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Stress-Free Social Media Podcast
Stress-Free Social Media Podcast
December content ideas
We all know it’s essential to keep our business social accounts active and post relevant and engaging content regularly, but maybe you're struggling with ideas. Welcome to my monthly awareness dates content ideas to give you inspiration for the month ahead.
In today’s episode of the Stress-Free Social Media Podcast, I’ll be sharing 14 key December dates and speaking with Liz Pirouet Douglas, Manager, and Monica, Counsellor, from the Guernsey Bereavement Services charity, about the significance of National Grief Awareness Week.
With each awareness day think about how it might be relevant to your business, your clients and the problems you are solving with your products and services.
Here's what I cover:
- Bowel Cancer Awareness Month
- World Aids Day
- Small Business Saturday
- National Grief Awareness Week
- International Day of Persons with Disabilities
- International Volunteer Day
- Christmas Jumper Day
- Human Rights Day
- International Migrants Day
- World Solstice Day
- Christmas Eve
- Christmas Day
- New Year's Eve
- National Champagne Day
Key Links
We all know it’s essential to keep our business social accounts active and post relevant and engaging content regularly, but maybe you're struggling with ideas. Welcome to my monthly awareness dates content ideas to give you inspiration for the month ahead.
Hi, you’re listening to the Stress-Free Social Media Podcast. I’m Nicole Bromley, Digital Consultant at Copper in Guernsey, and I love helping businesses like yours flourish online and get rid of social media overwhelm.
In today’s episode of the Stress-Free Social Media Podcast, I’ll be sharing 14 key December dates and speaking with Liz Pirouet Douglas, Manager, and Monica, Counsellor, from the Guernsey Bereavement Services charity, about the significance of National Grief Awareness Week.
With each awareness day think about how it might be relevant to your business, your clients and the problems you are solving with your products and services.
If you enjoy listening, please subscribe to this podcast.
First up is…..
#BowelCancerAwarenessMonth an annual campaign by Bowel Cancer UK that encourages individuals to support #Decembeard by growing a beard throughout December. Starting with a clean shave on 30th November, participants let their facial hair grow to raise awareness and funds for bowel cancer research and support services. If you already have a beard, you can join by dyeing, decorating, or styling it in a creative way. Sharing personal stories of how bowel cancer has affected you or someone you know can also make a significant impact. Raising awareness includes educating others about the signs and symptoms of bowel cancer, the importance of screening, and steps to maintain a healthy lifestyle. To get involved or find out more, including how to donate or read inspiring stories, visit bowelcanceruk.org.uk.
Next up is………
#WorldAidsDay on 1st December an opportunity to show solidarity with millions worldwide living with HIV. Support can be shown in many ways, including sharing accurate and up-to-date information about HIV/AIDS, using hashtags like #WorldAidsDay and #RocktheRibbon to join the global conversation, and wearing the symbolic red ribbon while sharing pictures to raise awareness. Sharing personal stories of those living with HIV/AIDS, educating others on prevention, and encouraging donations to relevant charities are all powerful ways to contribute.
Next up is……..
#SmallBusinessSaturday on 2nd December dedicated to celebrating and supporting the backbone of our community's small businesses by encouraging consumers to shop locally and invest in the unique products and services they offer. You can show your support by highlighting your favourite local businesses, sharing your positive experiences, and encouraging others to explore and support them. Use the hashtag #SmallBusinessSaturday to amplify your posts and connect with the wider movement. Partnering with local businesses for collaborative promotions, sharing your own small business journey, and reflecting on its challenges and triumphs are also meaningful ways to contribute to this important day.
Next up is……..
#NationalGriefAwarenessWeek from 2nd to 8th December, a time dedicated to raising awareness about grief and loss, supporting those affected, and encouraging conversations about bereavement. The theme for this year is 'Shine a Light', focusing on highlighting outstanding bereavement services across the UK and encouraging communities to share their stories and support those who are grieving.
To learn more, find resources, or get involved, visit the Good Grief Trust's website at thegoodgrieftrust.org. Let’s come together to ensure that no one grieves alone.
Interview Clip:
This leads me nicely to our guests today Liz Pirouet Douglas and Monica from the Guernsey Bereavement Services charity.
Welcome Liz and Monica, thanks for talking with me today.
[Soundbite]
If anyone locally wishes to find out more, visit guernseybereavementservice.com, email admin@gbs.org.gg, or check out their Facebook page at facebook.com/guernseybereavementservice.
Next up is……..
#InternationalDayofPersonswithDisabilities on 3rd December promoting the rights and well-being of individuals with disabilities, highlighting their vital role in fostering an inclusive and sustainable future, as reflected in the 2024 United Nations theme: ‘Amplifying the leadership of persons with disabilities for an inclusive and sustainable future.’ You can get involved by sharing inspiring stories of individuals with disabilities who have overcome challenges, educating others about different disabilities and the importance of accessibility, and showcasing businesses that prioritise inclusivity.
Use hashtags like #IDPD and #DisabilityInclusion to join the global conversation, advocate for accessible environments, and encourage consideration of accessibility in daily life, whether at home, work, or in the community. Together, we can celebrate diversity and build a society that values and embraces everyone’s abilities.
For more information, visit un.org.
Next up is………
#InternationalVolunteerDay on 5th December celebrating the vital role of volunteers in fostering community development and well-being. This year's theme emphasises the importance of community engagement and the well-being of volunteers worldwide. You can participate by sharing your volunteer experiences, highlighting causes you're passionate about, and discussing the positive impacts you've witnessed. Use the hashtag #IVD2024 to connect with the global volunteer community. Additionally, recognise and thank volunteers for their dedication, and share facts and statistics that showcase their contributions. For more information, visit unv.org.
Next up is………
#ChristmasJumperDay on 7th December encouraging everyone to wear their most colourful and festive sweaters to spread holiday cheer while raising funds for Save the Children. Get involved by hosting a Christmas Jumper contest, sharing group photos of everyone dressed in their jumpers, and posting information about Save the Children to raise awareness of their work. It's a fun and meaningful way to embrace the season and support a worthy cause.
Next up is………
#HumanRightsDay on 10th December a time to reflect on the universal rights and freedoms everyone is entitled to, with this year’s theme, "Consolidating and Sustaining Human Rights Culture into the Future," focusing on building a lasting culture of equality and justice. Join the global movement by sharing messages about human rights, using hashtags like #HumanRightsDay and #StandUp4HumanRights to connect with the broader conversation, and raising awareness about challenges faced by people worldwide. Share information on specific human rights issues, promote understanding and empathy, and encourage small acts of kindness and solidarity within your community to honour this important day.
Mid break:
Stress-Free Social Media Podcast is sponsored by Copper, providing collaborative, simple and creative social media solutions to make your business flourish online. For more information visit copper.gg.
Next up is………
#InternationalMigrantsDay on 18th December highlighting the contributions, challenges, and rights of migrants worldwide, recognising the resilience and diversity of those who leave their homes in search of new opportunities, safety, and a better life. This year’s theme, ‘Free to Choose Whether to Migrate or to Stay,’ emphasises the importance of ensuring people have the freedom to make this choice without coercion. Join the conversation on social media by using hashtags like #MigrantsDay and #WeTogether, and consider using hashtags in multiple languages to reflect the multicultural nature of migration and foster a more inclusive online space.
Next up is………
#WorldSolsticeDay on 21st December marking the astronomical first day of winter in the Northern Hemisphere and the shortest day of the year. It’s an opportunity to connect with your audience by sharing the science behind the solstice, its cultural significance, and traditions associated with it. Encourage followers to celebrate the beauty of the changing seasons by capturing the sunrise or sunset, reflecting on themes of renewal and change, or exploring historical and cultural solstice practices. Use creative hashtags to engage your audience and spark conversations about this unique day in the cycle of nature.
Next up is………
#ChristmasEve on 24th December the perfect time to spread holiday cheer and connect with your audience. Build excitement with a festive countdown series leading up to the big day, sharing daily posts with seasonal images, quotes, or activities. Showcase your holiday decorations and invite your followers to share theirs, or highlight Christmas Eve traditions and special recipes. Celebrate the season by inspiring festive attire, from cosy pyjamas to elegant outfits, and spread joy with Christmas Eve giveaways or contests to make the day even more memorable.
Next up is………
#ChristmasDay on 25th December a global celebration commemorating the birth of Jesus Christ and a time to embrace joy and togetherness. Share the festive spirit with your audience by capturing the magic of Christmas morning through photos or videos of decorations, special moments, or festive outfits. Send virtual Christmas greetings, encourage followers to share their cherished Christmas memories or traditions, and inspire others by highlighting acts of kindness, whether through volunteering, donating, or small gestures. Share a special Christmas recipe or meal and take a moment to reflect on the meaning of Christmas, expressing gratitude for the positive moments and connections of the year.
Next up is………
#NewYearsEve on 31st December, also known as #OldYearsDay or #SaintSylvestersDay in many countries, a time to reflect on the past year and welcome the new one with excitement and hope. Use this opportunity to engage with your audience by sharing reflections, goals, and memorable moments from the year, as well as personal or professional achievements. Encourage discussions about New Year’s resolutions, and create a compilation of highlights or favourite memories from the past year. Express gratitude for the support and connections you've received, and inspire your followers to share what they are grateful for as we all look forward to a positive and fresh start.
That’s nearly it, but I’ve just got one more awareness day to finish with……….
#NationalChampagneDay on 31st December the perfect opportunity for businesses in the hospitality, food, beverage, and event industries to engage with their audience and celebrate the upcoming new year. Promote the occasion by offering special deals on champagne, champagne-based cocktails, or pairing menus, and build excitement with countdown offers leading up to the day. Consider creating exclusive pre-order packages with personalised glasses, party favours, or discounts for customers preparing for their celebrations. Share behind-the-scenes content of your staff preparing for the festivities, showcasing the effort and enthusiasm that make the day special. It’s a sparkling way to toast to the year ahead and connect with your audience.
And that’s it for December content ideas! Thanks so much for listening.
If you post content having listened to this, let us know in the comments and keep an eye out for our January Awareness Dates next month.
Happy post-creating.
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