In this episode of We Rock: Stone & Story, we’re joined by our good friend Mr. Jeremiah Allhands, owner of B&S Memorials. We talk about what it’s like to start a monument shop from the ground up with no family legacy or built-in ties to the industry—just vision, grit, and determination. Along the way, Tony shares his thoughts on a new product he discovered called U-Mask-It from Professional Mask, and of course, we couldn’t help but kick things off with some talk about the start of the college football season.

If you’ve ever wondered what it takes to break into this industry from scratch—or just want to hear a few laughs with Mr. Allhands—this one’s for you.