Powerful Women Rising - A Business Podcast for Female Entrepreneurs
Welcome to Powerful Women Rising, a practical, relationship-driven podcast for female entrepreneurs who want to grow their businesses without following someone else's rulebook.
Hosted by Business Relationship Strategist Melissa Snow, each episode focuses on what it really takes to create sustainable business growth - strategic networking, visibility built on trust, thoughtful marketing and making smarter decisions as your business evolves.
You'll hear candid conversations with experienced entrepreneurs and experts, along with real-world insights to help you cut through the one-size-fits-all advice, avoid wasting time and money, and build momentum in a way that feels aligned and effective.
If you're ready to stop chasing shiny objects and want to grow your business with integrity, clarity, and intention, this podcast is for you.
Powerful Women Rising - A Business Podcast for Female Entrepreneurs
How to Grow Your Business With Instagram w/Ruthie Sterrett
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
- Does social media feel like a necessary evil when it comes to marketing your business?
- Ever feel like you should be on Instagram too, but can't bear to add one more thing on your to-do list?
- Maybe you're on Instagram, but you're still wondering what the point is because it's not actually converting to clients and dollars...
In this episode, Ruthie Sterrett, a totally brilliant Marketing Strategist dives deep into all things Instagram.
We talk about whether your business really needs to be Insta-famous and Ruthie shares the magic of her "nine-grid layout," which turns your Instagram profile into a mini-website that wows your audience.
Ruthie's approach to Instagram is not just about scroll-stopping, but also relationship-building. Yes, you heard that right - nurturing your audience and converting them into loyal customers without feeling like a sleazy salesperson.
--
To learn more about the Powerful Women Rising Community: https://powerfulwomenrising.com/joinpwrc
To connect with Melissa and Powerful Women Rising on Instagram: https://www.instagram.com/powerfulwomenrising/
--
Episode Highlights:
(03:50) Why social media alone is not a marketing strategy!
(10:33) Is it necessary for your business to have a presence on Instagram?
(19:30) Utilizing the nine-grid layout to create a mini website for your business on Instagram.
(27:28) Ruthie's top tips for creating content on Instagram that nurtures, converts, or achieves both goals?
--
To connect with Ruthie and learn more about The Consistency Corner:
Website: https://www.theconsistencycorner.com/club
Instagram: https://www.instagram.com/theconsistencycorner
Connect with Your Host!
Melissa Snow is a Business Relationship Strategist and the founder of Powerful Women Rising - a business growth ecosystem for female entreprenuers who want to create real momentum through real relationships.
Inside the PWR Connect Network and the PWR Business Growth Mastermind, Melissa helps women in business get build relationships, increase visibility and get more referrals without pressure, perfection or performative networking.
She's on a mission to change the way women grow their businesses - proving that you can be authentic, values-driven and profitable at the same time.
Melissa lives in Colorado with two dogs (Peyton and Ally), three cats (Giorgio, Karma and Betty) and any number of foster kittens. She hates winter, seafood and feet. She loves iced coffee, Taylor Swift, and buying books she'll never read.
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.
Small Business Casual
Emily Aborn
Organizing an ADHD Brain
Megs Crawford
Summit Host Hangout®
Krista Miller - Summit In A Box