69 - Hustle, Mentors, & Marketing with Travis Apple
Sports Marketing Machine Podcast
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Sports Marketing Machine Podcast
69 - Hustle, Mentors, & Marketing with Travis Apple
May 22, 2024 Season 1 Episode 69
Jeremy Neisser

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Travis Apple, Chief Revenue Officer at Logitix and host of the 52 Weeks of Hustle podcast, joins Jeremy Neisser on the Sports Marketing Machine podcast. They discuss the importance of giving back and the value of mentorship in the sports industry. 

Travis shares insights from his podcast guests, emphasizing the need for hustle and the impact of building relationships. They also discuss the perception of sales in the industry and the importance of creating a positive fan experience. 

Travis talks about the future of ticket sales, including the focus on flexibility and creating unique experiences. He also mentions his book, 'Hustle Your Way to Success in Sports Sales,' which provides a blueprint for success in the industry.


  • Giving back and helping others is a key aspect of success in the sports industry.
  • Building relationships and finding mentors can greatly impact career growth and development.
  • Hustle and hard work are essential for success in sports marketing.
  • Creating a positive fan experience and focusing on flexibility and unique experiences are important in ticket sales.


00:00 - Introduction and Background
02:04 - Hustle and Hard Work
05:07 - Mentorship and Building Relationships
08:10 - Sales and Consulting
13:17 - Improving Ticket Sales
16:12 - The Future of Ticket Sales
22:04 - Conclusion and Takeaways

Travis the CRO for Logitix
The 52 Weeks of Hustle Podcast
Travis' Book:  Hustle Your Way to $ucce$$ in Sports Sales: Playbook to Being Elite in the Sports Business Industry (AMAZON)

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Episode Artwork 69 - Hustle, Mentors, & Marketing with Travis Apple 20:45 Episode Artwork 68 - Pros/Cons of Flex Plans 11:18 Episode Artwork 67 - Why Your Return On Ad Spend (ROAS) is WRONG - Case Study 9:26 Episode Artwork 66 - Leads & Sales - How Marketing Directors SHOULD Be Helping Ticket Sales Teams 7:33 Episode Artwork 65 - Open Role: Samford Univ. - Director of Marketing & Fan Engagement Interview 25:43 Episode Artwork 64 - What's Working in College Athletics with Scott Peace Assoc. AD of Kent State 46:53 Episode Artwork 63 - How to Set Up & Run Profitable Ads on TikTok with Alyssa Ege from Sail Away Media 23:47 Episode Artwork 62 - Acquiring More Leads with Michael Brinkman from Full House Solutions 33:22 Episode Artwork 61 - 2 Ways to Use AI To Help You Sell More Tickets 8:55 Episode Artwork 60 - What's Working Now on TikTok with Luke Sawhook of the Hudson Valley Renegades 28:36 Episode Artwork 59 - How Data-Driven Messaging Drives More Ticket Sales 40:56 Episode Artwork 58 - Mini-Plan Marketing (Part 2) - In-Season Marketing 13:18 Episode Artwork 57 - Mini-Plan Marketing (Part 1) - Off-Season Marketing 13:43 Episode Artwork 56 - What's Working Now with META Ads with Ralph Burns 42:19 Episode Artwork 55 - K.I.S.S. Your Way to Improving Your Marketing 6:19 Episode Artwork 54 - FanSaves Co-Founder Kris McCarthy on How Teams Can Stop Doing Paper Coupons for Sponsors 27:57