Boundaries, Babies, and Better Ads with Vix Reitano Artwork

This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama.

Weekly Episodes

Tune in for a mix of:

Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.
Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.
Practical Advice: Get actionable tips on everything from time management to marketing strategies.

This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams

"This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

All Episodes

This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

Boundaries, Babies, and Better Ads with Vix Reitano

October 30, 2025 • Laura Sinclair

In this episode of This Mother Means Business, Laura sits down with NYC marketer and Agency 6B founder Vix Reitano to talk building a people-first business, why “business funds families,” and how moms’ intuition translates into bold strategy. We get practical on GEO (Generative Engine Optimization), natural-language content, showing up in ChatGPT/Gemini searches, and the human touches that still move the needle. If you’re a founder juggling motherhood, marketing, and momentum, this one’s your playbook.

In this episode you will hear:

00:14 – Welcome + why this convo finally happened

01:10 – Who is Vix Reitano? (Agency 6B, “Vix the Fix”)

02:23 – Year one of motherhood & finding yourself again

04:29 – “Business funds families” philosophy

05:34 – Why more money in the hands of moms matters

08:43 – Intuition, motherhood, and trusting your gut

12:35 – Building a business for the family you want

13:22 – From TV producer to full-funnel agency (and B2B is still people)

17:34 – We’re all in the people business

18:13 – GEO (Generative Engine Optimization) and showing up in AI search

23:56 – Natural language > jargon (and a quick SEO rewind)