This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs
"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama.
Weekly Episodes
Tune in for a mix of:
- Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.
- Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.
- Practical Advice: Get actionable tips on everything from time management to marketing strategies.
This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams
"This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.
This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs
Growing Fast Without Doing Everything with Stephanie Fournier of People Agency
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In this episode of This Mother Means Business, Laura sits down with Stephanie Fournier, founder + CEO of People Agency, to talk about what it really looks like to build a fast-growing agency—without trying to do everything for everyone. They dig into long-term client relationships, referrals, reputation, leadership as a woman in male-dominated rooms, and the real sacrifices that come with building something big (while still being a present mom). It’s honest, scrappy, and full of “this is what it actually takes” energy.
In this episode you will hear:
(01:35) Who Stephanie is (and why intros are hard)
(02:03) The moment she decided to change her career path
(03:07) Corporate vs owning an agency
(04:55) Why staying in your lane matters
(05:51) Move one: resign + set up the business
(07:22) Long sales cycles in this industry
(08:45) Growth through long-term clients
(09:14) Full-circle relationships + peers becoming decision-makers
(11:59) Laura on sponsors: you’re always talking to humans
(14:01) Where Laura finds relationships (events + intentional follow-up)
(15:52) Reputation + integrity as the foundation
(16:35) Laura’s referral rule: protect your name
(18:44) Don’t burn bridges (your network comes back around)
(21:32) Women in leadership: “aggressive” double standards
(24:23) Women-owned business stats + male-dominated spaces
(26:52) Training women (especially moms) to sell
(27:35) The routines, the grind, and not unplugging
(29:22) The trade-offs (and how she stays connected to her son)
(30:40) Vision: incubating women-led businesses + fractional support
(34:06) Where to find Stephanie + People Agency
Stephanie's Links:
Website: https://peopleagency.ca/
LinkedIn: www.linkedin.com/company/pplagency
Tickets for This Mother Means Business LIVE - Presented by CIBC Business Banking on April 1st, 2026 are available now! Get yours here:
https://www.thismothermeansbusiness.com/tmmb-2026
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
