E013: How Can You Write Smarter in Business and Life?

Passionately Wrong Podcast Episode E013

How Can You Write Smarter in Business and Life?

Key takeaway: Put the point of the email on paper up front (Bottom Line Up Front). Write to your audience, simpler and shorter is better. Be specific with your audience and address their pain points.

Topics covered in this video: 

• Communication is important and communicating clearly is hard.
• Writing clearly can help you get your point across the first time.
• It is better to be understood than complete. If people don’t understand what you are saying, then it doesn’t understand matter what you say.
• Shorter is better.
• Simpler is better. (military’s 20% rule).
• It’s better to be kind than precise - talk to your audience and address their pain points.
• Put your main point first - Bottom line up front (BLUF).
• Use active voice, not passive
• It’s better to edit than try to write perfectly the first time.
• People think you’re smarter if you can communicate clearly.

Resources in this video

James article: The Day You Became Smarter - https://docket.acc.com/career-path-day-you-became-smarter