3 Culture Mistakes That Are Quietly Costing Your Business with John Griffin

Keep The Change

Keep The Change
3 Culture Mistakes That Are Quietly Costing Your Business with John Griffin
Aug 15, 2025
Bart Nollenberger

Some leaders talk about culture like it’s a “nice to have.”

John Griffin will tell you, it’s the make-or-break factor for every organization.

In this episode, I sit down with John Griffin, Vice President of Global Programs at Maxwell Leadership, a man who’s walked through deep personal trials, learned the power of forgiveness, and now helps leaders and companies all over the world build cultures that actually last.

John’s story is raw, faith-filled, and disarmingly real. From a childhood marked by brokenness to finding his identity in Christ, he’s learned firsthand that leadership begins with self-leadership—and that means taking off the masks we wear, dealing with what’s inside, and leading from a place of wholeness.

We talk about:

  • Why culture isn’t just an HR buzzword, it’s the heartbeat of your business.
  • How to spot when your team is wearing masks (and how to help them take them off).
  • The link between personal healing, authentic leadership, and business performance.
  • Practical ways to measure your organization’s culture so you know what’s really going on behind the scenes.
  • Why focusing on people first almost always drives profit as a byproduct.

If you’re a leader who’s tired of surface-level fixes and ready to dig into the real work that transforms people and organizations, this conversation will challenge, encourage, and maybe even change the way you lead.

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