This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

How to Build a Business That Puts You First (From This Mother Means Business Live)

In this special episode, I’m bringing you behind the scenes to This Mother Means Business LIVE, where I had the incredible honour of kicking off the day with a keynote presentation. If you’ve ever felt like you're drowning in expectations—whether from society, your business, or even yourself—this one’s for you.

I share my deeply personal journey from running a CrossFit gym as a brand new mom, to burning that business down (literally), and finally learning how to build a life and business that puts me first. This talk is a raw, honest, and empowering reminder that you always have a choice. I unpack what it means to redefine success, reset your priorities, and create space for yourself—without guilt. If you’re ready to stop playing by everyone else’s rules and finally build a business that supports your life (not the other way around), hit play.

🎧 Episode Timeline & Highlights:

[1:02] - Drowning in expectations and the story behind “This Mother Means Business”
 [2:45] - The postpartum hustle moment that changed everything
 [5:48] - Why putting your business first isn’t sustainable (and what I do now instead)
 [7:17] - A powerful notebook exercise to uncover your true priorities
[9:28] - Redefining what it means to be a “good mom” and “good entrepreneur”
[14:59] - Why closing my gym was the best decision I ever made
[17:25] - Boundaries: the door with a lock only you hold the key to
[20:12] - Getting out of the race and reclaiming mental freedom
[21:58] - What putting yourself first actually looks like (spoiler: it’s not the spa)

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