Marketing Legends
Tired of the same old marketing podcasts? Are you ready to learn from the best marketing minds on the planet while making a difference at the same time? Well, look no further, because Marketing Legends is the podcast for you! This ad-free program with host Matt Leitz presents a special opportunity to gain knowledge from the top marketers in the business. Each episode will feature an in-depth interview with a unique marketing legend as they do a deep dive into their own story—both good and bad—and offer insights and advice on how to best navigate the always-moving marketing landscape. Marketing Legends is committed to donating 100% of the revenue generated from the show to a charity that the marketing legend of the week will select. So, not only will you learn about the keys to being a successful marketer, but you’ll also be contributing to great causes. We are dedicated to making this marketing podcast a must-listen show each and every week. Whether you’re someone getting their feet wet in the marketing world or a millionaire scaling up your third business, we want to inspire and empower you to take your marketing game to the next level because, at the end of the day, our biggest goal is to help you unlock your inner legend.
Marketing Legends
Turning Clicks into Customers with Aleric Heck
Learn from Aleric Heck as he shares his journey from YouTube content creator to advertising expert, delves into the intricacies of audience targeting, and the effective strategies for retargeting in digital marketing. As always, Marketing Legends is ad-free and this week's episode includes…
- The origin story of a YouTube advertising expert
- Re-engaging with your customers and turning clicks into customers
- Audience targeting – understanding strategies that are more effective than others
- The importance of building a strong brand
This episode is a memorable one due to how much insight Aleric drops in the hour. For 46 minutes, Aleric covers all sorts of topics related to YouTube advertising and brand building. With such a packed episode, you may have to watch this one twice!
What makes Aleric Heck a legend? Aleric is best known for his expertise in YouTube advertising and as the founder of AdOutreach, a company specializing in helping businesses leverage YouTube ads to grow their brand and increase revenue. Aleric’s specific achievements include:
- Founder of AdOutreach, which has grown significantly under his leadership
- Being recognized as an expert in YouTube advertising
- Created numerous courses and training programs on YouTube marketing strategies
- Being a highly sought-after speaker at various digital marketing and entrepreneurship events, where he shares insights on leveraging YouTube ads
Aleric is recognized as an authority in the field of YouTube marketing, particularly in using video ads to drive traffic, generate leads, and acquire customers. He is the absolute best in his field, and that is what makes him a certified Marketing Legend!