In this empowering episode of This Mother Means Business, Laura sits down with powerhouse business strategist Kelly Roach—a former Fortune 500 exec turned 8-figure entrepreneur—to talk about what it really takes to scale a sustainable business, stand out in a saturated market, and grow without sacrificing what matters most. Kelly shares practical advice for moms in business, boundary-setting tips, and why success isn’t about doing more, but doing what matters.
Whether you're at the beginning stages of business or ready to scale to seven figures and beyond, this conversation will leave you inspired, grounded, and ready to lead like a category-of-one CEO.
In this episode you will hear:
01:19 – From Corporate to CEO
02:50 – Why Relationships Come First
04:18 – Who Kelly Serves
05:06 – What It Means to Be a Category of One
06:40 – Success is Earned Daily
07:31 – Why Big Money Doesn’t Equal Big Success
09:08 – The 3-Hour Work Window Strategy
10:33 – Want to Scale? Do Less (but Better)
11:45 – Don’t Skip the Fundamentals
12:35 – Zig When Everyone Else Zags
15:00 – Feeling Like an Impostor? You’re Probably a Visionary.
16:28 – Business & Motherhood: Not Opposites
19:07 – Let Them See You Build It
21:34 – Wanting More Isn’t Selfish
23:00 – The Boundary That Changed Everything
24:58 – There Are No Business Emergencies
27:11 – Overrated Business Advice? Most of It.
28:48 – What’s Lighting Kelly Up Right Now
Kelly's Links:
Instagram: https://www.instagram.com/kellyroachofficial/
The Kelly Roach Show: https://podcasts.apple.com/us/podcast/the-kelly-roach-show/id1052353755
Looking for more support? The doors to the Ambition Mastermind are now open! Apply - https://www.laura-sinclair.com/ambition-mastermind
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this heartfelt solo episode, Laura shares a powerful reminder to slow down and savor the season you're in—especially if you're in the thick of motherhood and business building. Inspired by a viral poem that stopped her in her tracks, she reflects on how easily we rush through the very moments we’ll one day miss. From snuggles and spilled juice to strategy calls and scaling decisions, Laura invites you to reimagine your days through the lens of your 80-year-old self—and ask what truly matters. If you've ever felt torn between your ambition and your role as a mom, this one's for you.
In this episode you will hear:
00:01 – A Time Travel Perspective
00:20 – The Poem That Hit Hard
02:44 – Motherhood, Mental Load & the Tension We Hold
04:53 – Life > Business (But They’re Deeply Connected)
06:25 – What Price Are You Paying for Growth?
07:14 – Simplicity Can Be the Goal
08:40 – Strategy for a Life You Actually Want
09:36 – A Lens That Changes Everything
Looking for more support? The doors to the Ambition Mastermind are now open! Apply - https://www.laura-sinclair.com/ambition-mastermind
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
What if the most powerful leadership skill you could give your kids—or yourself—was happening right at the dinner table?
In this heart-filled and thought-provoking episode, Laura sits down with speaker, coach, and all-around powerhouse Leisse Wilcox to talk about the unexpected link between family dinners and leadership, the growing importance of emotional intelligence in an AI-driven world, and how high-achieving women can stop white-knuckling through perfection and finally feel like themselves again.
This conversation is a must-listen for entrepreneurial moms craving deeper connection, more grounded leadership, and permission to lead as their whole human selves—flaws and all.
In this episode you will hear:
00:00 – Meet Leisse Wilcox
02:00 – The Power of Family Dinners
04:59 – AI, Creativity & Humanity
06:51 – A New Vision for Work-Life Balance
08:20 – Dinner Tables as Training Grounds for Leaders
10:38 – Why Conversations Matter More Than Ever
13:18 – What Kids Lost During COVID (and How to Rebuild It)
16:03 – The Simple Ritual That Creates Lasting Impact
19:05 – Bringing It Back to Business
21:29 – What Leisse Really Does as a Coach
23:59 – High-Achieving Women: You Are Not Alone
25:38 – The “Name It, De-Shame It, Reframe It” Framework
30:51 – Mojo, Momentum, and Fulfillment
33:08 – Redefining What Family Dinner Looks Like
34:37 – Where to Find Leisse Wilcox
Leisse's Links:
Instagram: https://www.instagram.com/leissewilcox/
To Call Myself Beloved: https://www.amazon.ca/dp/1989716032?fbclid=PAZXh0bgNhZW0CMTEAAaf20vP2N3PpYMI971Nlirw4AknScEBU-81kcvf-gXJKR6A3GD9oGetWFShNIw_aem_zpKf6cE9m1it4mLw2VlXJA
Website: http://www.leissewilcox.com/
Looking for more support? The doors to the Ambition Mastermind are now open! Apply - https://www.laura-sinclair.com/ambition-mastermind
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
Are your launches falling flat? Engagement down? Feeling like you're doing everything right but nothing is landing? You're not alone — we're in the middle of a trust recession.
In this solo episode, Laura breaks down:
Whether you're a coach, service provider, or small business owner trying to grow your brand authentically — this episode gives you tangible steps to reconnect with your audience and reignite momentum in your business (no dancing on Instagram required).
In this episode you will hear:
00:03 – Why It's Harder to Sell in 2025
00:23 – What Is a Trust Recession?
02:46 – Why Trust Is the New Currency
03:40 – It’s Not Just You
04:45 – Introducing the 5 R’s of Rebuilding Trust
05:06 – R1: Relevance
05:58 – R2: Repetition
06:24 – R3: Receipts
07:28 – R4: Relationships
08:12 – R5: Realness
09:53 – It Starts With Self-Trust
10:33 – Laura’s Trust-Building Strategy
10:58 – Final Takeaways + Challenge
Looking for more support? The doors to the Ambition Mastermind are now open! Apply - https://www.laura-sinclair.com/ambition-mastermind
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this inspiring episode of This Mother Means Business, Laura Sinclair sits down with Chris McMartin, the National Business Banking Lead at the Scotiabank Women Initiative. Together, they dive into what it really takes to support and uplift women in business—from access to funding and mentorship to building confidence and community.
Chris shares her own journey through the world of banking and opens up about the unique challenges women entrepreneurs face—especially when it comes to financial literacy, self-belief, and showing up authentically in often male-dominated industries.
If you’re a woman building your business and craving more connection, practical support, or a reminder that you’re not alone, this episode is for you.
Takeaways:
In this episode you will hear:
00:00 – Meet Chris McMartin & Intro to Scotiabank Women Initiative
02:54 – Real Tools & Resources for Women in Business
05:42 – Confidence, Financial Literacy & the Power of Asking Questions
08:38 – Why Authenticity Matters at Work
11:26 – Thriving in Male-Dominated Spaces
14:39 – Finding Your Voice in Leadership & Public Speaking
17:45 – Bringing Authenticity to the Stage and Boardroom
20:27 – Embracing What Makes You Unique
24:03 – Why Community is a Key to Growth
25:21 – Inside the Scotiabank Women Initiative
28:43 – The Role of Mentorship in Business Success
32:48 – Connection, Encouragement & Taking the Next Step
Chris's Links:
Instagram: https://www.instagram.com/chris_m_mcmartin/
LinkedIn: https://www.linkedin.com/in/chris-mcmartin
Scotiabank Women Initiative: https://www.scotiabank.com/women-initiative/ca/en.html
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
Here’s the truth nobody wants to tell you: if you want real change in your business, you have to be willing to change your mindset, your pricing, your habits, your strategy, and yes… even how you show up. In this powerful solo episode, Laura pulls back the curtain on what it actually takes to grow a business (hint: it’s not luck, it’s leadership).
She shares honest reflections from the most recent cohort of the Ambition Mastermind—a group of women who’ve made bold moves, raised their standards, and had record-breaking months while parenting and running households. If you’re tired of playing small, this is your call to rise.
Expect truth bombs, tough love, and a reminder that you’re more capable than you think. Especially if you’re the one in your own way.
In this episode you will hear:
00:00 – The uncomfortable truth about change
01:38 – Growth comes at a cost (and it’s not always money)
03:45 – Inside Ambition: Celebrating financial wins
06:58 – Growth isn’t magic, it’s decision-making
09:40 – Bravery births financial wins
12:08 – Mentorship that mirrors your potential
14:45 – Moms doing the damn thing
17:22 – Collapsing time through strategy + boundaries
18:58 – Are you actually ready to change?
20:14 – Ambition Mastermind: What’s next
22:05 – Your invitation to rise
Looking for more support? The doors to the Ambition Mastermind are now open! Apply - https://www.laura-sinclair.com/ambition-mastermind
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this deeply moving episode, Laura Sinclair sits down with Amanda Patrick, an inspiring entrepreneur and philanthropist based in Barrie, Ontario. Amanda shares her incredible story of surviving childhood trauma, overcoming abandonment, and choosing resilience over despair. From building two successful businesses to founding "Gift a Family," Simcoe County's fastest-growing charitable initiative, Amanda’s journey is a testament to the power of doing the hard thing—"even when."
Tune in for a raw and heartfelt conversation about generational healing, the power of mindset, and how small promises to ourselves can rebuild trust, confidence, and purpose.
In this episode you will hear:
01:30 — Amanda's Background From a construction business at 30 to coaching women entrepreneurs today, Amanda shares her entrepreneurial journey.
02:00 — Founding "Gift a Family" Amanda explains the mission behind her charity: providing full Christmas experiences to kids growing up in poverty.
03:35 — The Tragedy That Sparked It All Amanda opens up about the childhood trauma that inspired her philanthropic work—the devastating loss of three young children.
06:30 — The Day That Changed Everything She recounts the horrifying moment she discovered what had happened, and how it became her life's defining fork in the road.
10:30 — Life Ambushes & Early Resilience Amanda reflects on food insecurity, abandonment, and surviving solo by the age of 13.
14:25 — The Night She Almost Gave Up Lying in the cold, Amanda made a powerful decision to change her life—starting with a handwritten resume and her first job.
18:00 — Rising Through Fear Amanda describes her rapid climb from a $7/hour job to managing million-dollar events and battling imposter syndrome.
20:30 — The Turning Point: Sobriety & Therapy Motherhood forced Amanda to confront her pain. She committed to weekly therapy for 1.5 years to heal.
22:00 — How to Build Resilience Amanda and Laura discuss intentional resilience-building, like cold showers and sticking to your word even when it’s hard.
26:30 — Why Keeping Promises to Yourself Matters Amanda breaks down how broken promises erode self-confidence and how micro-commitments rebuild it.
30:00 — Sports, Discipline, and Mental Strength Laura and Amanda talk about how youth sports taught them about commitment and grit.
32:45 — Breaking Generational Cycles Amanda shares what she’s most proud of: ending generational trauma for her son and creating a new family legacy.
35:00 — Connect with Amanda Find Amanda on Instagram @amandalepatrick to learn more about her coaching, philanthropy, and community programs.
Amanda's Links:
Instagram: https://www.instagram.com/amandalelepatrick/
Gift A Family, Instagram: https://www.instagram.com/gift_a_family/
LADR Coaching, Instagram: https://www.instagram.com/ladrcoaching/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this raw and honest episode, Laura opens up about a big behind-the-scenes decision: cancelling her 2025 retreat. Instead of brushing it under the rug, she’s sharing it all — the real story of what happened, what it taught her, and why she doesn’t actually see it as a failure. If you've ever had to pivot, cancel a launch, or walk away from something you love, this one will hit home.
This is a must-listen for entrepreneurs navigating the messy middle, rethinking what success looks like, and learning to lead with integrity and self-trust.
In this episode you will hear:
01:34 — Welcome + Transparency in Business
03:18 — The Backstory: Two Successful Retreats & Big Plans for 2025
05:05 — When Your Gut Starts Screaming
07:22 — What Failure Actually Means in Business
09:40 — The Reality of Red Tape: Working with a TICO Agent
13:00 — A Timeline That Didn’t Work
14:53 — It Was Becoming Heavy, Not Fun
17:35 — The Sunk Cost & What She Lost (and Gained)
20:40 — This Is NOT the End
22:10 — The Trust Recession + Why Timing Matters
25:30 — The Cost vs. Reward Misalignment
28:55 — Reframing Failure as Feedback
31:14 — Checking Your Ego at the Door
33:20 — What She’s Learned (And What You Can, Too)
36:02 — Looking Ahead: Events, Community & Connection
38:09 — Final Thoughts: This Is Leadership
Looking for more support? The doors to the Ambition Mastermind are now open! Apply - https://www.laura-sinclair.com/ambition-mastermind
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
What do you get when you mix six kids, a brilliant business idea, and a powerhouse group of mom-founders? You get Mabel’s Labels—and the unstoppable Julie Cole.
In this inspiring (and hilarious) episode, Julie sits down with Laura to talk about the early days of building a brand from her basement, navigating growth with her co-founders (who are also family), and what it really means to juggle entrepreneurship and motherhood. From the power of word-of-mouth marketing to due diligence tips for a successful exit, this one is packed with gold.
Whether you’re a startup dreamer, a scaling CEO, or a mom trying to “do it all,” Julie’s wisdom will leave you nodding your head and feeling seen.
In this episode you will hear:
00:00 – Meet Julie Cole
01:00 – From Lawyer to Label Maker
02:40 – The Power of a Mom-Driven Idea
03:35 – The Myth of Flexibility
04:48 – Building Without Support Networks
06:00 – Why E-Commerce Was Their Edge
08:00 – Daily Candy: The Big Break
10:00 – A Product That Spoke for Itself
11:28 – From Side Hustle to Full-Time Gig
12:25 – Take It Seriously from Day One
14:00 – Keep Your House in Order
16:00 – The Power of Your Network
17:41 – How Motherhood Shaped the Business
19:50 – Beyond the Buzzword: Mompreneur
21:38 – Navigating Co-Founder Dynamics
24:42 – Can You Build Big and Be Present?
26:56 – Julie’s Not-To-Do List
29:01 – Chores Build Better Humans
30:22 – Boundaries Over Burnout
Julie's Links:
Instagram: https://www.instagram.com/juliecoleinc/
Mabel's Labels Instagram: https://www.instagram.com/mabelslabels/
Website: https://mabelslabels.ca/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this solo episode, Laura dives into one of the most common questions she hears from women building personal brands: “How much should I share online?” She opens up about the personal boundaries she’s created when it comes to social media—including what she doesn’t post—and how you can find what feels right for you. If you’ve ever wondered where the line is between authentic and overexposed, this episode will help you find it.
In this episode you will hear:
01:40 – It’s not just about screen time
02:34 – Personal boundary #1: Her kids’ faces
04:40 – Personal boundary #2: No crying reels
05:50 – Personal boundary #3: Family matters stay private
06:55 – The cake (or pie) analogy
08:10 – Fitness, Hashimoto’s, and changing relevance
09:15 – You can change your mind
10:00 – Final reminder: You are in control
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this powerful and refreshingly honest episode, Laura sits down with the incredible Vera Milan Gervais—TEDx speaker, multi-time business founder, award-winning entrepreneur, and mom of two grown kids.
Together, they dive into the real and raw journey of building businesses while raising tiny humans, challenging expectations, and redefining what it means to be a woman, mother, and entrepreneur. Vera doesn’t hold back—she shares the highs, the struggles, and the deep inner work it takes to truly own who you are (labels and all).
Whether you're building your first business with toddlers underfoot or rediscovering yourself after years of motherhood, this episode will leave you feeling seen, inspired, and more empowered than ever.
In this episode:
00:00 – A warm welcome + meet today’s guest, Vera Milan Gervais
01:34 – Vera’s story: From growing up in Calgary to stepping onto the TEDx stage
02:53 – The accidental pregnancy that changed the course of her life—and career
04:34 – Starting five businesses with her husband while raising two toddlers
07:07 – What it really looked like to run a business with babies at home
08:18 – The double standard: how society views mothers vs. fathers in the workplace
10:06 – Why owning every part of yourself (even the messy parts) is key
12:20 – The power of labels—and how the way we define ourselves shapes everything
14:55 – Shifting the focus from achievement to alignment
16:08 – How giving yourself permission changes the game
18:41 – Vera’s approach to self-coaching through tough decisions
20:54 – Letting go of “good girl” programming and people-pleasing
22:19 – A heartfelt look at motherhood and what it really means
26:39 – The teeter-totter analogy that will totally shift how you view balance
28:05 – Final reflections: stop comparing, let go, and trust your own path
Key Takeaways:
Vera's Links:
Instagram: https://www.instagram.com/vera_milan_gervais/
Website: https://www.veragervais.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
What would you do differently if you had to start your business from scratch today? After a full decade in entrepreneurship, Laura’s looking back—with honesty, a little tough love, and plenty of clarity.
In this episode, she’s sharing the biggest shifts that changed the game for her: from boundaries and burnout, to authenticity and community. Whether you’re just starting out, pivoting into something new, or craving a fresh perspective, this one’s for you.
Here’s what you’ll hear:
00:35 – Why taking time to reflect actually matters—and how to tell when it’s time to pivot or realign.
01:15 – Lesson #1: Boundaries, boundaries, boundaries. The kind that protect your peace and your profits.
02:36 – Letting go of scarcity mindset and trusting that the right clients won’t run away when you raise your standards.
03:35 – How your boundaries need to evolve as you do—and why it’s okay to change the rules as you grow.
04:00 – Lesson #2: Be fully yourself. Laura opens up about hiding behind “professionalism” early on and how authenticity turned everything around.
04:53 – Redefining success: What if wealth wasn’t just money—but joy, alignment, and freedom too?
06:00 – Selling without being sleazy. Yes, it’s possible—and it works better when you lead with heart.
06:40 – Lesson #3: Get into community sooner. The truth about how going it alone can stall your growth.
07:22 – Becoming a go-to person. How building genuine relationships led to referrals (and less hustling for leads).
08:35 – Embracing sales without shame. Because when you believe in your offer, selling becomes service.
09:46 – Prioritizing your human needs as a CEO. Laura gets real about what she neglected—and what she’s doing differently now.
11:15 – Her personal non-negotiables (hint: sleep, movement, and saying no).
12:02 – A powerful quote from Pauline Reid that every entrepreneur should hear.
12:45 – One final nudge: Pick a lesson from today and act on it. You don’t have to overhaul everything—just take one step.
Key Takeaways:
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this episode, Laura welcomes back a very special guest, Amanda Cahill.
Amanda is a corporate executive, investor, and bestselling author of Redefining You, and this time she’s back to share what’s changed (spoiler: a lot) since her last appearance on This Mother Means Business.
In this powerful and refreshingly honest episode, Amanda and I dive into what it really looks like to redefine your identity—especially when you’re balancing motherhood, career, and your own evolving dreams. We talk about burnout, setting boundaries, saying no, and letting go of external definitions of success.
Whether you’re in a season of change, feeling pulled in a million directions, or simply craving a little more ease in your day-to-day… this conversation will speak to you.
In this episode you will hear:
00:00 – Welcome back Amanda Cahill
02:59 – Losing yourself and redefining your identity in motherhood
05:58 – Amanda’s 4-step process to confidence and clarity
08:55 – Letting go of perfection and success metrics that don’t fit
12:03 – Self-reflection, self-worth, and what truly matters
15:02 – Shifting from hustle to harmony
18:00 – Finding joy in small, ordinary moments
21:07 – Navigating family pressures, caregiving, and boundaries
24:07 – Learning to say no (and why you should)
27:07 – Creativity, play, and bringing back what lights you up
29:53 – What’s next for Amanda—and why she’s not rushing it
Amanda's Links:
Instagram: https://www.instagram.com/amandacahill__/
Website: https://www.amandacahill.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this episode of This Mother Means Business, host Laura Sinclair breaks down how to make business events actually work for your business—even if you're introverted, tired, or have no clue where to start.
After attending seven events in one month (spoiler: don’t do that), Laura shares the real reason she shows up in rooms, how she decides which events are worth attending, and the exact strategy she uses to turn networking into actual opportunity.
Whether you're trying to grow your business network, gain visibility, or just feel less alone in your entrepreneurial journey, this episode will help you show up more strategically—and with less dread.
📝 What You’ll Learn:
⏱️ Episode Timestamps
00:00 – Why Laura went to 7 events in May (and what she learned)
01:30 – How she decides which events to attend (hint: not just for the speakers)
03:00 – Why building relationships in person still matters in a digital world
04:30 – Networking tips for introverts (Laura’s personal experience)
06:10 – How to approach people, start convos, and not be awkward
07:30 – Gamify your networking: How many people should you meet per hour?
08:20 – Don’t ghost your leads: How to actually follow up and build trust
09:30 – Why showing up fully matters more than just showing up
10:00 – Your challenge: Find one event and actually go
Listen to An Introverts Guide to Growing Your Network
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
Is Pinterest still relevant in 2025? Spoiler alert: Absolutely. In this episode, Laura sits down with Elaine Timms, Pinterest strategist and founder of Elaine Timms Creative, to break down why Pinterest is not just for recipes and wedding inspo anymore. From evergreen content to search-based visibility, Elaine shares how service-based entrepreneurs (yes, even if you're not “Pinteresty”) can use the platform to drive website traffic without dancing on Reels or chasing trends.
Whether you’re a content creator, coach, artist, or entrepreneur, this episode will help you see Pinterest in a whole new light.
In this episode you will hear:
[01:20] Meet Elaine: Pinterest strategist & agency founder who helps women-led businesses leverage evergreen content
[03:22] Who’s on Pinterest? (Spoiler: it's your ideal client!)
[04:41] Can service-based businesses succeed on Pinterest? Elaine says YES—and tells you how
[06:08] Why Pinterest is a traffic driver (and how it differs from social media)
[07:58] Laura shares her own Pinterest strategy for This Mother Means Business
[10:41] What you need before investing in Pinterest (funnels, CTAs, content...)
[13:05] Pinterest is a long game: Elaine explains the timeline for growth
[15:40] How often should you be pinning? Elaine’s advice on consistency
[17:07] Best content to pin (Hint: it’s still blogs—but not the ones you remember from 2010)
[18:21] Elaine’s journey: from SEO dabbling to selling a mom blog and launching her agency
[22:26] Where most businesses go wrong with Pinterest (keywords!)
[23:42] Is AI helpful for Pinterest? Elaine’s honest take
[24:38] Balancing business and motherhood: why Elaine chose sustainable growth
[27:29] Pinterest = low lift marketing. No comments, no DMs, no burnout
[28:10] How to connect with Elaine (newsletter, consult calls, and more!)
Elaine's Links:
Instagram: https://www.instagram.com/elainetimmscreative/
Website: https://elainetimms.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
In this solo episode, Laura Sinclair gets real about a platform she’s been loving lately: Threads. If you’ve been wondering whether Threads is worth your time as a business owner or content creator, this episode is your green light to explore it more intentionally. Laura breaks down how she’s using Threads to build community, boost podcast downloads, make genuine connections, and even land speaking opportunities—without the heavy lift of traditional platforms like Instagram.
She shares her personal experience experimenting with Threads during a season of unexpected downtime, and offers a practical framework you can use to show up consistently (without burnout).
Whether you’re new to Threads or feeling unsure about where it fits in your business, this episode gives you the nudge and the know-how to dive in.
In this episode you will hear:
01:30 – Summer of 2023: Laura’s early take on Threads
02:22 – A broken leg, boredom, and the perfect testing ground
04:42 – What makes Threads feel effortless
07:06 – The podcast pitch rejection that turned into 80 bookings
09:24 – How Threads has 10x’d podcast growth & networking
10:15 – The 4 types of content that work well on Threads
11:47 – Behind-the-scenes & real-time content examples
13:59 – How to sell your offers without sounding salesy
15:10 – Weekly & daily Threads strategy (low-lift, high-impact)
16:22 – Daily rhythm: posting, replying, engaging
17:30 – Why Threads is worth trying—especially for moms in business
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
Laura sits down with Dani Kagan—mom, entrepreneur, and co-founder of Mave & Chez —to dive deep into the real, raw, and inspiring journey of building a business while raising a family. Dani opens up about everything from naming her brand after her grandmothers to the unglamorous (but very real) parts of running a company. We’re talking community, courage, asking for help, Dragon’s Den... and all the beautiful messiness in between.
If you're a mom entrepreneur navigating growth, delegation, and identity, this one’s for you.
What You’ll Hear in This Episode
02:55 – Dani’s Journey to Entrepreneurship
05:45 – The Birth of Mave & Chez
08:34 – The Importance of Asking for Help
11:28 – Naming Mave & Chez & Honouring Her Grandmothers
14:12 – Building a Team & Learning to Delegate
17:19 – Motherhood & Time Management
18:22 – The Challenges of Scaling a Business
21:04 – The Evolution of Influencer Marketing
23:35 – Building a Community Around Your Brand
25:21 – Behind the Scenes of Dragon’s Den
30:50 – Embracing the Messiness of Entrepreneurship
Dani's Links:
Instagram: https://www.instagram.com/daniskagan/?hl=en
Website: https://maveandchez.com/
The Double Shift Podcast: https://www.danikagan.com/
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Laura's Links:
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In this solo episode, Laura Sinclair opens up about one of the most common questions she gets from entrepreneurs: Where should I be investing in my business? Whether you’re just starting out or scaling to six figures and beyond, Laura shares her honest take on how to make smart, intentional investments that actually move the needle. She covers everything from mentorship and networking to when it’s worth spending money (and when it’s not), plus how your personality type and your business stage should shape your choices.
This episode is packed with real talk, hard-earned wisdom, and a simple framework to help you invest your time, energy, and money with clarity and confidence.
In this episode you will hear:
00:00 – Laura’s bringing back 1:1 intensives (here’s why)
02:46 – The messy truth about investing wisely in your business
05:31 – What to invest in at each stage of your revenue journey
08:47 – How to build a network that fuels your growth
11:31 – What to look for (and avoid) in mentorship
14:12 – Why self-trust is your secret weapon in business
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
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In this episode, Laura Sinclair sits down with financial expert and founder of WMS Bookkeeping, Anora Weste, to tackle the topic that makes many entrepreneurs squirm: money. Together, they strip away the shame and confusion around business finances, offering actionable tips for understanding your numbers, saving for taxes, and creating sustainable financial systems—whether you’re making $5K or scaling beyond six figures. From when to incorporate to how to manage cash flow in your early days, this episode is packed with real talk and no-BS financial clarity.
In this episode you will hear:
[00:49] — Laura introduces guest Anora Weste, founder of WMS Bookkeeping
[02:03] — Laura admits to avoiding her numbers early on — and why many others do the same
[05:37] — Anora’s #1 piece of advice for every entrepreneur: “Just look.”
[08:13] — Why outsourcing your bookkeeping can save you money
[11:42] — What sustainable success really looks like in your first couple of years
[18:44] — Sole prop vs. incorporation: When it makes sense to switch
[23:26] — Laura opens up about the fear she felt around taxes and bookkeeping early on
[28:16] — Anora breaks down the simplest way to stay ahead of your taxes
[32:46] — “Just because you made $20K this month doesn’t mean it’s all yours”
[36:34] — Your business exists to fund your life. Make sure your finances support that.
Anora's Links:
Instagram: https://www.instagram.com/anoraweste/
Website: https://www.anoraweste.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
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We’re officially halfway through the year, and I’m coming in hot with a fresh new intro, a major update on the future of This Mother Means Business, and some behind-the-scenes real talk on what this year has actually looked like—business-wise and personally.
This episode is part catch-up, part celebration, part invitation. I’m pulling back the curtain on the evolution of this podcast and platform, the big shifts happening inside the membership, and the messy middle I’ve been navigating in both life and entrepreneurship.
Plus, I’m giving you the nudge to check in on your year so far—what you’ve done, what you haven’t, and what still deserves a spot on your calendar before 2025 is through.
IN THIS EPISODE, I SHARE:
MENTIONED IN THIS EPISODE:
→ Want in on This Mother Means Business before the price more than doubles? Now’s the time. Join here
→ DM me your mid-year wins, pivots, or that one thing you still haven’t done yet. I want to hear it.
LET’S CONNECT:
📲 Instagram: @itslaurasinclair
💻 Website: www.thismothermeansbusiness.com
If this episode hit home for you, please hit that subscribe button, leave a review, or share it with a friend who needs to hear it. Your support means the world.
Let’s keep building businesses that support our lives—not consume them.
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
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Running a product-based business isn’t for the faint of heart—and in this episode, Laura sits down with Heather Hird, a product business strategist who knows what it really takes to make it work.
We talk all about the real behind-the-scenes of growing a product brand—how to find your true customer, why community matters more than ad spend, and why tracking your sales is non-negotiable if you want to scale.
Heather shares her experience across multiple product-based ventures and gives honest advice about navigating funding, building brand awareness, and choosing the right revenue streams without burning yourself out. Whether you’re making jewelry, selling planners, or running an e-commerce shop, this episode is full of actionable insights.
If you’re in the thick of building a product business or dreaming of launching one, this conversation is your permission to stop spinning in circles—and start building with strategy.
In this episode you will hear:
00:00 — Introduction to product-based business insights
03:00 — Heather Hird’s personal journey and diverse business background
06:02 — The messy reality of starting and running a product-based business
08:48 — Why building community is essential for long-term brand awareness
12:01 — Prioritizing sales over funding (and why that matters)
15:09 — The role of in-person events in creating connection and momentum
18:09 — How to identify and market to your true customer
20:51 — Diversifying revenue streams and managing cash flow with intention
24:07 — Using events for both visibility and sales
26:56 — Finding the right markets and what to look for at events
30:08 — Final advice: ask hard questions and stay true to your values
Heather's Links:
Instagram: https://www.instagram.com/alterationconsulting/
Website: https://www.alterationconsulting.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
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In this solo episode, I dive deep into a topic that every mom entrepreneur can relate to—time management that actually works. I’m sharing the behind-the-scenes of how I radically shifted the way I structure my week to create more focus, flow, and freedom. From breaking up with traditional time blocking to fully embracing theme days, I unpack the system that's brought me (and my clients) serious relief and productivity.
If you’ve ever felt like you're constantly bouncing between client calls, laundry, meal prep, and Instagram scrolls—with little to show for it—this one’s for you. I’ll walk you through the exact method I use to align my tasks with my energy, protect my boundaries, and build a schedule that supports both my business growth and my motherhood journey.
Here’s what you’ll hear in this episode:
[1:12] - Why traditional time blocking wasn't working for me
[2:25] - The realization that sparked a major schedule shift
[4:45] - The four core categories I use to organize my week
[7:05] - How I assign specific theme days: CEO Day, Call Days, Podcast Day, and Me Day
[9:29] - The hardest part of this system—and how I stay accountable
[10:55] - How this structure reduces my stress and helps me batch content ahead of summer
[11:55] - Why setting boundaries with your time is non-negotiable
Links & Resources:
Enjoyed this episode?
Be sure to follow, rate, review, and share it with another mompreneur who’s looking for smarter ways to build her business without burning out. Your support means the world!
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Laura's Links:
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In this heartfelt and inspiring episode, Laura reconnects with her high school friend Bethany Marshall—now a marketing manager at Adidas and a certified life coach. Bethany opens up about her journey from corporate life and motherhood to discovering a deeper calling and building something of her own.
They dive into what it means to feel unfulfilled even when everything looks good on paper, how our thoughts shape our reality, and why mindset work isn’t just “woo”—it’s science-backed. Bethany shares powerful tools to manage emotional overwhelm, retrain your brain, and finally prioritize what matters most.
Whether you're building a business on the side, feeling stuck in autopilot, or just need a reminder that you’ve got this—this conversation is for you.
In this episode you will hear:
00:00 – Reconnecting After Years Apart
03:07 – Bethany’s Dual Life: Adidas by Day, Coaching by Heart
05:53 – Motherhood, Loss & The Awakening That Changed Everything
08:45 – The Power of Thought: Why Mindset Shapes Reality
11:52 – Tools to Manage Emotions & Shift Your Thinking
14:54 – Balancing It All: Kids, Career & a Coaching Practice
18:13 – How Mindset Impacts Health (Backed by Science)
21:08 – From Transformation to Sharing Her Gift
24:10 – A Pep Talk for Anyone on the Edge of Starting
Bethany's Links:
Instagram: https://www.instagram.com/bethanymarshall_lmc/
Website: https://lifebydesign-coaching.ca/about/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
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In this episode of This Mother Means Business, I’m giving you a real-time, behind-the-scenes look at how I’m setting up my business to thrive without me constantly at the wheel during the summer months. If you're craving more lake days, poolside hangs, and unplugged time with your kids—but still want to keep the momentum in your business—this one’s for you.
I’m sharing the exact strategies I’m implementing to simplify, streamline, and actually enjoy a slow summer. From batching podcast episodes ahead of time to deciding on my “bare ass minimum” content strategy, this is a no-guilt, all-permission pep talk for moms and entrepreneurs who are dreaming of a summer that works for them—not against them.
Timeline Summary
[1:12] – The wake-up call that made me re-evaluate hustle culture in the summer
[3:47] – Why I’m committed to no launches, no chaos, and lots of lake time
[4:29] – My pre-summer strategy: batching content and giving myself Thursdays back
[5:50] – Defining my “bare ass minimum” for content and social media
[6:54] – Simplifying offers and doubling down on what really moves the needle
[8:15] – Delegation, automation, and letting go of control to protect my peace
[9:21] – The ultimate summer goal: a business that gives you more life, not less
Links & Resources
If this episode gave you the clarity or courage to simplify your summer strategy, I’d love it if you rated, followed, shared, or reviewed the show. Here’s to building businesses that support our lives—not the other way around!
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
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In this episode of This Mother Means Business, Laura is joined by the incredible Rebecca Stanisic—writer, speaker, digital strategist, and fellow entrepreneurial mom. We dive into the beautiful chaos of motherhood and what it really looks like to build a business that evolves alongside your life.
Rebecca shares how her business has grown and shifted through different seasons of parenting, and why she believes content creation should be intentional, flexible, and totally aligned with your capacity (not your comparison trap).
If you’ve ever felt overwhelmed by all the “shoulds” in motherhood or marketing, this conversation is your permission slip to slow down, simplify, and trust your pace.
In this episode you will hear:
00:00 – Navigating Motherhood and Entrepreneurship
10:11 – The Evolution of Business During the School Years
19:42 – Season-Proofing Your Business Model
25:27 – Creating Content in a Noisy Online World
32:45 – Growth, Change, and Giving Yourself Grace
Rebecca's Links:
Instagram: https://www.instagram.com/bitofmomsense/
The Ten Count Podcast: https://podcasts.apple.com/gb/podcast/the-ten-count-content-creation-tips-for-entrepreneurs/id1744729258
Website: https://www.rebeccastanisic.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
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• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
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• TikTok