Handling A Clinic Crisis That Made It On The News | GYC Podcast 356

Grow Your Clinic

Chapters
0:24
Coming Up Inside of This Episode
5:08
2027 GYC Summit Info
7:26
Hannah's crisis management story
11:12
The Four Step 'What Now Framework'
19:54
How to respond to unexpected challenges
25:34
Effectively handling media and interviews
36:37
Controlling the narrative
42:39
Crisis communication strategies.
Grow Your Clinic
Handling A Clinic Crisis That Made It On The News | GYC Podcast 356
Apr 09, 2026 Episode 356
The Clinic Mastery Team

What would you do if your clinic was suddenly in a negative news story? 

Hannah Dunn shares how she navigated this high-pressure moment at her OT clinic using her four-part “What Now Framework,” presented at the 2026 Grow Your Clinic Summit. She walks through managing emotions, understanding the reality, controlling the narrative, and building a path forward. 

Hear how she collaborated with her team and advisors to clarify facts, communicate transparently with clients, and protect her clinic’s reputation - turning a crisis into an opportunity to strengthen trust, leadership, and resilience.


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https://www.allieclinics.com/  


Resources: 

Earlybird tickets are now available (50 already sold):

Next year we’re heading to Adelaide in March for the CM 2027 Summit! 
With the Fringe Festival, LIV Golf and other major events on, it will be an exciting time in the city. If you’re planning to come, it’s worth getting organised early.

If you weren’t able to be there in 2026, or you’d like to revisit any sessions, you’ve got access to the full recordings! 

There’s a lot in there covering:

  • AI, tech and systems
  • Marketing and client growth
  • Leadership and team
  • Keynotes and big ideas



In This Episode You'll Learn: 
🌪️ How to handle a clinic crisis with grace and confidence 
📞 Effective communication strategies for your team and clients 
🛠️ The "What Now Framework" for navigating rapid change 
📰 Tips for managing media inquiries and controlling the narrative 
🤝 The importance of team support during challenging times


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