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The Diversify Show with Eric Lindsey
Looking for inspiration to elevate your business journey and personal development? Join us on the Diversify Show, where we spotlight high achievers who have successfully built businesses, investment portfolios, real estate businesses, and achieved massive success within various industries ranging from sports to academia. We place a strong concentration on the "how-to" side of things and personal development so that we can share in their success within our own lives as well. Tune in for expert interviews, practical tips, and the motivation you need to thrive as a high achiever.
The Diversify Show with Eric Lindsey
From Side Projects in College to Building a Syndication Fund: Hayato Hori’s Path
Guest: Hayato Hori, Managing Partner at Red Brick Equity
Focus: How to start and scale real estate investing on the side—actively or passively—while keeping your W-2 or main business strong.
Starting Out: From W-2 to Real Estate
At 21, Hayato bought his first rental in Memphis while working at Hyperloop. The $200/month cash flow wasn’t enough, so he shifted to wholesaling, scaling to 10–15 deals a month.
The Shift: From Wholesaling to Wealth Building
Watching institutional buyers scale to $1B+ by holding properties, Hayato pivoted to multifamily. Now, as co-founder of Red Brick Equity, he targets Midwest multifamily, recently closing a 26-unit in Chicago with a 24-unit pipeline.
How to Invest While Working Full-Time
- Start Small: Use W-2 income for rentals or passive syndications.
- Know Financing: Understand loan products for leverage.
- Build a Team: PMs, contractors, advisors.
- Keep Reserves: Expect surprises.
- Leverage Partnerships: Shared deals can scale faster.
Active vs. Passive
- Active: Quick cash, but constant grind.
- Passive: Wealth without management—“a beautiful way to grow together.”
Case Study: 26-Unit Chicago Deal
- Price: $2.7M (~$100k/unit)
- Rents: 2BR $1,550–1,600 (up to $1,780+); 3BR $1,750–1,800 (Section 8 up to $2,300)
- Plan: Light upgrades, long-term tenants
- Financing: Agency loans, non-recourse
Key Takeaways for High-Income Earners
- Use W-2 income for favorable loans.
- Start small—duplex/rental teaches fundamentals.
- Don’t ignore “blue states”—focus on numbers.
- Scale with multifamily—better economies of scale.
Coaching Round
- New Investors: Learn to read deals; vet sponsors.
- Balance: Decide priorities early, keep learning.
- Little Time/Money: Either learn by doing or bring value to experienced operators.
- Why Passive: Essential housing, steady cash flow, tax benefits (depreciation, cost seg).
Books:
- How to Win Friends & Influence People — Dale Carnegie
- $100M Offers — Alex Hormozi
Click On This Link For Our Free E-Book "An Introduction Into Apartment Syndication: https://moonlightcre.com/ebook_download/
Website: ericlindseydiversify.com
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