No Bollocks with Matt Haycox
Welcome to No Bollocks with Matt Haycox, the business podcast for entrepreneurs, CEOs, and anyone who wants to build big without the bullshit.
I’m Matt Haycox: investor, founder, and straight-talking business mentor. I’ve funded nearly £1 billion in UK business loans, bounced back from bankruptcy, and now own and advise multiple 7- and 8-figure companies across sectors, from property and e-commerce to finance and hospitality.
This podcast cuts through the noise. No bollocks. No gurus. Just raw conversations, real strategies, and the lessons you actually need to succeed in business.
Each episode features unfiltered insights from me and guests who’ve built it, lost it, and built it back bigger.
So buckle up. It’s time to learn how to do business, properly.
No Bollocks with Matt Haycox
The SEO Scam Costing You Thousands
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
SEO agencies love to overcomplicate things—but the truth is, most businesses are getting ripped off without even knowing it. Andrew Rohm, SEO expert and digital strategist, exposes the biggest SEO myths, the tricks agencies don’t want you to know, and the exact steps to rank higher on Google.
From website structure and search intent to the power of backlinks and the rise of AI search, Andrew breaks down what actually moves the needle in SEO. If you’ve ever wondered whether SEO is worth the investment, this episode will give you the no-BS truth on how to win the Google game.
Timestamps
0:00 – Why SEO agencies are scamming you
4:04 – Andrew Rohm’s journey into SEO
10:35 – Why website structure makes or breaks your rankings
12:42 – Search intent & keyword targeting—what really matters
13:59 – The brutal truth about ranking on page one
18:52 – Local SEO & avoiding keyword cannibalisation
23:35 – The power of backlinks—why they still matter
27:24 – Buying vs. earning backlinks—what works?
28:42 – SEO vs. PPC—where should you spend your money?
32:12 – AI, Bing & the future of search—what’s changing?
34:13 – Google vs. Bing—how to rank on both
38:06 – Local SEO tips that most businesses ignore
38:41 – Google My Business & local citations—why they’re crucial
39:47 – Pay-per-lead SEO—Andrew’s game-changing model
42:10 – Final thoughts & where to find Andrew
Follow Andrew:
Instagram: The Spark Podcast (@sparkpodcst)
LinkedIn: Andrew Rohm | LinkedIn
_____________________________________________________________________________________
========================
Connect with Matt Haycox, No BS Business Podcast Host & 8-Figure Entrepreneur.
I’m Matt Haycox, entrepreneur, investor, and your straight-talking guide to building a business that actually works. I’ve raised over £750M, built (and rebuilt) 8-figure companies, and learned the hard way what it really takes to win.
On No Bollocks with Matt Haycox, I cut through the bollocks to bring you raw conversations with 7–8 figure founders, investors, and experts who’ve been there, done it, and got the scars to prove it. No hype, no theory, just actionable strategies you can use today to start, grow, and scale your business.
Whether you’re stuck in your 9–5, building your side hustle, or trying to hit your first £100k month, this is your go-to podcast for entrepreneur tips, startup growth strategies, raising capital, building a personal brand, and avoiding the costly mistakes most founders make.
📩 Get Matt’s free business newsletter for weekly strategies, mindset shifts, and behind-the-scenes lessons → https://nobollockswithmatthaycox.beehiiv.com/subscribe
▶ Instagram – https://www.instagram.com/thematthaycox/
▶ YouTube – No Bollocks Podcast - YouTube
▶ LinkedIn – https://www.li...
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.
