Marketing Legends
Tired of the same old marketing podcasts? Are you ready to learn from the best marketing minds on the planet while making a difference at the same time? Well, look no further, because Marketing Legends is the podcast for you! This ad-free program with host Matt Leitz presents a special opportunity to gain knowledge from the top marketers in the business. Each episode will feature an in-depth interview with a unique marketing legend as they do a deep dive into their own story—both good and bad—and offer insights and advice on how to best navigate the always-moving marketing landscape. Marketing Legends is committed to donating 100% of the revenue generated from the show to a charity that the marketing legend of the week will select. So, not only will you learn about the keys to being a successful marketer, but you’ll also be contributing to great causes. We are dedicated to making this marketing podcast a must-listen show each and every week. Whether you’re someone getting their feet wet in the marketing world or a millionaire scaling up your third business, we want to inspire and empower you to take your marketing game to the next level because, at the end of the day, our biggest goal is to help you unlock your inner legend.
Marketing Legends
Learning to Build a Perfect Headline with John Carlton
Learn from John Carlton the key components that make a great copywriter in the world today. John is most known for his impressive track record of success in copywriting and understanding human behavior. As always, Marketing Legends is ad-free, and this week's episode includes…
- The story of how John Carlton first got into copywriting
- Bucket lists – why everyone should have one
- How to make a great headline
- Adapting to the world of AI as a copywriter
- What is the most important thing in becoming a standout copywriter
In less than an hour, hear John’s personal story and the values he adopted along the way that have helped him become one of the most renowned copywriters in the world. Buckle up for this episode as John Carlton drops knowledge bombs for an entire hour.