This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

From Startup Struggles to Seven Figures: Building a Sustainable Business with Emily McDonald

Laura Sinclair

Ever feel like you're doing everything right in your business, but something still isn't clicking? Today’s episode is for you! I’m joined by business mentor and strategist Emily McDonald, who built a seven-figure fashion rental business from the ground up—starting with just a rolling rack in her living room. But after years of hustle, venture capital funding, and massive growth, she hit a wall of burnout. In this candid conversation, Emily shares why she ultimately stepped back from her first business, how motherhood changed her perspective, and why success isn’t about working more, but working better.

We’re diving deep into the myths of hustle culture, what it really takes to build a sustainable business, and how to stay true to yourself in an online world full of noise. Whether you're just starting out or scaling to new heights, this conversation is packed with actionable insights to help you build a business that supports the life you want to live.

What You’ll Hear in This Episode:

[2:22] – How Emily and I met through Threads & why it’s changed how we connect online
 [5:11] – Emily’s journey: from a rolling rack in her living room to a seven-figure brand
 [10:35] – The moment she realized she was building a business for everyone else but herself
[15:47] – The biggest mistake female founders make (and why it’s so common)
[21:44] – Hustle vs. hard work: Why business isn’t supposed to be easy, but it can feel aligned
[30:49] – The secret to long-term success? Stop jumping from strategy to strategy
[35:27] – One thing every mom entrepreneur needs to hear today

Links & Resources:

🔗 Connect with Emily on Instagram: @founderemily
📢 Join Emily’s free business community: https://www.ekmcdonald.com/
🚀 Check out Emily’s 5K Accelerator to grow your business to consistent 5K months: Click here

Loved this episode? Make sure to subscribe, rate, and leave a review! Your support helps more mom entrepreneurs find the show. And don’t forget to share this episode with a fellow business owner who needs to hear this conversation! 💛

Join the Community: www.thismothermeansbusiness.com

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