How to Be an Agile Marketer and Pivot in Hard Times

Growth Marketing Camp

Growth Marketing Camp
How to Be an Agile Marketer and Pivot in Hard Times
Jan 14, 2021 Episode 2
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Jaime Punishill, CMO of Lionbridge, shares the much needed digital transformation he’s implemented that helped them adjust to the pandemic. He also talks about how to get marketing buy-in from C-suite and how he aligns sales and marketing by focusing on revenue.