Posting More Won’t Fix Your Wedding Booking Problem. Here’s What Will.

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast
Posting More Won’t Fix Your Wedding Booking Problem. Here’s What Will.
Jan 28, 2026 Episode 346
Heidi Thompson | Wedding Business Coach, Marketing Strategist, & Consultant

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.

Why does it feel like you’re posting all the time but your bookings still aren’t where you want them?

This is one of the most common frustrations I hear from wedding professionals right now. You’re showing up on social media, sharing your work, trying to stay consistent, and yet you’re still dealing with slow inquiries, ghosting, or a calendar that isn’t filling the way it should.

In this episode, we’re talking about the real reason posting more isn’t fixing your wedding booking problem and what actually needs to change if you want consistent inquiries and better clients.

Because the issue usually isn’t effort or visibility. It’s what happens after someone finds you, how they experience your brand, and whether your marketing is doing the job of helping couples decide that you’re the right fit.

If you’ve ever wondered why some wedding pros seem booked out without posting nonstop while you feel stuck spinning your wheels, this episode will help you see what’s really going on and where to focus instead.

Get all the links from this episode: http://evolveyourweddingbusiness.com/346

Get your FREE Ticket to the Wedding Business CEO Summit at https://www.evolveyourweddingbusiness.com/ceo

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Case Study: Wedding Planner Marketing That Works – How Katie Sautter Booked 15 Weddings in Her First Year 🔍

The Knot & WeddingWire: Are They Worth It For Wedding Vendors?🤔

Episode Artwork Posting More Won’t Fix Your Wedding Booking Problem. Here’s What Will. 18:36 Episode Artwork Please, I Beg You: Stop Trying to Do Everything. It’s Killing Your Business. 18:21 Episode Artwork You Didn’t Start Your Wedding Business to Burn Out — So Why Does It Feel Like That’s the Only Option? 13:15 Episode Artwork How Wedding Businesses Can Stand Out (When Everyone Does The Same Thing) with Nadine Bozeman 50:20 Episode Artwork What I Learned This Year Coaching Wedding Businesses 34:36 Episode Artwork Why Your Wedding Business Goals Keep Fizzling Out And How To Turn Things Around This Year 23:54 Episode Artwork Wedding SEO In 2026: What Wedding Pros Need To Know About Search and AI with Sara Dunn 54:06 Episode Artwork Are You Advertising On The Knot and WeddingWire Just To Keep Your Reviews? 15:12 Episode Artwork Black Friday 2025 for Wedding Pros: The 5 Deals You Don’t Want to Miss 16:44 Episode Artwork How You Can Stop Wasting Money On Wedding Business Coaching And Education 27:09 Episode Artwork Wedding Industry Burnout: How To Spot The Signs And Prevent It Before It’s Too Late With Tirzah Caffee 59:02 Episode Artwork Why So Many Wedding Pros Want To Quit Advertising On The Knot & WeddingWire (But Feel Stuck) 11:02 Episode Artwork You Don’t Need to Finish Every Course to Grow Your Wedding Business 12:45 Episode Artwork Wedding Industry Networking: How to Build Real Connections Without Burning Out with Oralia Aguirre 56:59 Episode Artwork The 5 Second Website Rule For Getting More Wedding Inquiries 18:54 Episode Artwork Why Your Wedding Business Attracts Price-Shopping Couples (And How To Change It) 17:40 Episode Artwork Getting Ghosted After Wedding Inquiries? Here’s Why. 13:53 Episode Artwork Advertising on The Knot and WeddingWire: The Hidden Costs No One Talks About 28:55 Episode Artwork Real Wedding Submissions That Editors Love: Tips to Get Featured with Jainé Kershner 53:45 Episode Artwork How to Book More Weddings in 2026: What Every Wedding Pro Needs to Know 34:50 Episode Artwork Crafting Client Experiences That Turn Into Wedding Referrals With Lianne M. Feliciano 53:04 Episode Artwork Want a Calm, Consistent Booking Season in 2026? Now Is the Time to Act 13:37 Episode Artwork Why The Usual Wedding Marketing Advice Has Not Worked for You 9:57 Episode Artwork The Belief That’s Secretly Sabotaging Your Wedding Bookings 13:53 Episode Artwork Why You’re Still Not Booking Weddings Even Though You’re Doing Everything Right 10:35