Nikunj Sharma on the animal advocacy movement in India and how to successfully expand organisations internationally

In this episode, we speak to Nikunj Sharma, the CEO of Mercy for Animals India. We spoke about:

• The work of Mercy for Animals in India, and their victories so far
• The considerations for animal advocacy organisations, like Mercy for Animals, to expand into new countries rather and how this trades off with the existence of local organisations. 
• The specific cultural context for animal advocacy work in India

A few of the resources mentioned in our conversation:

• MFA India wins on gestation crates
• PBFIA India report on increasing plant-based consumption within India – 67% people eating plant-based products citing animal welfare benefits 
• Jay Shetty Podcast
• No Rules Rules: Netflix and the culture of reinvention
• Can’t hurt me by David Goggins
• MFA India website 
• Nikunj’s Linkedin

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