Sinobabble
A relaxing, educational podcast covering China's modern history, current events, and academic analyses of China's politics, society, and culture in a variety of mini-series. Starting with the history of the 20th century, this podcast aims to explore all facets of the history of China, from the major events to the smallest local changes, to give you a full picture of the development of one of the world's most powerful nations. As the series develops, we will discuss Chinese art, religion, politics, culture, and economics, bringing the country's past to life. If you're more interested in modern China, stay tuned for the modern China series where we talk about how the CCP exercises control, makes people disappear, and encourages loyalty. We also get on the ground and talk to the people of Hong Kong about their recent experiences with the protests in the territory in 2019.
Sinobabble
Why foreign brands are failing in China
Starbucks recently announced that it's looking to sell part of its stake in its China operations, and is looking for a domestic partner to help boost the company's profile. This comes at a time when a host of foreign firms are seemingly struggling in China after years of riding the wave of the rising middle class. What are the main factors leading to these struggles? What are these brands missing? And what can they do to reverse their fortunes?
Chapters
(00:00) Introduction - The Starbucks Story
(05:45) Changes in the Chinese consumer market
(09:00) Foreign brands history in China
(20:15) Localisation and the sinking market in China
(30:45) Chinese brands go global
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Latest Substack post: https://sinobabble.substack.com/p/chinas-rise-was-planned?r=bgkuv
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