.jpg)
Welcome to “It’s Marketing’s Fault”. If you are a marketer, this phrase is familiar to you. Sometimes deserved, often times not.
Don’t worry, you are among marketers and friends here. Let’s discuss how to do marketing the right way.
As a side note, in episodes 1 through 37, this was Build That Podcast. The goal of this podcast is to help you learn how to use a podcast to grow your business and expand your influence. If you go back and listen to earlier episode (those before November 2023) you will hear that name. Don't worry--it's good content too. :)
Eric is a seasoned product marketer and a passionate writer and teacher.
He discovered podcasting as a way to promote his small business and ended up creating a successful 90+ episode run, along with multiple other podcast series.
Through his experience, he learned the impact that podcasts can have in building trust and familiarity with a brand and its services.