Thinking about moving or expanding your clinic - but unsure if the location, timing, or cost will really pay off?
In this episode of the Grow Your Clinic podcast, Ben sits down with Bec Claire to break down what actually goes into a successful clinic relocation and new location launch. Drawing from Becโs recent move from a home-based clinic to a high-traffic shopping centre, they unpack why location and accessibility matter more than most clinic owners realise, how to use foot traffic to build brand trust, and what it takes to fill your books fast in a new market. Youโll hear practical insights on launch marketing, financial planning, project management, clinic design, and training your client care team to turn walk-bys into long-term patients.
If youโre considering a clinic move or second location - and want to avoid costly mistakes while setting yourself up for rapid growth - this episode gives you a real-world roadmap.
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In This Episode You'll Learn:
๐ How to successfully launch a new clinic location
๐ Key criteria for selecting the ideal site
๐ Strategies for filling your appointment book from day one
๐
The importance of an 8-week marketing plan
๐๏ธ Insights on clinic design and creating an inviting atmosphere
๐ฐ Financial tips for managing costs during a move
๐ค The role of community engagement in clinic success
๐ Lessons learned from expanding into new markets
Resources & References
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