Please, I Beg You: Stop Trying to Do Everything. It’s Killing Your Business.

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast
Please, I Beg You: Stop Trying to Do Everything. It’s Killing Your Business.
Jan 21, 2026 Episode 345
Heidi Thompson | Wedding Business Coach, Marketing Strategist, & Consultant

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.

Are you trying to do all the things in your wedding business and still feeling like nothing is really working?

If your to do list never ends, your marketing feels scattered, and you keep telling yourself that once you just push a little harder things will finally click, this episode is for you.

So many wedding pros believe the answer to growth is doing more. More platforms. More offers. More content. More hours. But that mindset is often the very thing keeping your business stuck.

In this episode, I am breaking down why wedding business focus matters more than ever right now and how trying to do everything is quietly killing your momentum. I am sharing what I see behind the scenes with wedding professionals who are booking consistently and working fewer hours and why their success has nothing to do with hustle or doing more marketing.

If you are feeling overwhelmed, pulled in too many directions, or unsure what actually deserves your attention, this conversation will help you rethink how you approach your time, your marketing, and your decisions so your business can finally move forward in a way that feels sustainable.

This episode is about cutting through the noise, getting clear on what actually matters, and building a wedding business that works without burning you out.

Get all the links from this episode: http://evolveyourweddingbusiness.com/345

Get your FREE Ticket to the Wedding Business CEO Summit at https://www.evolveyourweddingbusiness.com/ceo

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Find Heidi: Instagram (send a DM!)

The Wedding Business Collective 🩵 (get your first month for $1)

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Wedding Business Shop 🛍️

Free Training: Break Up With WeddingWire + The Knot Without Losing Leads 💔

Free Audio Training: Inside Profitable Six-Figure Wedding Businesses: What They Do That You Don’t (So You Can Grow & Scale Too) 👀

Case Study: Wedding Planner Marketing That Works – How Katie Sautter Booked 15 Weddings in Her First Year 🔍

The Knot & WeddingWire: Are They Worth It For Wedding Vendors?🤔

Episode Artwork Please, I Beg You: Stop Trying to Do Everything. It’s Killing Your Business. 18:21 Episode Artwork You Didn’t Start Your Wedding Business to Burn Out — So Why Does It Feel Like That’s the Only Option? 13:15 Episode Artwork How Wedding Businesses Can Stand Out (When Everyone Does The Same Thing) with Nadine Bozeman 50:20 Episode Artwork What I Learned This Year Coaching Wedding Businesses 34:36 Episode Artwork Why Your Wedding Business Goals Keep Fizzling Out And How To Turn Things Around This Year 23:54 Episode Artwork Wedding SEO In 2026: What Wedding Pros Need To Know About Search and AI with Sara Dunn 54:06 Episode Artwork Are You Advertising On The Knot and WeddingWire Just To Keep Your Reviews? 15:12 Episode Artwork Black Friday 2025 for Wedding Pros: The 5 Deals You Don’t Want to Miss 16:44 Episode Artwork How You Can Stop Wasting Money On Wedding Business Coaching And Education 27:09 Episode Artwork Wedding Industry Burnout: How To Spot The Signs And Prevent It Before It’s Too Late With Tirzah Caffee 59:02 Episode Artwork Why So Many Wedding Pros Want To Quit Advertising On The Knot & WeddingWire (But Feel Stuck) 11:02 Episode Artwork You Don’t Need to Finish Every Course to Grow Your Wedding Business 12:45 Episode Artwork Wedding Industry Networking: How to Build Real Connections Without Burning Out with Oralia Aguirre 56:59 Episode Artwork The 5 Second Website Rule For Getting More Wedding Inquiries 18:54 Episode Artwork Why Your Wedding Business Attracts Price-Shopping Couples (And How To Change It) 17:40 Episode Artwork Getting Ghosted After Wedding Inquiries? Here’s Why. 13:53 Episode Artwork Advertising on The Knot and WeddingWire: The Hidden Costs No One Talks About 28:55 Episode Artwork Real Wedding Submissions That Editors Love: Tips to Get Featured with Jainé Kershner 53:45 Episode Artwork How to Book More Weddings in 2026: What Every Wedding Pro Needs to Know 34:50 Episode Artwork Crafting Client Experiences That Turn Into Wedding Referrals With Lianne M. Feliciano 53:04 Episode Artwork Want a Calm, Consistent Booking Season in 2026? Now Is the Time to Act 13:37 Episode Artwork Why The Usual Wedding Marketing Advice Has Not Worked for You 9:57 Episode Artwork The Belief That’s Secretly Sabotaging Your Wedding Bookings 13:53 Episode Artwork Why You’re Still Not Booking Weddings Even Though You’re Doing Everything Right 10:35 Episode Artwork Why Booking Weddings Feels Harder in 2025 & What Is Actually Working Now 10:51