
Wish I'd Known Then . . . For Writers
Welcome to the Wish I'd Known Then podcast. Join authors Jami Albright and Sara Rosett as they interview authors about lessons they've learned about writing and publishing.
Wish I'd Known Then . . . For Writers
Ines Johnson on Backlist Sales and Effective Product Pages For Direct Sales
Episode 245 / Ines Johnson joins us and shares strategies for book marketing in the age of direct sales. We discuss:
- Testing and tweaking to increase backlist sales
- Importance of thinking of your customer in marketing to create a personal connection
- Effective ad strategies using purchase ads
- Special editions and direct sales, including incorporating elements like foiling and character art in special edition books to attract high-value readers
- Leveraging direct sales platforms and tools like Payhip and Shopify to boost book sales
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⚡Links:
- https://www.authoradsintensive.com/a/2147845324/RXrpFFEh (Affiliate link)
- Ineswrites.com
- Page Turner Pacing
🚀 Jami’s Launch Plan https://www.jamialbright.com/authorservices
❤️ Jami’s books https://amzn.to/3wSraA5
🔎 Sara’s books https://www.sararosett.com/bibliography/
📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Resources from the Author and Reader Community to Help Ukrainians https://docs.google.com/document/d/1E9QQhmcpa_dlxQY-GEqBiIbIZk-_J1MgQX_BxLI3F84/edit?usp=sharing