SEF Backstage Pass
SEF backstage pass is a platform powered by Sharjah Entrepreneurship Festival. Think of this podcast as the behind the scenes pass to the festival experience, the inspiring talks from the keynote speakers, the thought-provoking conversations, and a glimpse into the magic that makes the festival truly special. Here, you will be joining our exceptional guests as they share their personal journeys; the changemakers who abandoned the limitations that others set for them and let only their ambitions dictate what is possible. This is not just a place to get inspired, it’s a community that you will relate to and a platform that will share real strategies and tools to get you closer to answering the question. “What is it you plan to do with your one wild and precious life?” Sharjahef.com
SEF Backstage Pass
How Growth Tastes with House of Pops
In this episode of SEF Backstage Pass, we sit down with Mazen Kanaan, the CEO and co-founder of House of Pops — the region’s standout clean-label popsicle brand. Mazen opens up about how they launched the brand with one cart, stayed true to their sustainability values, and built a scalable business with purpose at its core.
From the early pivots and lean strategies to the emotional moments of brand growth, this is a story of how staying simple — and intentional — can lead to real impact.
📍 Produced in partnership with Poddster
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