Are you wasting money on the wrong ads? Getting clicks but not patients?

In this episode of the Grow Your Clinic podcast, Peter Flynn breaks down why Google Ads often outperform Facebook and Instagram for clinics, and how to cut out wasted ad spend by targeting only high-quality traffic. You'll see a live walkthrough of a real Google Ad, learn how to spot if your clinic is underdelivering, and get practical tips to improve your marketing strategy.


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In This Episode You'll Learn:

📈 Why Google Ads may yield better quality patients than Facebook or Instagram ads
💰 How much you should be willing to spend to acquire new patients
🛠️ Best practices for setting up effective Google Ads
📊 How to track your ad performance and ensure you're getting results
🤔 When to consider using paid ads for your clinic


🎧 Join Ben Lynch, Peter Flynn, Hannah Dunn, and Jack O'Brien as they share insights, tips, and real-life examples to help you grow your clinic!


Timestamps
[00:00:00] Episode Start
[00:00:30] Coming Up Inside This Episode
[00:02:07] Intro to What Gets You More New Patients: Meta or Google Ads?
[00:04:41] Google Ads vs. Facebook Ads
[00:08:34] Branding vs. Conversion Advertising.
[00:12:28] Google ads vs. Facebook ads.
[00:15:02] Scalable client acquisition strategies.
[00:20:20] Geo-targeting in Google Ads.
[00:22:21] Negative keywording in advertising.
[00:27:16] Client acquisition cost strategies.
[00:30:11] Agency fees and ad costs.
[00:35:16] Minimum ad spend for effectiveness.
[00:38:45] New client flow control.
[00:42:06] Google Ads optimization strategies.
[00:45:30] Paid ads for clinic growth.
[00:50:02] Outsourcing Google and Meta ads.
[00:54:18] Google Ads Optimisation Tips.


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