SEF Backstage Pass

The Business of Healthy Choices: Rashed Al Mulla’s Entrepreneurial Path

Sharjah Entrepreneurship Festival Season 2 Episode 29

What does it take to build a health-conscious brand in a competitive market? Rashed Al Mulla, founder of Frio Sparkling Water, shares how he disrupted the beverage industry with sustainability, innovation, and community-driven business strategies. A must-watch for aspiring entrepreneurs!