The Diversify Show with Eric Lindsey

️From Layoff to Full-Time Investor: How Ashley Davis Turned Her Real Estate Side Hustle Into a Thriving Business

Eric Lindsey Season 1 Episode 111

️ How to Build a Real Estate Side Hustle While Working Full-Time
Ashley worked as a senior project manager in corporate America for 15 years before a layoff pushed her into full-time investing. While still employed, she ran successful flips on the side by managing contractors remotely, setting clear weekly check-ins, and using her W-2 income to secure funding and build credit.


🏘️ A Real-Life Fix-and-Flip: From Corporate Paycheck to Profit
Her early flips in Dothan, Alabama showed how choosing a lower-cost market and hiring a trustworthy general contractor can make out-of-state investing practical. She used Kiavi (formerly LendingHome) for financing, store credit cards for materials, and focused on light cosmetic rehabs—paint, flooring, and kitchens—to stay fast and profitable.


💼 Lessons Learned from a Corporate Layoff
Instead of panicking, Ashley saw her layoff as freedom. With a few properties under her belt, she realized flipping could replace her salary. Her disciplined systems and risk management mindset helped her shift smoothly into full-time real estate without missing a beat.


🔑 Key Takeaways for W-2 Professionals and Business Owners


Start investing before you need the income.


Treat your contractors like partners—they make or break your business.


Use your W-2 to build credit and qualify for loans.


Keep your job performance high while your side hustle grows quietly.


🧭 Coaching Round: Ashley’s Advice for New Investors
For New Investors: Learn how to calculate ARV yourself—don’t depend on agents or wholesalers.
Balancing Work, Life, and Real Estate: Build a trustworthy team so you can step back and focus on strategy.
If You’re Starting with Little Money: Focus on credit—good credit opens doors when cash is tight.
Why Passive Investing Can Be a Smart Start: Earn while you learn—cash flow and tax benefits make real estate one of the most powerful long-term wealth vehicles.


📚 Book Recommendations


Eat That Frog – Brian Tracy


Mindset – Carol Dweck


The Hands-Off Investor – Brian Burke


📈 Final Thoughts
Ashley’s journey shows that preparation beats panic. She quietly built her real estate side hustle until it was strong enough to catch her when corporate life let go. Her story proves that with systems, credit, and consistency, you can build financial freedom—one deal at a time. 🏡✨

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