The Business of Beautiful Spaces Podcast for Interior Designers | Interior Design Business Pocast
Welcome to The Business of Beautiful Spaces, the podcast where interior design matters! As Interior Designers, we understand the power of creating beautiful and functional spaces that not only look good, but also enhance our daily lives. Join us on this journey as we explore the ins and outs of the interior design industry and dive into the business side of things. From one interior designer to another, we'll share our experiences, insights, and lessons learned as we strive to create spaces that not only make a statement, but also make a difference. So sit back, relax, and let's get started on The Business of Beautiful Spaces.
AI Made Simple for Interior Design: The 2-Part Smart Business Toolkit, ChatGPT Edition
AI Made Simple for Interior Design: The 2-Part Smart Business Toolkit, Claude Edition
The Business of Beautiful spaces Freebie:
https://the-business-of-beautiful-spaces.ck.page/
Mentorship One on One :
https://theprofitacademyforinteriordesigners.com/mentorship
The Profit Academy for Interior Designers Online Course:
https://theprofitacademyforinteriordesigners.com
You can find us at www.thebusinessofbeautifulspaces.com, email us at hello@thebusinessofbeautifulspaces.com or any social media platform @thebusinessofbeautifulspaces.
The Business of Beautiful Spaces Podcast for Interior Designers | Interior Design Business Pocast
171. Let's table About Pricing With a Method: How to Stop Undercharging Without Pulling Numbers Out of Thin Air
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If pricing feels like a stressful guess, this episode will help you price with a clear method so you stop undercharging and start feeling confident in your numbers.
In this episode, you will learn
- Why designers undercharge even when they are talented and booked
- What it means to price the process, not the tasks
- How to set a Minimum Viable Fee so you stop saying yes to unprofitable work
- How a Pricing Ladder creates consistent packages clients can choose from
- How to account for complexity so you are not donating time
Review your last three projects and ask:
- Where did I donate time
- What was underpriced
- What boundary was missing
- What would I charge differently next time
In just one focused hour, we’ll dive into whatever you need most—pricing strategies, client management, attracting high-end clients or building repeat business. You’ll get clarity, strategy, and expert advice based on my 27+ years of running a thriving, seven-figure design firm.
This is your chance to get real answers to the questions you’ve been dying to ask—from someone who’s actually been there.
Book your session as you need it—no strings attached.
Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date on what we're talking about next week. If you love our podcast, please, please, please leave us a review. If you have any questions or topic ideas OR you wish to be a guest email us thebusinessofbeautifulspaces@gmail.com or find us on instagram @thebusinessofbeautifulspaces
Laura Thornton is the principle designer of Thornton Design Inc, located in Kleinburg, ON. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Thornton Design is an experienced team of creative talents, focused on curating beautiful residential and commercial spaces in the Toronto, Ontario area and beyond. Now sharing all the years of experience with other interior designers to create a world of collaboration and less competition.
The Business of Beautiful Spaces I @thebusinessofbeautifulspaces
Thornton Design I @thorntondesign