskar Serrander","startTime":449.145,"endTime":451.875,"body":"formats. And I think that's a"},{"speaker":"Oskar Serrander","startTime":451.875,"endTime":453.10499999999996,"body":"huge strength of the platform."},{"speaker":"Sam Sethi","startTime":453.157,"endTime":459.791,"body":"Does it pass the"},{"speaker":"Sam Sethi","startTime":453.157,"endTime":459.791,"body":"Turing test? So. Will I with a"},{"speaker":"Sam Sethi","startTime":459.791,"endTime":463.15099999999995,"body":"ad created with Wonder Craft, be"},{"speaker":"Sam Sethi","startTime":459.791,"endTime":463.15099999999995,"body":"able to tell the difference"},{"speaker":"Sam Sethi","startTime":463.15099999999995,"endTime":467.59099999999995,"body":"between an ad and his voice over"},{"speaker":"Sam Sethi","startTime":463.15099999999995,"endTime":467.59099999999995,"body":"with a human? How close are you"},{"speaker":"Sam Sethi","startTime":467.59099999999995,"endTime":471.431,"body":"now to people going? I couldn't"},{"speaker":"Sam Sethi","startTime":467.59099999999995,"endTime":471.431,"body":"tell the difference there. Oscar"},{"speaker":"Sam Sethi","startTime":471.611,"endTime":472.481,"body":"They're both the same."},{"speaker":"Oskar Serrander","startTime":472.796,"endTime":475.166,"body":"I mean, it's"},{"speaker":"Oskar Serrander","startTime":472.796,"endTime":475.166,"body":"100%. I think the technology"},{"speaker":"Oskar Serrander","startTime":475.166,"endTime":478.40599999999995,"body":"above synthetic voices is"},{"speaker":"Oskar Serrander","startTime":475.166,"endTime":478.40599999999995,"body":"definitely passing the Turing"},{"speaker":"Oskar Serrander","startTime":478.436,"endTime":481.686,"body":"Test. Funny enough, I was on"},{"speaker":"Oskar Serrander","startTime":478.436,"endTime":481.686,"body":"another podcast with friends"},{"speaker":"Oskar Serrander","startTime":481.70599999999996,"endTime":485.33599999999996,"body":"over at Oxford Road earlier this"},{"speaker":"Oskar Serrander","startTime":481.70599999999996,"endTime":485.33599999999996,"body":"week and we reviewed some of the"},{"speaker":"Oskar Serrander","startTime":485.33599999999996,"endTime":488.426,"body":"top spending ads that are"},{"speaker":"Oskar Serrander","startTime":485.33599999999996,"endTime":488.426,"body":"running on podcasting right now."},{"speaker":"Oskar Serrander","startTime":489.686,"endTime":493.046,"body":"I think you pulled that from"},{"speaker":"Oskar Serrander","startTime":489.686,"endTime":493.046,"body":"Magellan. This is advertisers"},{"speaker":"Oskar Serrander","startTime":493.046,"endTime":497.246,"body":"for advertisers that spend $20"},{"speaker":"Oskar Serrander","startTime":493.046,"endTime":497.246,"body":"million in podcasting in the"},{"speaker":"Oskar Serrander","startTime":497.246,"endTime":503.90599999999995,"body":"past, I guess month maybe. And"},{"speaker":"Oskar Serrander","startTime":497.246,"endTime":503.90599999999995,"body":"it was crazy to me how they kind"},{"speaker":"Oskar Serrander","startTime":503.90599999999995,"endTime":506.936,"body":"of sounded like out of the box"},{"speaker":"Oskar Serrander","startTime":503.90599999999995,"endTime":506.936,"body":"synthetic voices. I don't know"},{"speaker":"Oskar Serrander","startTime":506.936,"endTime":510.59599999999995,"body":"if they used it or not. But"},{"speaker":"Oskar Serrander","startTime":506.936,"endTime":510.59599999999995,"body":"again, there were mixed quality"},{"speaker":"Oskar Serrander","startTime":510.59599999999995,"endTime":513.776,"body":"of ads. But my first question on"},{"speaker":"Oskar Serrander","startTime":510.59599999999995,"endTime":513.776,"body":"one of them was, is this an age"},{"speaker":"Oskar Serrander","startTime":513.776,"endTime":519.596,"body":"I've always really here, but it"},{"speaker":"Oskar Serrander","startTime":513.776,"endTime":519.596,"body":"was a well delivered read. But"},{"speaker":"Oskar Serrander","startTime":519.596,"endTime":522.176,"body":"again, it's right there with"},{"speaker":"Oskar Serrander","startTime":519.596,"endTime":522.176,"body":"Wonder craft that we have also"},{"speaker":"Oskar Serrander","startTime":522.176,"endTime":526.256,"body":"parrot mode, which makes you you"},{"speaker":"Oskar Serrander","startTime":522.176,"endTime":526.256,"body":"can deliver the lines with 100%"},{"speaker":"Oskar Serrander","startTime":526.256,"endTime":531.2959999999999,"body":"accuracy if you want to. Wanted"},{"speaker":"Oskar Serrander","startTime":526.256,"endTime":531.2959999999999,"body":"a line to be sarcastic where you"},{"speaker":"Oskar Serrander","startTime":531.2959999999999,"endTime":534.866,"body":"wanted to emphasize a certain"},{"speaker":"Oskar Serrander","startTime":531.2959999999999,"endTime":534.866,"body":"word with parrot mode, you can"},{"speaker":"Oskar Serrander","startTime":534.866,"endTime":537.656,"body":"just use your computer"},{"speaker":"Oskar Serrander","startTime":534.866,"endTime":537.656,"body":"microphone to direct the voice"},{"speaker":"Oskar Serrander","startTime":537.656,"endTime":541.7959999999999,"body":"perfectly. So yeah, it is 100%"},{"speaker":"Oskar Serrander","startTime":537.656,"endTime":541.7959999999999,"body":"on par with normal studio"},{"speaker":"Oskar Serrander","startTime":541.7959999999999,"endTime":544.826,"body":"productions. And I think that's"},{"speaker":"Oskar Serrander","startTime":541.7959999999999,"endTime":544.826,"body":"why it lends itself to a very"},{"speaker":"Oskar Serrander","startTime":544.826,"endTime":547.526,"body":"good tool for different use"},{"speaker":"Oskar Serrander","startTime":544.826,"endTime":547.526,"body":"cases, not only producing ready"},{"speaker":"Oskar Serrander","startTime":547.526,"endTime":552.326,"body":"ads that you can obviously run"},{"speaker":"Oskar Serrander","startTime":547.526,"endTime":552.326,"body":"as a campaign, but also for"},{"speaker":"Oskar Serrander","startTime":552.326,"endTime":555.986,"body":"drafting in briefing studio"},{"speaker":"Oskar Serrander","startTime":552.326,"endTime":555.986,"body":"productions. So we have a lot of"},{"speaker":"Oskar Serrander","startTime":555.986,"endTime":560.636,"body":"use cases where studios use it"},{"speaker":"Oskar Serrander","startTime":555.986,"endTime":560.636,"body":"for sketching out the idea,"},{"speaker":"Oskar Serrander","startTime":560.636,"endTime":563.246,"body":"making sure you do the approval"},{"speaker":"Oskar Serrander","startTime":560.636,"endTime":563.246,"body":"rounds, which is just sharing a"},{"speaker":"Oskar Serrander","startTime":563.246,"endTime":567.266,"body":"link. You can collect feedback"},{"speaker":"Oskar Serrander","startTime":563.246,"endTime":567.266,"body":"and comments and you can edit it"},{"speaker":"Oskar Serrander","startTime":567.266,"endTime":572.8159999999999,"body":"down to the finished host read"},{"speaker":"Oskar Serrander","startTime":567.266,"endTime":572.8159999999999,"body":"or voiceover with the perfect"},{"speaker":"Oskar Serrander","startTime":572.8159999999999,"endTime":576.1759999999999,"body":"intonation that you want, and"},{"speaker":"Oskar Serrander","startTime":572.8159999999999,"endTime":576.1759999999999,"body":"then use that as a brief when"},{"speaker":"Oskar Serrander","startTime":576.1759999999999,"endTime":579.866,"body":"the actual big talent goes into"},{"speaker":"Oskar Serrander","startTime":576.1759999999999,"endTime":579.866,"body":"the studio and say, Here's what"},{"speaker":"Oskar Serrander","startTime":579.866,"endTime":583.736,"body":"we want you to produce for us,"},{"speaker":"Oskar Serrander","startTime":579.866,"endTime":583.736,"body":"for example. So it's a few"},{"speaker":"Oskar Serrander","startTime":583.736,"endTime":585.716,"body":"different use cases there where"},{"speaker":"Oskar Serrander","startTime":583.736,"endTime":585.716,"body":"this is very useful."},{"speaker":"Sam Sethi","startTime":586.29,"endTime":589.29,"body":"Yeah. One of the"},{"speaker":"Sam Sethi","startTime":586.29,"endTime":589.29,"body":"things that I would like to try"},{"speaker":"Sam Sethi","startTime":589.29,"endTime":593.466,"body":"and work out is when next was"},{"speaker":"Sam Sethi","startTime":589.29,"endTime":593.466,"body":"one the craft. Are you going to"},{"speaker":"Sam Sethi","startTime":593.466,"endTime":597.696,"body":"get into a video or is this a"},{"speaker":"Sam Sethi","startTime":593.466,"endTime":597.696,"body":"natural evolution from audio to"},{"speaker":"Sam Sethi","startTime":597.696,"endTime":601.5659999999999,"body":"video for you guys where you"},{"speaker":"Sam Sethi","startTime":597.696,"endTime":601.5659999999999,"body":"will pitches video ads as well?"},{"speaker":"Oskar Serrander","startTime":601.9789999999999,"endTime":604.769,"body":"We're"},{"speaker":"Oskar Serrander","startTime":601.9789999999999,"endTime":604.769,"body":"definitely thinking that long"},{"speaker":"Oskar Serrander","startTime":604.769,"endTime":610.8589999999999,"body":"term, what we are very diligent"},{"speaker":"Oskar Serrander","startTime":604.769,"endTime":610.8589999999999,"body":"on right now is the quality. And"},{"speaker":"Oskar Serrander","startTime":610.8589999999999,"endTime":614.159,"body":"for us, it's about the workflow."},{"speaker":"Oskar Serrander","startTime":610.8589999999999,"endTime":614.159,"body":"It's about the tool itself, how"},{"speaker":"Oskar Serrander","startTime":614.159,"endTime":617.669,"body":"you can collaborate with your"},{"speaker":"Oskar Serrander","startTime":614.159,"endTime":617.669,"body":"team and reduce all that"},{"speaker":"Oskar Serrander","startTime":617.669,"endTime":621.2389999999999,"body":"friction that now exists in"},{"speaker":"Oskar Serrander","startTime":617.669,"endTime":621.2389999999999,"body":"these workflows. My previous"},{"speaker":"Oskar Serrander","startTime":621.2389999999999,"endTime":625.9789999999999,"body":"company we had, we could rack up"},{"speaker":"Oskar Serrander","startTime":621.2389999999999,"endTime":625.9789999999999,"body":"hundreds of emails for just one"},{"speaker":"Oskar Serrander","startTime":625.9789999999999,"endTime":629.399,"body":"single campaign, right? And it's"},{"speaker":"Oskar Serrander","startTime":625.9789999999999,"endTime":629.399,"body":"really hurting organizations"},{"speaker":"Oskar Serrander","startTime":629.399,"endTime":632.909,"body":"that deal in podcasting and"},{"speaker":"Oskar Serrander","startTime":629.399,"endTime":632.909,"body":"music streaming to kind of"},{"speaker":"Oskar Serrander","startTime":632.909,"endTime":636.509,"body":"handle and onboard new"},{"speaker":"Oskar Serrander","startTime":632.909,"endTime":636.509,"body":"advertisers. So my big dream"},{"speaker":"Oskar Serrander","startTime":636.509,"endTime":639.779,"body":"here in our big dream is really"},{"speaker":"Oskar Serrander","startTime":636.509,"endTime":639.779,"body":"to make audio more accessible to"},{"speaker":"Oskar Serrander","startTime":639.779,"endTime":642.8389999999999,"body":"brands. And that's the end goal."},{"speaker":"Oskar Serrander","startTime":639.779,"endTime":642.8389999999999,"body":"That's the mission. And we want"},{"speaker":"Oskar Serrander","startTime":642.8389999999999,"endTime":646.499,"body":"to do that by creating something"},{"speaker":"Oskar Serrander","startTime":642.8389999999999,"endTime":646.499,"body":"that is further upstream in the"},{"speaker":"Oskar Serrander","startTime":646.499,"endTime":649.799,"body":"creative process so brands can"},{"speaker":"Oskar Serrander","startTime":646.499,"endTime":649.799,"body":"start thinking Audio is at the"},{"speaker":"Oskar Serrander","startTime":649.799,"endTime":653.429,"body":"end of the day, what I think for"},{"speaker":"Oskar Serrander","startTime":649.799,"endTime":653.429,"body":"music and is not only music but"},{"speaker":"Oskar Serrander","startTime":653.429,"endTime":656.369,"body":"for the audio industry in"},{"speaker":"Oskar Serrander","startTime":653.429,"endTime":656.369,"body":"general, is that we need more"},{"speaker":"Oskar Serrander","startTime":656.369,"endTime":660.5989999999999,"body":"advertisers in the space. We can"},{"speaker":"Oskar Serrander","startTime":656.369,"endTime":660.5989999999999,"body":"just count the thousands of"},{"speaker":"Oskar Serrander","startTime":660.5989999999999,"endTime":663.299,"body":"advertisers that are active in"},{"speaker":"Oskar Serrander","startTime":660.5989999999999,"endTime":663.299,"body":"podcasting, and I don't think"},{"speaker":"Oskar Serrander","startTime":663.299,"endTime":666.809,"body":"that's a sustainable way to do"},{"speaker":"Oskar Serrander","startTime":663.299,"endTime":666.809,"body":"it. So I think there needs to be"},{"speaker":"Oskar Serrander","startTime":666.809,"endTime":671.399,"body":"a creative tool that really"},{"speaker":"Oskar Serrander","startTime":666.809,"endTime":671.399,"body":"unlocks more excitement around"},{"speaker":"Oskar Serrander","startTime":671.399,"endTime":674.429,"body":"creating ads. And I think this"},{"speaker":"Oskar Serrander","startTime":671.399,"endTime":674.429,"body":"is the way to do it. I think"},{"speaker":"Oskar Serrander","startTime":674.429,"endTime":677.3389999999999,"body":"audio needs to compete a bit"},{"speaker":"Oskar Serrander","startTime":674.429,"endTime":677.3389999999999,"body":"more with the digital channels"},{"speaker":"Oskar Serrander","startTime":677.3389999999999,"endTime":681.0889999999999,"body":"like Google and Mirror and"},{"speaker":"Oskar Serrander","startTime":677.3389999999999,"endTime":681.0889999999999,"body":"Ticktalk that provide the full"},{"speaker":"Oskar Serrander","startTime":681.0889999999999,"endTime":687.419,"body":"eight eight easy tools to"},{"speaker":"Oskar Serrander","startTime":681.0889999999999,"endTime":687.419,"body":"produce and deploying ads. Video"},{"speaker":"Oskar Serrander","startTime":687.959,"endTime":690.779,"body":"Get back to your question of"},{"speaker":"Oskar Serrander","startTime":687.959,"endTime":690.779,"body":"sorry video is certainly on our"},{"speaker":"Oskar Serrander","startTime":690.779,"endTime":693.809,"body":"roadmap, but we don't think the"},{"speaker":"Oskar Serrander","startTime":690.779,"endTime":693.809,"body":"technology is really there yet"},{"speaker":"Oskar Serrander","startTime":693.809,"endTime":698.7289999999999,"body":"to make it exciting and make it"},{"speaker":"Oskar Serrander","startTime":693.809,"endTime":698.7289999999999,"body":"a really easy tool to produce"},{"speaker":"Oskar Serrander","startTime":698.7289999999999,"endTime":701.789,"body":"that. But that's happening very"},{"speaker":"Oskar Serrander","startTime":698.7289999999999,"endTime":701.789,"body":"quickly. So we are part of our"},{"speaker":"Oskar Serrander","startTime":701.789,"endTime":705.509,"body":"R\u0026D is actually exploring that"},{"speaker":"Oskar Serrander","startTime":701.789,"endTime":705.509,"body":"as well. So eventually I think"},{"speaker":"Oskar Serrander","startTime":705.509,"endTime":709.439,"body":"one aircraft will have a video"},{"speaker":"Oskar Serrander","startTime":705.509,"endTime":709.439,"body":"solution for that type of"},{"speaker":"Oskar Serrander","startTime":709.439,"endTime":713.7289999999999,"body":"advertising as well to add your"},{"speaker":"Oskar Serrander","startTime":709.439,"endTime":713.7289999999999,"body":"own imagery or videos, but also"},{"speaker":"Oskar Serrander","startTime":713.7289999999999,"endTime":716.879,"body":"maybe generating a creative in"},{"speaker":"Oskar Serrander","startTime":713.7289999999999,"endTime":716.879,"body":"that format as well."},{"speaker":"Sam Sethi","startTime":717.111,"endTime":721.371,"body":"One tool I use a lot"},{"speaker":"Sam Sethi","startTime":717.111,"endTime":721.371,"body":"is the script. Now, I use that"},{"speaker":"Sam Sethi","startTime":721.371,"endTime":725.121,"body":"to take interviews like we're"},{"speaker":"Sam Sethi","startTime":721.371,"endTime":725.121,"body":"doing now, and I'll edit those"},{"speaker":"Sam Sethi","startTime":725.121,"endTime":729.439,"body":"within the script. If I listen"},{"speaker":"Sam Sethi","startTime":725.121,"endTime":729.439,"body":"to what I can do with Wanda"},{"speaker":"Sam Sethi","startTime":729.439,"endTime":734.669,"body":"Craft, I could take the recorded"},{"speaker":"Sam Sethi","startTime":729.439,"endTime":734.669,"body":"edits and I could translate that."},{"speaker":"Sam Sethi","startTime":734.669,"endTime":739.169,"body":"I can clip it out. I could take"},{"speaker":"Sam Sethi","startTime":734.669,"endTime":739.169,"body":"that and ask it to take a"},{"speaker":"Sam Sethi","startTime":739.169,"endTime":743.069,"body":"subsection of it, summarize it."},{"speaker":"Sam Sethi","startTime":739.169,"endTime":743.069,"body":"Is there any way that you will"},{"speaker":"Sam Sethi","startTime":743.069,"endTime":747.029,"body":"start to extend the reach of"},{"speaker":"Sam Sethi","startTime":743.069,"endTime":747.029,"body":"what Wanda Craft can do? Maybe"},{"speaker":"Sam Sethi","startTime":747.029,"endTime":750.889,"body":"just have it as a audio tool for"},{"speaker":"Sam Sethi","startTime":747.029,"endTime":750.889,"body":"editing as well. Allow the"},{"speaker":"Sam Sethi","startTime":750.929,"endTime":751.319,"body":"script."},{"speaker":"Oskar Serrander","startTime":751.601,"endTime":753.911,"body":"Not impossible,"},{"speaker":"Oskar Serrander","startTime":751.601,"endTime":753.911,"body":"Sam. I mean, we've been live for"},{"speaker":"Oskar Serrander","startTime":753.911,"endTime":756.771,"body":"six months. We're developing"},{"speaker":"Oskar Serrander","startTime":753.911,"endTime":756.771,"body":"very fast. We're building out"},{"speaker":"Oskar Serrander","startTime":756.771,"endTime":760.391,"body":"their team to be able to really"},{"speaker":"Oskar Serrander","startTime":756.771,"endTime":760.391,"body":"build on the use cases that we"},{"speaker":"Oskar Serrander","startTime":760.391,"endTime":763.871,"body":"uncover together with a lot of"},{"speaker":"Oskar Serrander","startTime":760.391,"endTime":763.871,"body":"our partners, We're blessed to"},{"speaker":"Oskar Serrander","startTime":763.871,"endTime":767.9209999999999,"body":"have so many amazing customers"},{"speaker":"Oskar Serrander","startTime":763.871,"endTime":767.9209999999999,"body":"on our platform that big teams,"},{"speaker":"Oskar Serrander","startTime":768.221,"endTime":771.761,"body":"smaller producers, marketers"},{"speaker":"Oskar Serrander","startTime":768.221,"endTime":771.761,"body":"that give us these insights into"},{"speaker":"Oskar Serrander","startTime":771.761,"endTime":775.661,"body":"their needs and we're building"},{"speaker":"Oskar Serrander","startTime":771.761,"endTime":775.661,"body":"that way. So it depends on where"},{"speaker":"Oskar Serrander","startTime":775.6909999999999,"endTime":779.351,"body":"this kind of takes us. We'd like"},{"speaker":"Oskar Serrander","startTime":775.6909999999999,"endTime":779.351,"body":"to test things out and see how"},{"speaker":"Oskar Serrander","startTime":779.351,"endTime":782.411,"body":"we can make this even a better"},{"speaker":"Oskar Serrander","startTime":779.351,"endTime":782.411,"body":"tool. And I think where we are"},{"speaker":"Oskar Serrander","startTime":782.411,"endTime":785.321,"body":"now is, is to first start of it."},{"speaker":"Oskar Serrander","startTime":782.411,"endTime":785.321,"body":"Just a couple of days in and the"},{"speaker":"Oskar Serrander","startTime":785.321,"endTime":789.011,"body":"new studio and the editor is"},{"speaker":"Oskar Serrander","startTime":785.321,"endTime":789.011,"body":"fantastic, but we have a lot of"},{"speaker":"Oskar Serrander","startTime":789.011,"endTime":791.951,"body":"ideas where we can take it. So"},{"speaker":"Oskar Serrander","startTime":789.011,"endTime":791.951,"body":"yeah, all of it. This is"},{"speaker":"Oskar Serrander","startTime":791.951,"endTime":795.4309999999999,"body":"possible. We're just setting the"},{"speaker":"Oskar Serrander","startTime":791.951,"endTime":795.4309999999999,"body":"roadmap as we kind of uncover"},{"speaker":"Oskar Serrander","startTime":795.4309999999999,"endTime":799.481,"body":"these little pockets of demand"},{"speaker":"Oskar Serrander","startTime":795.4309999999999,"endTime":799.481,"body":"for better services. So that's"},{"speaker":"Oskar Serrander","startTime":799.481,"endTime":801.341,"body":"the best answer I can get on"},{"speaker":"Oskar Serrander","startTime":799.481,"endTime":801.341,"body":"that right now."},{"speaker":"Sam Sethi","startTime":801.7339999999999,"endTime":804.437,"body":"That's right. Let's"},{"speaker":"Sam Sethi","startTime":801.7339999999999,"endTime":804.437,"body":"see if I can two out of you."},{"speaker":"Sam Sethi","startTime":804.467,"endTime":805.847,"body":"What else is on the roadmap,"},{"speaker":"Sam Sethi","startTime":804.467,"endTime":805.847,"body":"then?"},{"speaker":"Oskar Serrander","startTime":806.183,"endTime":808.2529999999999,"body":"Well, one thing"},{"speaker":"Oskar Serrander","startTime":806.183,"endTime":808.2529999999999,"body":"that we're excited about is that"},{"speaker":"Oskar Serrander","startTime":808.2529999999999,"endTime":811.8829999999999,"body":"we've built this network of"},{"speaker":"Oskar Serrander","startTime":808.2529999999999,"endTime":811.8829999999999,"body":"translators that we use for"},{"speaker":"Oskar Serrander","startTime":811.913,"endTime":815.813,"body":"quality control and assurance."},{"speaker":"Oskar Serrander","startTime":811.913,"endTime":815.813,"body":"And again, our stance on A.I. is"},{"speaker":"Oskar Serrander","startTime":815.813,"endTime":819.923,"body":"really to improve the workflows."},{"speaker":"Oskar Serrander","startTime":815.813,"endTime":819.923,"body":"And I love that every user that"},{"speaker":"Oskar Serrander","startTime":819.923,"endTime":823.073,"body":"we use that come on board, that"},{"speaker":"Oskar Serrander","startTime":819.923,"endTime":823.073,"body":"are accustomed to whether you're"},{"speaker":"Oskar Serrander","startTime":823.073,"endTime":827.333,"body":"sitting on agencies or brand"},{"speaker":"Oskar Serrander","startTime":823.073,"endTime":827.333,"body":"side, there are quite nowadays"},{"speaker":"Oskar Serrander","startTime":827.3629999999999,"endTime":832.043,"body":"accustomed to using general A.I."},{"speaker":"Oskar Serrander","startTime":827.3629999999999,"endTime":832.043,"body":"to just speed up their ideation,"},{"speaker":"Oskar Serrander","startTime":832.043,"endTime":835.223,"body":"etc. I think that's an important"},{"speaker":"Oskar Serrander","startTime":832.043,"endTime":835.223,"body":"part of what we're building. And"},{"speaker":"Oskar Serrander","startTime":835.223,"endTime":838.913,"body":"then I think what we're looking"},{"speaker":"Oskar Serrander","startTime":835.223,"endTime":838.913,"body":"at next is the translation"},{"speaker":"Oskar Serrander","startTime":838.913,"endTime":841.643,"body":"within the studio. So we"},{"speaker":"Oskar Serrander","startTime":838.913,"endTime":841.643,"body":"actually have quite a lot of"},{"speaker":"Oskar Serrander","startTime":841.643,"endTime":846.6229999999999,"body":"customers around Europe and in"},{"speaker":"Oskar Serrander","startTime":841.643,"endTime":846.6229999999999,"body":"Asia, which is part of why I'm"},{"speaker":"Oskar Serrander","startTime":846.6229999999999,"endTime":850.0129999999999,"body":"so tired. Sam, because there's"},{"speaker":"Oskar Serrander","startTime":846.6229999999999,"endTime":850.0129999999999,"body":"late night calls with Asia and"},{"speaker":"Oskar Serrander","startTime":850.0129999999999,"endTime":851.453,"body":"early morning calls for the"},{"speaker":"Oskar Serrander","startTime":850.0129999999999,"endTime":851.453,"body":"Europe."},{"speaker":"Oskar Serrander","startTime":853.6129999999999,"endTime":858.563,"body":"But what they see is a is a"},{"speaker":"Oskar Serrander","startTime":853.6129999999999,"endTime":858.563,"body":"demand for being able to create"},{"speaker":"Oskar Serrander","startTime":858.563,"endTime":863.663,"body":"ad copy for quite a long list of"},{"speaker":"Oskar Serrander","startTime":858.563,"endTime":863.663,"body":"different languages. And if you"},{"speaker":"Oskar Serrander","startTime":863.663,"endTime":866.603,"body":"don't speak, if you're sitting"},{"speaker":"Oskar Serrander","startTime":863.663,"endTime":866.603,"body":"in Singapore and you're creating"},{"speaker":"Oskar Serrander","startTime":866.603,"endTime":870.053,"body":"a campaign around many different"},{"speaker":"Oskar Serrander","startTime":866.603,"endTime":870.053,"body":"languages or you don't speak"},{"speaker":"Oskar Serrander","startTime":870.053,"endTime":872.6329999999999,"body":"Japanese, for instance, you need"},{"speaker":"Oskar Serrander","startTime":870.053,"endTime":872.6329999999999,"body":"to have a kind of a human"},{"speaker":"Oskar Serrander","startTime":872.6329999999999,"endTime":875.6329999999999,"body":"quality control function in"},{"speaker":"Oskar Serrander","startTime":872.6329999999999,"endTime":875.6329999999999,"body":"there to be able to say that,"},{"speaker":"Oskar Serrander","startTime":875.6329999999999,"endTime":879.023,"body":"okay, this is actually localized"},{"speaker":"Oskar Serrander","startTime":875.6329999999999,"endTime":879.023,"body":"copy. So we already have that"},{"speaker":"Oskar Serrander","startTime":879.023,"endTime":881.423,"body":"big network of translators that"},{"speaker":"Oskar Serrander","startTime":879.023,"endTime":881.423,"body":"we work with, which is a"},{"speaker":"Oskar Serrander","startTime":881.423,"endTime":885.023,"body":"beautiful thing we talked about"},{"speaker":"Oskar Serrander","startTime":881.423,"endTime":885.023,"body":"in the last episode. And I think"},{"speaker":"Oskar Serrander","startTime":885.023,"endTime":887.783,"body":"in this fall we're experimenting"},{"speaker":"Oskar Serrander","startTime":885.023,"endTime":887.783,"body":"with lifting that into the"},{"speaker":"Oskar Serrander","startTime":887.783,"endTime":891.8629999999999,"body":"studio so you can write copy"},{"speaker":"Oskar Serrander","startTime":887.783,"endTime":891.8629999999999,"body":"across many different markets in"},{"speaker":"Oskar Serrander","startTime":891.8629999999999,"endTime":895.1329999999999,"body":"actually have a quality control"},{"speaker":"Oskar Serrander","startTime":891.8629999999999,"endTime":895.1329999999999,"body":"from a copywriter or a"},{"speaker":"Oskar Serrander","startTime":895.1329999999999,"endTime":898.583,"body":"translator who can help you make"},{"speaker":"Oskar Serrander","startTime":895.1329999999999,"endTime":898.583,"body":"it perfectly localized. So"},{"speaker":"Oskar Serrander","startTime":898.583,"endTime":901.583,"body":"that's one service that we're"},{"speaker":"Oskar Serrander","startTime":898.583,"endTime":901.583,"body":"looking at. You mentioned video."},{"speaker":"Oskar Serrander","startTime":901.583,"endTime":904.673,"body":"I think we're just exploring"},{"speaker":"Oskar Serrander","startTime":901.583,"endTime":904.673,"body":"that as an R\u0026D. And then there's"},{"speaker":"Oskar Serrander","startTime":904.673,"endTime":907.3729999999999,"body":"building upon these"},{"speaker":"Oskar Serrander","startTime":904.673,"endTime":907.3729999999999,"body":"collaborative functions that we"},{"speaker":"Oskar Serrander","startTime":907.3729999999999,"endTime":911.603,"body":"have so you can work more faster"},{"speaker":"Oskar Serrander","startTime":907.3729999999999,"endTime":911.603,"body":"with your team and be able to"},{"speaker":"Oskar Serrander","startTime":912.203,"endTime":916.283,"body":"work on copy and create the ads"},{"speaker":"Oskar Serrander","startTime":912.203,"endTime":916.283,"body":"and the voiceovers that you are"},{"speaker":"Oskar Serrander","startTime":916.283,"endTime":921.983,"body":"looking to do. One thing that is"},{"speaker":"Oskar Serrander","startTime":916.283,"endTime":921.983,"body":"I'm quite excited about is the"},{"speaker":"Oskar Serrander","startTime":921.983,"endTime":926.278,"body":"idea of being able to translate"},{"speaker":"Oskar Serrander","startTime":921.983,"endTime":926.278,"body":"different ad formats. So one"},{"speaker":"Oskar Serrander","startTime":926.278,"endTime":928.918,"body":"thing that we're working on very"},{"speaker":"Oskar Serrander","startTime":926.278,"endTime":928.918,"body":"soon and already starting to do"},{"speaker":"Oskar Serrander","startTime":928.918,"endTime":932.578,"body":"testing with is the ability to"},{"speaker":"Oskar Serrander","startTime":928.918,"endTime":932.578,"body":"take your radio spot, for"},{"speaker":"Oskar Serrander","startTime":932.578,"endTime":937.3779999999999,"body":"instance, and quickly translate"},{"speaker":"Oskar Serrander","startTime":932.578,"endTime":937.3779999999999,"body":"that into a podcast ad. I think"},{"speaker":"Oskar Serrander","startTime":937.3779999999999,"endTime":941.968,"body":"a big problem within the audio"},{"speaker":"Oskar Serrander","startTime":937.3779999999999,"endTime":941.968,"body":"industry that radio ads tend to"},{"speaker":"Oskar Serrander","startTime":941.968,"endTime":946.018,"body":"kind of creep in on podcast"},{"speaker":"Oskar Serrander","startTime":941.968,"endTime":946.018,"body":"experiences and music streaming"},{"speaker":"Oskar Serrander","startTime":946.018,"endTime":950.2479999999999,"body":"kind of sits in between. And I"},{"speaker":"Oskar Serrander","startTime":946.018,"endTime":950.2479999999999,"body":"think there is I've seen quite a"},{"speaker":"Oskar Serrander","startTime":950.2479999999999,"endTime":952.7379999999999,"body":"bit of demand and I've"},{"speaker":"Oskar Serrander","startTime":950.2479999999999,"endTime":952.7379999999999,"body":"experienced this myself too,"},{"speaker":"Oskar Serrander","startTime":952.7379999999999,"endTime":955.798,"body":"right? It's easy to take a radio"},{"speaker":"Oskar Serrander","startTime":952.7379999999999,"endTime":955.798,"body":"ad that's out there and traffic"},{"speaker":"Oskar Serrander","startTime":955.798,"endTime":959.8779999999999,"body":"that. But what if we can help"},{"speaker":"Oskar Serrander","startTime":955.798,"endTime":959.8779999999999,"body":"advertisers in platforms and"},{"speaker":"Oskar Serrander","startTime":959.8779999999999,"endTime":964.2579999999999,"body":"translate or reformat them as a"},{"speaker":"Oskar Serrander","startTime":959.8779999999999,"endTime":964.2579999999999,"body":"better podcast read, for"},{"speaker":"Oskar Serrander","startTime":964.2579999999999,"endTime":972.898,"body":"instance, rather than a a loud"},{"speaker":"Oskar Serrander","startTime":964.2579999999999,"endTime":972.898,"body":"one 800 divorce type of radio ad"},{"speaker":"Oskar Serrander","startTime":973.228,"endTime":973.4979999999999,"body":"that you."},{"speaker":"Sam Sethi","startTime":974.838,"endTime":975.2579999999999,"body":"He had."},{"speaker":"Oskar Serrander","startTime":975.35,"endTime":977.78,"body":"Saudi adds. So"},{"speaker":"Oskar Serrander","startTime":975.35,"endTime":977.78,"body":"yeah, kind of reformatting"},{"speaker":"Oskar Serrander","startTime":977.78,"endTime":980.66,"body":"between those platforms. I think"},{"speaker":"Oskar Serrander","startTime":977.78,"endTime":980.66,"body":"that's a that's something that"},{"speaker":"Oskar Serrander","startTime":980.66,"endTime":982.52,"body":"we've seen a lot of demand for"},{"speaker":"Oskar Serrander","startTime":980.66,"endTime":982.52,"body":"recently."},{"speaker":"Sam Sethi","startTime":982.52,"endTime":984.68,"body":"If I want to come"},{"speaker":"Sam Sethi","startTime":982.52,"endTime":984.68,"body":"play with it, If people want to"},{"speaker":"Sam Sethi","startTime":984.68,"endTime":987.14,"body":"go and see demos of theirs,"},{"speaker":"Sam Sethi","startTime":984.68,"endTime":987.14,"body":"whether they go Oscar."},{"speaker":"Oskar Serrander","startTime":987.153,"endTime":989.433,"body":"Oh, great. You"},{"speaker":"Oskar Serrander","startTime":987.153,"endTime":989.433,"body":"can go to Wonder aircraft on air."},{"speaker":"Oskar Serrander","startTime":989.793,"endTime":993.813,"body":"You can also reach out to me or"},{"speaker":"Oskar Serrander","startTime":989.793,"endTime":993.813,"body":"team at Wonder Craft Dot. I"},{"speaker":"Oskar Serrander","startTime":993.843,"endTime":997.6229999999999,"body":"would be happy to do demos. We"},{"speaker":"Oskar Serrander","startTime":993.843,"endTime":997.6229999999999,"body":"we make it really easy for you"},{"speaker":"Oskar Serrander","startTime":997.6329999999999,"endTime":1000.023,"body":"to come on board. We understand"},{"speaker":"Oskar Serrander","startTime":997.6329999999999,"endTime":1000.023,"body":"that this is a very new and"},{"speaker":"Oskar Serrander","startTime":1000.023,"endTime":1004.611,"body":"novel way of working, but it is"},{"speaker":"Oskar Serrander","startTime":1000.023,"endTime":1004.611,"body":"truly it has such a huge benefit"},{"speaker":"Oskar Serrander","startTime":1004.611,"endTime":1010.161,"body":"for the time cost efficiency and"},{"speaker":"Oskar Serrander","startTime":1004.611,"endTime":1010.161,"body":"just, I'd say making teams"},{"speaker":"Oskar Serrander","startTime":1010.161,"endTime":1013.6709999999999,"body":"happier at work because we"},{"speaker":"Oskar Serrander","startTime":1010.161,"endTime":1013.6709999999999,"body":"remove a lot of the"},{"speaker":"Oskar Serrander","startTime":1013.6709999999999,"endTime":1017.001,"body":"administration and a lot of the"},{"speaker":"Oskar Serrander","startTime":1013.6709999999999,"endTime":1017.001,"body":"approval and a lot of the long"},{"speaker":"Oskar Serrander","startTime":1017.001,"endTime":1020.1809999999999,"body":"email chains. So please reach"},{"speaker":"Oskar Serrander","startTime":1017.001,"endTime":1020.1809999999999,"body":"out to us a team at Wonder Craft."},{"speaker":"Oskar Serrander","startTime":1020.1809999999999,"endTime":1024.351,"body":"I'm happy to give you a demo. We"},{"speaker":"Oskar Serrander","startTime":1020.1809999999999,"endTime":1024.351,"body":"also do training sessions for"},{"speaker":"Oskar Serrander","startTime":1024.351,"endTime":1027.141,"body":"entire teams.We  do open office"},{"speaker":"Oskar Serrander","startTime":1024.351,"endTime":1027.141,"body":"hours for all the big"},{"speaker":"Oskar Serrander","startTime":1027.141,"endTime":1029.811,"body":"enterprises that we bring on"},{"speaker":"Oskar Serrander","startTime":1027.141,"endTime":1029.811,"body":"board to make sure that everyone"},{"speaker":"Oskar Serrander","startTime":1029.811,"endTime":1034.011,"body":"gets quick solutions and help to"},{"speaker":"Oskar Serrander","startTime":1029.811,"endTime":1034.011,"body":"produce quite quickly. But the"},{"speaker":"Oskar Serrander","startTime":1034.041,"endTime":1038.781,"body":"tool is very intuitive and easy"},{"speaker":"Oskar Serrander","startTime":1034.041,"endTime":1038.781,"body":"to use, so people learn it quite"},{"speaker":"Oskar Serrander","startTime":1038.781,"endTime":1041.451,"body":"quickly, which is fascinating."},{"speaker":"Oskar Serrander","startTime":1038.781,"endTime":1041.451,"body":"But we understand that it's new,"},{"speaker":"Oskar Serrander","startTime":1041.721,"endTime":1044.751,"body":"so we want to really help"},{"speaker":"Oskar Serrander","startTime":1041.721,"endTime":1044.751,"body":"service everyone that comes on"},{"speaker":"Oskar Serrander","startTime":1044.751,"endTime":1047.391,"body":"board and be happy to do so for"},{"speaker":"Oskar Serrander","startTime":1044.751,"endTime":1047.391,"body":"anyone who listens to this."},{"speaker":"Sam Sethi","startTime":1047.615,"endTime":1049.585,"body":"Couple of last"},{"speaker":"Sam Sethi","startTime":1047.615,"endTime":1049.585,"body":"questions. Is the team still in"},{"speaker":"Sam Sethi","startTime":1049.595,"endTime":1053.7549999999999,"body":"London? Where are you going to"},{"speaker":"Sam Sethi","startTime":1049.595,"endTime":1053.7549999999999,"body":"expand out to next? How far and"},{"speaker":"Sam Sethi","startTime":1053.7549999999999,"endTime":1057.2649999999999,"body":"wide is one aircraft going to be"},{"speaker":"Sam Sethi","startTime":1053.7549999999999,"endTime":1057.2649999999999,"body":"in a physical location, I guess."},{"speaker":"Oskar Serrander","startTime":1057.424,"endTime":1059.164,"body":"We have a low"},{"speaker":"Oskar Serrander","startTime":1057.424,"endTime":1059.164,"body":"base in London, which is great."},{"speaker":"Oskar Serrander","startTime":1059.194,"endTime":1062.374,"body":"My two co-founders are there."},{"speaker":"Oskar Serrander","startTime":1059.194,"endTime":1062.374,"body":"You have a few people, but we're"},{"speaker":"Oskar Serrander","startTime":1062.374,"endTime":1065.404,"body":"distributed. And again, I've"},{"speaker":"Oskar Serrander","startTime":1062.374,"endTime":1065.404,"body":"been over here for 14 years and"},{"speaker":"Oskar Serrander","startTime":1065.404,"endTime":1067.984,"body":"it's great that we can spread"},{"speaker":"Oskar Serrander","startTime":1065.404,"endTime":1067.984,"body":"out a little bit four times on"},{"speaker":"Oskar Serrander","startTime":1068.2839999999999,"endTime":1072.3039999999999,"body":"purposes. And we are distributed"},{"speaker":"Oskar Serrander","startTime":1068.2839999999999,"endTime":1072.3039999999999,"body":"all over the world and we don't"},{"speaker":"Oskar Serrander","startTime":1072.3039999999999,"endTime":1075.3039999999999,"body":"really pay too much attention to"},{"speaker":"Oskar Serrander","startTime":1072.3039999999999,"endTime":1075.3039999999999,"body":"it. We do like to have our"},{"speaker":"Oskar Serrander","startTime":1075.3039999999999,"endTime":1080.014,"body":"culture is very collaborative."},{"speaker":"Oskar Serrander","startTime":1075.3039999999999,"endTime":1080.014,"body":"We it's just the way that I want"},{"speaker":"Oskar Serrander","startTime":1080.014,"endTime":1082.714,"body":"to run a company and I really"},{"speaker":"Oskar Serrander","startTime":1080.014,"endTime":1082.714,"body":"enjoy it thoroughly. So it"},{"speaker":"Oskar Serrander","startTime":1082.714,"endTime":1084.904,"body":"doesn't really matter if you're"},{"speaker":"Oskar Serrander","startTime":1082.714,"endTime":1084.904,"body":"very close to everyone that we"},{"speaker":"Oskar Serrander","startTime":1084.904,"endTime":1089.254,"body":"work with on the team. We just"},{"speaker":"Oskar Serrander","startTime":1084.904,"endTime":1089.254,"body":"brought on a new head of design"},{"speaker":"Oskar Serrander","startTime":1089.254,"endTime":1092.164,"body":"coming from Canva, actually,"},{"speaker":"Oskar Serrander","startTime":1089.254,"endTime":1092.164,"body":"which we're super proud of about."},{"speaker":"Oskar Serrander","startTime":1093.264,"endTime":1093.974,"body":"Fantastic."},{"speaker":"Sam Sethi","startTime":1093.425,"endTime":1094.045,"body":"He asked."},{"speaker":"Oskar Serrander","startTime":1093.984,"endTime":1096.894,"body":"So everyone"},{"speaker":"Oskar Serrander","startTime":1093.984,"endTime":1096.894,"body":"using one aircraft can see how"},{"speaker":"Oskar Serrander","startTime":1096.894,"endTime":1099.5339999999999,"body":"much more beautiful it's"},{"speaker":"Oskar Serrander","startTime":1096.894,"endTime":1099.5339999999999,"body":"becoming, which is. Yeah, makes"},{"speaker":"Oskar Serrander","startTime":1099.5339999999999,"endTime":1103.764,"body":"me incredibly happy. But yeah,"},{"speaker":"Oskar Serrander","startTime":1099.5339999999999,"endTime":1103.764,"body":"we're not. We are expanding with"},{"speaker":"Oskar Serrander","startTime":1103.764,"endTime":1107.094,"body":"team members this fall for sure."},{"speaker":"Oskar Serrander","startTime":1103.764,"endTime":1107.094,"body":"Where are they going to sit? I"},{"speaker":"Oskar Serrander","startTime":1107.094,"endTime":1109.704,"body":"don't know yet. It's about the"},{"speaker":"Oskar Serrander","startTime":1107.094,"endTime":1109.704,"body":"talent and the great people that"},{"speaker":"Oskar Serrander","startTime":1109.704,"endTime":1112.194,"body":"we're going to find and where"},{"speaker":"Oskar Serrander","startTime":1109.704,"endTime":1112.194,"body":"they are. So we'll see."},{"speaker":"Sam Sethi","startTime":1112.595,"endTime":1114.845,"body":"Cool. Oscar, thank"},{"speaker":"Sam Sethi","startTime":1112.595,"endTime":1114.845,"body":"you so much. I'm going to go off"},{"speaker":"Sam Sethi","startTime":1114.845,"endTime":1117.035,"body":"and play now. I'm going to"},{"speaker":"Sam Sethi","startTime":1114.845,"endTime":1117.035,"body":"actually going try and create"},{"speaker":"Sam Sethi","startTime":1117.035,"endTime":1121.085,"body":"some ads and see what I can do."},{"speaker":"Sam Sethi","startTime":1117.035,"endTime":1121.085,"body":"Probably never going to make"},{"speaker":"Sam Sethi","startTime":1121.295,"endTime":1126.215,"body":"public airing because I'll be"},{"speaker":"Sam Sethi","startTime":1121.295,"endTime":1126.215,"body":"that bad, but I'm not. Thank you"},{"speaker":"Sam Sethi","startTime":1126.205,"endTime":1129.5149999999999,"body":"so much. This is going to be a"},{"speaker":"Sam Sethi","startTime":1126.205,"endTime":1129.5149999999999,"body":"lot of fun Oscar speeches to my"},{"speaker":"Sam Sethi","startTime":1129.5049999999999,"endTime":1129.7749999999999,"body":"friend."},{"speaker":"Oskar Serrander","startTime":1129.82,"endTime":1131.8,"body":"Thank you so"},{"speaker":"Oskar Serrander","startTime":1129.82,"endTime":1131.8,"body":"much, Sam. I appreciate you and"},{"speaker":"Oskar Serrander","startTime":1131.8,"endTime":1133.21,"body":"think for having me on again."}]}