The StoryBank
Stories have impact. When we use them in our business conversations, they make our messages clear and memorable. We are all great storytellers, but we can't be a one-story wonder. This podcast is designed to help you build your story collection.
The StoryBank
Episode 124 - When “EMPTY” Exploded - The hidden cost of language
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In business, the biggest risks often don’t come from what we see… but from what we assume.
Today’s story is about how numbers, dashboards, and reports tell us a lot—but they don’t tell us everything. Many costly mistakes happen not because of bad data, but because of blind spots in the way we interpret the world.
That’s where a shift in mindset helps: thinking less like a data analyst and more like an anthropologist.
👉 Watching what people actually do (not just what they say).
👉 Noticing the rituals, habits, and “unspoken rules” that shape behaviour.
👉 Questioning the assumptions hidden in everyday language.
Leaders who can step back, observe, and challenge these invisible assumptions are the ones who prevent risks, unlock insights, and spot opportunities their competitors miss.
Where in your work have you seen assumptions create blind spots?
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