{"version":"1.0.0","segments":[{"startTime":0.1,"endTime":6.59,"body":"Women lose 400, 000 over the course"},{"startTime":0.1,"endTime":6.59,"body":"of a 40 year career compared to men."},{"startTime":7.26,"endTime":11.07,"body":"These numbers are"},{"startTime":7.26,"endTime":11.07,"body":"staggering and infuriating."},{"startTime":11.09,"endTime":16.689,"body":"The numbers represent real disparities"},{"startTime":11.09,"endTime":16.689,"body":"in pay for the same work done by"},{"startTime":16.69,"endTime":19.38,"body":"different people based solely on gender."},{"startTime":21.366,"endTime":26.676,"body":"Welcome to Talk Freelance To Me, the"},{"startTime":21.366,"endTime":26.676,"body":"podcast for women freelance writers, 1099"},{"startTime":26.686,"endTime":28.896,"body":"independent contractors, and solopreneurs."},{"startTime":29.456,"endTime":31.766,"body":"I'm your host, Ashley Cisneros Mejia."},{"startTime":31.986,"endTime":36.156,"body":"For more than 20 years, I've worked"},{"startTime":31.986,"endTime":36.156,"body":"as a journalist and freelance writer."},{"startTime":36.476,"endTime":40.176,"body":"Today, as a mom of three kids,"},{"startTime":36.476,"endTime":40.176,"body":"I'm passionate about helping other"},{"startTime":40.176,"endTime":41.276,"body":"women leverage their free time."},{"startTime":41.276,"endTime":44.626,"body":"Freedom that freelance offers"},{"startTime":41.276,"endTime":44.626,"body":"on top freelance to me."},{"startTime":44.656,"endTime":47.146,"body":"We're all about the"},{"startTime":44.656,"endTime":47.146,"body":"business of freelancing."},{"startTime":47.476,"endTime":51.116,"body":"If you want to learn how to monetize"},{"startTime":47.476,"endTime":51.116,"body":"your talents, make money on your"},{"startTime":51.166,"endTime":56.286,"body":"own terms and design a flexible work"},{"startTime":51.166,"endTime":56.286,"body":"life that actually works for you."},{"startTime":56.631,"endTime":59.061,"body":"This show is for you"},{"startTime":56.631,"endTime":59.061,"body":"before we get started."},{"startTime":59.071,"endTime":62.201,"body":"Don't forget to follow us on your"},{"startTime":59.071,"endTime":62.201,"body":"favorite social media platforms."},{"startTime":62.421,"endTime":65.371,"body":"Review us on Apple podcasts"},{"startTime":62.421,"endTime":65.371,"body":"or wherever you listen."},{"startTime":65.611,"endTime":68.231,"body":"And don't forget to share"},{"startTime":65.611,"endTime":68.231,"body":"this episode with a friend."},{"startTime":68.541,"endTime":70.591,"body":"Visit our website at talkfreelancetome."},{"startTime":71.271,"endTime":72.901,"body":"com for free resources."},{"startTime":73.201,"endTime":76.931,"body":"Join our email list to be the first"},{"startTime":73.201,"endTime":76.931,"body":"to know about our latest offers."},{"startTime":77.251,"endTime":79.801,"body":"Thanks for tuning in and"},{"startTime":77.251,"endTime":79.801,"body":"let's get into the episode."},{"startTime":81.397,"endTime":86.477,"body":"Today's episode is an important one for"},{"startTime":81.397,"endTime":86.477,"body":"all of our women freelancers out there,"},{"startTime":86.517,"endTime":89.227,"body":"especially in light of equal pay day."},{"startTime":89.837,"endTime":91.137,"body":"So what is equal pay day?"},{"startTime":91.587,"endTime":97.137,"body":"Well, this holiday was originated by the"},{"startTime":91.587,"endTime":97.137,"body":"national committee on pay equity in 1996."},{"startTime":97.297,"endTime":102.897,"body":"as a public awareness event to illustrate"},{"startTime":97.297,"endTime":102.897,"body":"the gap between men's and women's wages."},{"startTime":103.377,"endTime":108.077,"body":"It was originally called National"},{"startTime":103.377,"endTime":108.077,"body":"Pay Inequity Awareness Day, and it"},{"startTime":108.077,"endTime":110.757,"body":"changed to Equal Pay Day in 1998."},{"startTime":111.287,"endTime":116.537,"body":"The date was picked to represent how"},{"startTime":111.287,"endTime":116.537,"body":"far into the year women needed to work."},{"startTime":116.852,"endTime":122.762,"body":"at that time over four months in order to"},{"startTime":116.852,"endTime":122.762,"body":"be paid what men had made the prior year."},{"startTime":122.812,"endTime":126.912,"body":"According to the organization,"},{"startTime":122.812,"endTime":126.912,"body":"Equal Rights Advocates, according"},{"startTime":126.912,"endTime":133.922,"body":"to 2022 census data, the wage gap"},{"startTime":126.912,"endTime":133.922,"body":"for all women compared to men is 0."},{"startTime":133.922,"endTime":139.572,"body":"78 on the dollar for all earners in the"},{"startTime":133.922,"endTime":139.572,"body":"United States, including full time, year"},{"startTime":139.572,"endTime":143.032,"body":"round, and part time, part year workers."},{"startTime":143.132,"endTime":148.452,"body":"If we look at the stats for women of"},{"startTime":143.132,"endTime":148.452,"body":"color, the organization also reported"},{"startTime":148.482,"endTime":153.662,"body":"for Asian American, Native Hawaiian,"},{"startTime":148.482,"endTime":153.662,"body":"Pacific Islander women, the number is 0."},{"startTime":153.662,"endTime":154.432,"body":"80."},{"startTime":155.052,"endTime":157.242,"body":"For black women, it's 0."},{"startTime":157.242,"endTime":157.632,"body":"66."},{"startTime":157.632,"endTime":162.012,"body":"For moms, It's 62 cents"},{"startTime":157.632,"endTime":162.012,"body":"for native Hawaiian women."},{"startTime":162.152,"endTime":166.592,"body":"Specifically it's 60 cents"},{"startTime":162.152,"endTime":166.592,"body":"for native American women."},{"startTime":166.642,"endTime":169.512,"body":"It's 55 cents for Latinas."},{"startTime":169.762,"endTime":171.062,"body":"It's 52 cents."},{"startTime":171.332,"endTime":174.152,"body":"You can see more stats at equal pay today."},{"startTime":174.402,"endTime":174.902,"body":"org."},{"startTime":175.577,"endTime":182.097,"body":"Women lose 400, 000 over the course"},{"startTime":175.577,"endTime":182.097,"body":"of a 40 year career compared to men."},{"startTime":182.767,"endTime":186.577,"body":"These numbers are"},{"startTime":182.767,"endTime":186.577,"body":"staggering and infuriating."},{"startTime":186.597,"endTime":192.197,"body":"The numbers represent real disparities"},{"startTime":186.597,"endTime":192.197,"body":"in pay for the same work done by"},{"startTime":192.197,"endTime":194.907,"body":"different people based solely on gender."},{"startTime":195.207,"endTime":196.047,"body":"And race."},{"startTime":196.597,"endTime":200.917,"body":"It's really hard to digest the stark"},{"startTime":196.597,"endTime":200.917,"body":"realities of the wage gap, especially when"},{"startTime":200.917,"endTime":206.547,"body":"considering its impact on women and women"},{"startTime":200.917,"endTime":206.547,"body":"of color reflecting early in my career."},{"startTime":206.557,"endTime":210.447,"body":"I remember how discussions"},{"startTime":206.557,"endTime":210.447,"body":"about this were often shut down."},{"startTime":210.487,"endTime":212.807,"body":"Thankfully, there's more"},{"startTime":210.487,"endTime":212.807,"body":"awareness, especially with"},{"startTime":212.827,"endTime":214.667,"body":"initiatives like the equal pay day."},{"startTime":215.152,"endTime":217.462,"body":"But the struggle is far from over."},{"startTime":217.492,"endTime":222.522,"body":"I recall the messaging that I received"},{"startTime":217.492,"endTime":222.522,"body":"from even mentors in my twenties."},{"startTime":223.102,"endTime":225.822,"body":"It was all about pull yourself"},{"startTime":223.102,"endTime":225.822,"body":"up by your bootstraps."},{"startTime":226.062,"endTime":227.542,"body":"Don't play the victim."},{"startTime":228.122,"endTime":232.512,"body":"They would say, just work hard, keep"},{"startTime":228.122,"endTime":232.512,"body":"your head down and you'll be recognized."},{"startTime":233.302,"endTime":236.412,"body":"But as I've grown, I've"},{"startTime":233.302,"endTime":236.412,"body":"realized that these responses."},{"startTime":236.917,"endTime":238.477,"body":"were part of the problem."},{"startTime":239.067,"endTime":243.127,"body":"They perpetuate a system that underpays"},{"startTime":239.067,"endTime":243.127,"body":"women, especially women of color."},{"startTime":243.577,"endTime":247.727,"body":"It's frustrating to hear arguments"},{"startTime":243.577,"endTime":247.727,"body":"that attempt to minimize the issue or"},{"startTime":247.727,"endTime":252.307,"body":"question why race needs to be brought"},{"startTime":247.727,"endTime":252.307,"body":"up or gender needs to be brought up."},{"startTime":252.567,"endTime":258.127,"body":"But when we look at the cold, hard numbers"},{"startTime":252.567,"endTime":258.127,"body":"backed by data from sources like the U."},{"startTime":258.127,"endTime":258.237,"body":"S."},{"startTime":258.247,"endTime":261.412,"body":"Census Bureau, Well, these"},{"startTime":258.247,"endTime":261.412,"body":"numbers speak for themselves."},{"startTime":262.062,"endTime":264.232,"body":"This isn't about asking for handouts."},{"startTime":264.752,"endTime":269.602,"body":"Women aren't being entitled,"},{"startTime":264.752,"endTime":269.602,"body":"emotional or hysterical."},{"startTime":270.112,"endTime":272.482,"body":"This is about equal pay for equal work."},{"startTime":272.552,"endTime":276.412,"body":"As I mentioned, over a 40 year"},{"startTime":272.552,"endTime":276.412,"body":"career, the cumulative loss"},{"startTime":276.692,"endTime":278.452,"body":"for women can be staggering."},{"startTime":279.272,"endTime":283.182,"body":"This can impact their retirement"},{"startTime":279.272,"endTime":283.182,"body":"and overall financial wellbeing."},{"startTime":284.212,"endTime":289.412,"body":"In a society that values self"},{"startTime":284.212,"endTime":289.412,"body":"sufficiency so much, it's ironic that"},{"startTime":289.412,"endTime":293.952,"body":"those who are striving to work hard are"},{"startTime":289.412,"endTime":293.952,"body":"often the ones who are most affected"},{"startTime":293.952,"endTime":296.562,"body":"by these archaic unfair systems."},{"startTime":297.312,"endTime":302.632,"body":"And this is again, why I see freelancing"},{"startTime":297.312,"endTime":302.632,"body":"as not just a path to flexibility"},{"startTime":302.642,"endTime":306.772,"body":"and freedom, but as a way to take"},{"startTime":302.642,"endTime":306.772,"body":"control of your financial destiny."},{"startTime":306.812,"endTime":311.372,"body":"There has been incremental progress"},{"startTime":306.812,"endTime":311.372,"body":"made in corporate America, but"},{"startTime":311.632,"endTime":313.317,"body":"significant change has been made."},{"startTime":313.477,"endTime":317.477,"body":"Is still required, and I don't know if"},{"startTime":313.477,"endTime":317.477,"body":"we're going to see it in my lifetime."},{"startTime":318.167,"endTime":323.047,"body":"Entrepreneurship offers an alternative,"},{"startTime":318.167,"endTime":323.047,"body":"and I do want to say that I recognize it's"},{"startTime":323.047,"endTime":325.087,"body":"not a feasible solution for everybody."},{"startTime":325.457,"endTime":329.577,"body":"It does require a level of"},{"startTime":325.457,"endTime":329.577,"body":"privilege as the initial stages."},{"startTime":329.587,"endTime":332.077,"body":"When you're building a"},{"startTime":329.587,"endTime":332.077,"body":"business, they don't often."},{"startTime":332.322,"endTime":336.582,"body":"Yield immediate financial"},{"startTime":332.322,"endTime":336.582,"body":"returns, but freelancing does"},{"startTime":336.582,"endTime":337.992,"body":"put you in the driver's seat."},{"startTime":338.092,"endTime":341.802,"body":"You have the power to set your"},{"startTime":338.092,"endTime":341.802,"body":"own rates and you get to choose"},{"startTime":341.802,"endTime":343.742,"body":"the clients who you work with."},{"startTime":344.242,"endTime":346.872,"body":"Those who value and respect your work."},{"startTime":347.472,"endTime":350.252,"body":"You can negotiate your compensation."},{"startTime":350.722,"endTime":354.472,"body":"And if a client doesn't meet your"},{"startTime":350.722,"endTime":354.472,"body":"expectations, you can find another one"},{"startTime":354.482,"endTime":357.412,"body":"pretty easily, at least easier than."},{"startTime":357.707,"endTime":362.797,"body":"What it requires to navigate the"},{"startTime":357.707,"endTime":362.797,"body":"traditional job market for someone"},{"startTime":362.797,"endTime":367.987,"body":"like me, a mother, a woman of color,"},{"startTime":362.797,"endTime":367.987,"body":"a Latina who statistically earns"},{"startTime":368.077,"endTime":371.927,"body":"the least for the same work done,"},{"startTime":368.077,"endTime":371.927,"body":"stepping outside the traditional"},{"startTime":371.927,"endTime":373.507,"body":"workplace makes a lot of sense."},{"startTime":374.497,"endTime":378.447,"body":"While freelancing isn't without its"},{"startTime":374.497,"endTime":378.447,"body":"challenges, and it's certainly not a"},{"startTime":378.447,"endTime":384.017,"body":"one size fits all solution, it offers a"},{"startTime":378.447,"endTime":384.017,"body":"unique opportunity for women, especially"},{"startTime":384.027,"endTime":388.957,"body":"those who face the biggest pay disparities"},{"startTime":384.027,"endTime":388.957,"body":"to take control of their own lives."},{"startTime":390.017,"endTime":394.427,"body":"We do need to keep pushing for change in"},{"startTime":390.017,"endTime":394.427,"body":"corporate America and in the government."},{"startTime":394.867,"endTime":399.107,"body":"While we're continuing to push"},{"startTime":394.867,"endTime":399.107,"body":"for change externally, there"},{"startTime":399.107,"endTime":400.377,"body":"are things that we can do."},{"startTime":400.802,"endTime":404.822,"body":"Individually, like exploring"},{"startTime":400.802,"endTime":404.822,"body":"our options when it comes to"},{"startTime":404.822,"endTime":406.232,"body":"freelancing or side hustles."},{"startTime":406.917,"endTime":412.037,"body":"We can negotiate better in"},{"startTime":406.917,"endTime":412.037,"body":"our jobs and openly discuss"},{"startTime":412.037,"endTime":413.797,"body":"compensation with our peers."},{"startTime":413.817,"endTime":418.697,"body":"These are all steps that we actually"},{"startTime":413.817,"endTime":418.697,"body":"can control and we can use in moving"},{"startTime":418.697,"endTime":421.157,"body":"forward to bridge this pay gap."},{"startTime":421.487,"endTime":426.217,"body":"So in light of equal pay day today, I want"},{"startTime":421.487,"endTime":426.217,"body":"to dive into strategies for negotiating"},{"startTime":426.247,"endTime":428.267,"body":"equal pay as a women freelancer."},{"startTime":428.387,"endTime":431.657,"body":"Step one is to understand"},{"startTime":428.387,"endTime":431.657,"body":"the market rates."},{"startTime":432.537,"endTime":435.587,"body":"Knowing the going rate for"},{"startTime":432.537,"endTime":435.587,"body":"your work is really important."},{"startTime":435.802,"endTime":438.792,"body":"You want to make sure that you're"},{"startTime":435.802,"endTime":438.792,"body":"aligned with industry standards while"},{"startTime":438.792,"endTime":441.462,"body":"valuing your unique skills and expertise."},{"startTime":442.282,"endTime":446.562,"body":"The biggest thing you can do is to"},{"startTime":442.282,"endTime":446.562,"body":"actually speak with other freelancers"},{"startTime":446.562,"endTime":448.172,"body":"who offer similar services."},{"startTime":448.612,"endTime":452.902,"body":"That you do have these"},{"startTime":448.612,"endTime":452.902,"body":"conversations alongside any"},{"startTime":452.912,"endTime":454.372,"body":"online research that you'll do."},{"startTime":455.012,"endTime":459.232,"body":"Reach out to people in the same"},{"startTime":455.012,"endTime":459.232,"body":"field, men and women talk to people"},{"startTime":459.242,"endTime":462.592,"body":"who are more experienced than you"},{"startTime":459.242,"endTime":462.592,"body":"and even less experienced than you."},{"startTime":463.022,"endTime":466.552,"body":"This diverse pool of insights will"},{"startTime":463.022,"endTime":466.552,"body":"offer a realistic view of what's"},{"startTime":466.552,"endTime":470.222,"body":"being charged for similar services"},{"startTime":466.552,"endTime":470.222,"body":"and what's achievable in your niche."},{"startTime":470.712,"endTime":473.182,"body":"There's no rules to the freelance world."},{"startTime":473.482,"endTime":474.702,"body":"It's a wild, wild west."},{"startTime":474.732,"endTime":478.262,"body":"And so it's important to get a"},{"startTime":474.732,"endTime":478.262,"body":"wide spectrum of data points."},{"startTime":479.092,"endTime":483.612,"body":"Remember, the only people who"},{"startTime":479.092,"endTime":483.612,"body":"benefit from secrecy around money are"},{"startTime":483.612,"endTime":485.952,"body":"people in power, large corporations."},{"startTime":486.822,"endTime":490.542,"body":"By not discussing rates,"},{"startTime":486.822,"endTime":490.542,"body":"we play into their hands."},{"startTime":491.272,"endTime":496.692,"body":"But when we share this information openly"},{"startTime":491.272,"endTime":496.692,"body":"with each other, we empower each other."},{"startTime":497.207,"endTime":498.367,"body":"Sharing is caring."},{"startTime":498.807,"endTime":501.617,"body":"And I know it can be"},{"startTime":498.807,"endTime":501.617,"body":"uncomfortable to talk about money."},{"startTime":501.637,"endTime":503.747,"body":"I know it can still feel taboo."},{"startTime":503.787,"endTime":504.647,"body":"It does for me."},{"startTime":505.207,"endTime":509.827,"body":"But when we do this, we can help"},{"startTime":505.207,"endTime":509.827,"body":"establish better standards for everybody."},{"startTime":510.867,"endTime":514.387,"body":"And these conversations that you're"},{"startTime":510.867,"endTime":514.387,"body":"having with fellow writers shouldn't just"},{"startTime":514.397,"endTime":516.347,"body":"stop when you're done discussing rates."},{"startTime":516.627,"endTime":519.797,"body":"You want to build a community"},{"startTime":516.627,"endTime":519.797,"body":"with other freelancers in general."},{"startTime":519.797,"endTime":525.877,"body":"This is invaluable when it comes to"},{"startTime":519.797,"endTime":525.877,"body":"sharing Ideas and resources, referrals,"},{"startTime":526.497,"endTime":528.587,"body":"leads, and even overflow work."},{"startTime":529.467,"endTime":533.467,"body":"Also, don't restrict your inquiries"},{"startTime":529.467,"endTime":533.467,"body":"to just people that you know locally."},{"startTime":533.837,"endTime":535.057,"body":"Expand your horizon."},{"startTime":535.077,"endTime":539.207,"body":"Talk to freelancers in different"},{"startTime":535.077,"endTime":539.207,"body":"geographic areas, even other countries."},{"startTime":539.487,"endTime":544.147,"body":"Again, this gives you a broad spectrum"},{"startTime":539.487,"endTime":544.147,"body":"of rates where you can see the"},{"startTime":544.157,"endTime":548.897,"body":"influence of factors like location,"},{"startTime":544.157,"endTime":548.897,"body":"experience level, and specific niches."},{"startTime":549.567,"endTime":553.517,"body":"You might be surprised at the range that"},{"startTime":549.567,"endTime":553.517,"body":"you'll find, but it's all valuable data."},{"startTime":554.162,"endTime":558.472,"body":"And if you're new and you don't know a"},{"startTime":554.162,"endTime":558.472,"body":"lot of other writers, this is the time"},{"startTime":558.512,"endTime":561.282,"body":"to start building those connections."},{"startTime":561.592,"endTime":566.032,"body":"You can look for associations and"},{"startTime":561.592,"endTime":566.032,"body":"groups tailored to freelancers, whether"},{"startTime":566.032,"endTime":569.582,"body":"you're a writer, a graphic designer,"},{"startTime":566.032,"endTime":569.582,"body":"or another creative professional."},{"startTime":570.132,"endTime":573.682,"body":"Many of these groups have active"},{"startTime":570.132,"endTime":573.682,"body":"online communities like on Facebook"},{"startTime":573.702,"endTime":577.832,"body":"and LinkedIn and different forums,"},{"startTime":573.702,"endTime":577.832,"body":"and you can engage with people there."},{"startTime":578.247,"endTime":579.767,"body":"Don't worry if they're not in your city."},{"startTime":579.937,"endTime":586.007,"body":"You can meet people on apps, uh,"},{"startTime":579.937,"endTime":586.007,"body":"have phone calls, have zoom chats,"},{"startTime":586.987,"endTime":589.357,"body":"Google Hangouts as a way to connect."},{"startTime":589.837,"endTime":593.102,"body":"Now, Now that you've talked to other"},{"startTime":589.837,"endTime":593.102,"body":"people, other writers that you might"},{"startTime":593.102,"endTime":596.472,"body":"know, next it's time to look online."},{"startTime":596.842,"endTime":600.362,"body":"You want to check out industry"},{"startTime":596.842,"endTime":600.362,"body":"specific websites and forums."},{"startTime":600.932,"endTime":604.102,"body":"Many fields, whether it's writing,"},{"startTime":600.932,"endTime":604.102,"body":"graphic design, or digital"},{"startTime":604.102,"endTime":607.922,"body":"marketing, have dedicated online"},{"startTime":604.102,"endTime":607.922,"body":"spaces where professionals can"},{"startTime":607.942,"endTime":609.552,"body":"talk about rates and leads."},{"startTime":610.292,"endTime":614.092,"body":"Different freelance thought leaders,"},{"startTime":610.292,"endTime":614.092,"body":"organizations, and associations,"},{"startTime":614.537,"endTime":619.137,"body":"Host periodic surveys to capture rate"},{"startTime":614.537,"endTime":619.137,"body":"information from their members, and"},{"startTime":619.137,"endTime":623.257,"body":"often they release this data through"},{"startTime":619.137,"endTime":623.257,"body":"special reports and even databases."},{"startTime":623.827,"endTime":627.737,"body":"The Editorial Freelancers"},{"startTime":623.827,"endTime":627.737,"body":"Association has long had a chart"},{"startTime":627.767,"endTime":631.687,"body":"on their website available to"},{"startTime":627.767,"endTime":631.687,"body":"anybody with rates for writing."},{"startTime":631.997,"endTime":636.417,"body":"And some writers say that these rates"},{"startTime":631.997,"endTime":636.417,"body":"are too low, but again, it's a baseline"},{"startTime":636.447,"endTime":638.717,"body":"that you can use in your research."},{"startTime":638.987,"endTime":643.777,"body":"If you go to their website, you can find"},{"startTime":638.987,"endTime":643.777,"body":"information on the median pay for copy"},{"startTime":643.777,"endTime":649.027,"body":"editing, marketing, project management,"},{"startTime":643.777,"endTime":649.027,"body":"writing, proofreading, research,"},{"startTime":649.037,"endTime":650.887,"body":"even fact checking, and a lot more."},{"startTime":651.237,"endTime":655.497,"body":"I'm going to include all of the links"},{"startTime":651.237,"endTime":655.497,"body":"in the show notes to the websites that"},{"startTime":655.497,"endTime":660.547,"body":"I share with you during this episode,"},{"startTime":655.497,"endTime":660.547,"body":"but this one is the hyphen E F a."},{"startTime":660.817,"endTime":662.297,"body":"org forward slash rates."},{"startTime":662.437,"endTime":663.947,"body":"You can find that chart there."},{"startTime":664.532,"endTime":668.512,"body":"In addition, websites like Upwork,"},{"startTime":664.532,"endTime":668.512,"body":"Zip Recruiter, and Peak Freelance"},{"startTime":668.512,"endTime":672.172,"body":"have all gathered and released"},{"startTime":668.512,"endTime":672.172,"body":"different data about freelance rates."},{"startTime":672.902,"endTime":677.232,"body":"In addition, our friend Jessica Walrack,"},{"startTime":672.902,"endTime":677.232,"body":"who we interviewed before on the podcast,"},{"startTime":677.952,"endTime":680.372,"body":"that's a great episode and you should"},{"startTime":677.952,"endTime":680.372,"body":"go back and listen if you haven't."},{"startTime":680.982,"endTime":684.982,"body":"She and her team at All Things"},{"startTime":680.982,"endTime":684.982,"body":"Freelance Writing surveyed writers"},{"startTime":685.042,"endTime":689.172,"body":"last fall, and she released the"},{"startTime":685.042,"endTime":689.172,"body":"compensation info on her website."},{"startTime":689.862,"endTime":693.962,"body":"Another person that I really admire,"},{"startTime":689.862,"endTime":693.962,"body":"Jennifer Goforth Gregory, also"},{"startTime":693.962,"endTime":698.107,"body":"regularly surveys writers in her"},{"startTime":693.962,"endTime":698.107,"body":"State of Freelance Writing team."},{"startTime":699.247,"endTime":701.267,"body":"And you can find that"},{"startTime":699.247,"endTime":701.267,"body":"information on her website."},{"startTime":701.637,"endTime":705.307,"body":"She actually, just a side note,"},{"startTime":701.637,"endTime":705.307,"body":"runs one of my most favorite"},{"startTime":705.307,"endTime":706.697,"body":"freelance writing Facebook groups."},{"startTime":707.037,"endTime":710.327,"body":"It's called the Freelance"},{"startTime":707.037,"endTime":710.327,"body":"Content Marketing Writer."},{"startTime":710.337,"endTime":714.307,"body":"She's got 9, 000 members in"},{"startTime":710.337,"endTime":714.307,"body":"there and it's well moderated."},{"startTime":714.437,"endTime":718.217,"body":"She keeps it valuable and it's just a"},{"startTime":714.437,"endTime":718.217,"body":"great place to connect with other writers."},{"startTime":718.217,"endTime":721.597,"body":"In 2012, the website whopayswriters."},{"startTime":721.597,"endTime":725.697,"body":"com was created as a database where you"},{"startTime":721.597,"endTime":725.697,"body":"can search for different publication"},{"startTime":725.707,"endTime":728.057,"body":"titles and see how much they pay per word."},{"startTime":728.497,"endTime":732.547,"body":"And about how long it takes to get"},{"startTime":728.497,"endTime":732.547,"body":"paid once your work is complete."},{"startTime":732.707,"endTime":734.097,"body":"That's at whopayswriters."},{"startTime":734.097,"endTime":734.407,"body":"com."},{"startTime":734.447,"endTime":738.257,"body":"In 2019, some journalists got together"},{"startTime":734.447,"endTime":738.257,"body":"and created a Google spreadsheet"},{"startTime":738.257,"endTime":742.747,"body":"called Real Media Salaries, where"},{"startTime":738.257,"endTime":742.747,"body":"journalists and writers anywhere in"},{"startTime":742.747,"endTime":746.767,"body":"the world could anonymously input what"},{"startTime":742.747,"endTime":746.767,"body":"they make per hour or annually for"},{"startTime":746.767,"endTime":748.477,"body":"different jobs in the creative space."},{"startTime":748.877,"endTime":752.237,"body":"I checked it today and there"},{"startTime":748.877,"endTime":752.237,"body":"were new additions as of today."},{"startTime":753.107,"endTime":757.717,"body":"Freelance job boards and platforms can"},{"startTime":753.107,"endTime":757.717,"body":"also be great places to check as well."},{"startTime":758.047,"endTime":761.757,"body":"You can look at the range of rates offered"},{"startTime":758.047,"endTime":761.757,"body":"for projects that are similar to yours."},{"startTime":761.837,"endTime":763.607,"body":"This will give you a ballpark figure."},{"startTime":764.087,"endTime":768.767,"body":"And remember, these rates can be"},{"startTime":764.087,"endTime":768.767,"body":"lower because of the competitive"},{"startTime":768.827,"endTime":772.317,"body":"nature of these platforms, but again,"},{"startTime":768.827,"endTime":772.317,"body":"it gives you another data point."},{"startTime":773.122,"endTime":776.842,"body":"Connecting with other writers and"},{"startTime":773.122,"endTime":776.842,"body":"doing online research are two really"},{"startTime":776.842,"endTime":780.702,"body":"great ways to get a baseline for"},{"startTime":776.842,"endTime":780.702,"body":"rates for the types of freelancing"},{"startTime":780.702,"endTime":782.122,"body":"services that you're offering."},{"startTime":782.742,"endTime":786.642,"body":"But it's not enough to do this"},{"startTime":782.742,"endTime":786.642,"body":"research once and forget about it."},{"startTime":787.072,"endTime":790.122,"body":"The freelance market, just"},{"startTime":787.072,"endTime":790.122,"body":"like the economy, is dynamic"},{"startTime":790.452,"endTime":791.832,"body":"and your rates can change."},{"startTime":792.112,"endTime":795.592,"body":"Regularly updating your knowledge about"},{"startTime":792.112,"endTime":795.592,"body":"current rates is really important."},{"startTime":795.712,"endTime":798.902,"body":"You can subscribe to industry"},{"startTime":795.712,"endTime":798.902,"body":"newsletters, follow thought leaders"},{"startTime":798.932,"endTime":802.692,"body":"and influencers in your field, and stay"},{"startTime":798.932,"endTime":802.692,"body":"active in professional communities."},{"startTime":803.082,"endTime":806.452,"body":"This will help you stay on top"},{"startTime":803.082,"endTime":806.452,"body":"of rate changes and trends."},{"startTime":807.452,"endTime":811.602,"body":"Also think about the broader economic"},{"startTime":807.452,"endTime":811.602,"body":"factors that might influence your rates."},{"startTime":811.672,"endTime":816.072,"body":"For example, if there's an increased"},{"startTime":811.672,"endTime":816.072,"body":"demand for certain skills or shift in the"},{"startTime":816.072,"endTime":819.632,"body":"industry you specialize in, This could"},{"startTime":816.072,"endTime":819.632,"body":"be a good time to adjust your rates."},{"startTime":820.402,"endTime":824.532,"body":"Now let's talk about the value of"},{"startTime":820.402,"endTime":824.532,"body":"what you're offering to your client."},{"startTime":824.832,"endTime":826.002,"body":"You're going to start with yourself."},{"startTime":826.532,"endTime":830.422,"body":"Take some time to really reflect"},{"startTime":826.532,"endTime":830.422,"body":"on your skills, your experience,"},{"startTime":830.452,"endTime":832.442,"body":"and unique aspects of your work."},{"startTime":832.882,"endTime":834.892,"body":"Ask yourself some key questions."},{"startTime":835.342,"endTime":838.252,"body":"What specific skills do"},{"startTime":835.342,"endTime":838.252,"body":"I have that set me apart?"},{"startTime":838.752,"endTime":842.472,"body":"What unique experiences have I"},{"startTime":838.752,"endTime":842.472,"body":"had that add value to my work?"},{"startTime":842.872,"endTime":849.487,"body":"It could be Uh, unique writing"},{"startTime":842.872,"endTime":849.487,"body":"style or special understanding"},{"startTime":849.527,"endTime":851.357,"body":"of an industry or client base."},{"startTime":851.417,"endTime":854.827,"body":"Also consider any additional"},{"startTime":851.417,"endTime":854.827,"body":"services that you offer that might"},{"startTime":854.827,"endTime":856.567,"body":"not be typical in your field."},{"startTime":857.377,"endTime":861.887,"body":"You want to identify the things that"},{"startTime":857.377,"endTime":861.887,"body":"make you, well, you and you want to"},{"startTime":861.887,"endTime":864.487,"body":"own them, but don't just reflect."},{"startTime":864.667,"endTime":866.247,"body":"on and rely on yourself."},{"startTime":866.337,"endTime":869.497,"body":"Seek feedback from past clients,"},{"startTime":866.337,"endTime":869.497,"body":"colleagues, and even mentors."},{"startTime":869.867,"endTime":874.277,"body":"These insights can help you see the value"},{"startTime":869.867,"endTime":874.277,"body":"and areas that you might have overlooked."},{"startTime":874.627,"endTime":878.737,"body":"This is where testimonials and case"},{"startTime":874.627,"endTime":878.737,"body":"studies can really come in handy."},{"startTime":879.277,"endTime":882.437,"body":"Now, you're going to consider the"},{"startTime":879.277,"endTime":882.437,"body":"impact of your work that you're"},{"startTime":882.437,"endTime":883.767,"body":"going to perform for the client."},{"startTime":884.537,"endTime":888.007,"body":"When you're starting these conversations,"},{"startTime":884.537,"endTime":888.007,"body":"you're with your client, get used"},{"startTime":888.017,"endTime":891.477,"body":"to asking them what they want to"},{"startTime":888.017,"endTime":891.477,"body":"achieve with this service or product."},{"startTime":891.717,"endTime":896.017,"body":"You want to drill down to see what they"},{"startTime":891.717,"endTime":896.017,"body":"really want because they might think they"},{"startTime":896.017,"endTime":901.387,"body":"need one thing, but you might have another"},{"startTime":896.017,"endTime":901.387,"body":"idea on how they should really move"},{"startTime":901.387,"endTime":903.377,"body":"forward to achieve the outcome they need."},{"startTime":903.407,"endTime":907.677,"body":"This part of the conversation is really"},{"startTime":903.407,"endTime":907.677,"body":"important for managing expectations."},{"startTime":907.837,"endTime":911.197,"body":"So think about will your"},{"startTime":907.837,"endTime":911.197,"body":"services save them time or money?"},{"startTime":911.512,"endTime":913.302,"body":"Can it help them generate revenue?"},{"startTime":913.712,"endTime":917.112,"body":"For instance, say you're writing"},{"startTime":913.712,"endTime":917.112,"body":"for a personal injury attorney"},{"startTime":917.592,"endTime":920.592,"body":"and you want to think about the"},{"startTime":917.592,"endTime":920.592,"body":"longterm value of your work."},{"startTime":921.162,"endTime":924.682,"body":"Say this downloadable resource,"},{"startTime":921.162,"endTime":924.682,"body":"maybe it's a PDF for what"},{"startTime":924.682,"endTime":925.792,"body":"happens when you get injured."},{"startTime":926.292,"endTime":930.122,"body":"It's going to live on their"},{"startTime":926.292,"endTime":930.122,"body":"website forever and continually"},{"startTime":930.122,"endTime":931.492,"body":"generate leads for them."},{"startTime":932.052,"endTime":935.572,"body":"These leads could potentially"},{"startTime":932.052,"endTime":935.572,"body":"translate into clients who are going"},{"startTime":935.572,"endTime":939.632,"body":"to bring in substantial revenue from"},{"startTime":935.572,"endTime":939.632,"body":"different settlements or verdicts."},{"startTime":940.037,"endTime":944.177,"body":"We're talking hundreds of thousands of"},{"startTime":940.037,"endTime":944.177,"body":"dollars to even millions of dollars."},{"startTime":944.677,"endTime":948.677,"body":"So you're offering more than just"},{"startTime":944.677,"endTime":948.677,"body":"a well written piece of content."},{"startTime":948.977,"endTime":951.357,"body":"You're providing a tool with lasting ROI."},{"startTime":952.167,"endTime":957.352,"body":"Think about your project fee and include"},{"startTime":952.167,"endTime":957.352,"body":"Not just the time that it's going to take"},{"startTime":957.352,"endTime":962.952,"body":"for you to do the project or even just"},{"startTime":957.352,"endTime":962.952,"body":"the going market rate that you researched."},{"startTime":963.162,"endTime":966.832,"body":"You want to think about what this"},{"startTime":963.162,"endTime":966.832,"body":"service will do for the client."},{"startTime":966.862,"endTime":971.002,"body":"Now, when it comes to figuring"},{"startTime":966.862,"endTime":971.002,"body":"out a project rate, this is"},{"startTime":971.002,"endTime":973.182,"body":"really a blend of art and science."},{"startTime":973.572,"endTime":975.892,"body":"You've already done your homework"},{"startTime":973.572,"endTime":975.892,"body":"on market rates and you've"},{"startTime":975.892,"endTime":977.632,"body":"understood the client's goals."},{"startTime":977.652,"endTime":980.912,"body":"You've thought about the impact"},{"startTime":977.652,"endTime":980.912,"body":"of whatever you're producing"},{"startTime":980.922,"endTime":984.852,"body":"to his business, but you also"},{"startTime":980.922,"endTime":984.852,"body":"want to think a little deeper."},{"startTime":985.207,"endTime":988.097,"body":"You want to consider various"},{"startTime":985.207,"endTime":988.097,"body":"factors that contribute to a"},{"startTime":988.097,"endTime":990.217,"body":"fair and profitable project fee."},{"startTime":990.837,"endTime":996.527,"body":"First, jot down all of the tasks"},{"startTime":990.837,"endTime":996.527,"body":"or steps involved in the project."},{"startTime":996.907,"endTime":1001.177,"body":"For a writing project, this could"},{"startTime":996.907,"endTime":1001.177,"body":"include initial research, say you're"},{"startTime":1001.177,"endTime":1002.717,"body":"reviewing materials for a client."},{"startTime":1002.747,"endTime":1007.547,"body":"Maybe they give you a bunch of, um,"},{"startTime":1002.747,"endTime":1007.547,"body":"surveys from customers to review, or they"},{"startTime":1007.547,"endTime":1012.007,"body":"want you to listen to a bunch of podcasts"},{"startTime":1007.547,"endTime":1012.007,"body":"that their CEO has participated in."},{"startTime":1012.417,"endTime":1015.147,"body":"You'll need some time to get oriented."},{"startTime":1015.577,"endTime":1019.167,"body":"You want to also factor in, of"},{"startTime":1015.577,"endTime":1019.167,"body":"course, the actual time to write"},{"startTime":1019.217,"endTime":1021.247,"body":"to do internal edits and proofing."},{"startTime":1022.097,"endTime":1026.047,"body":"Don't forget to account for client"},{"startTime":1022.097,"endTime":1026.047,"body":"communication, phone calls, zoom"},{"startTime":1026.057,"endTime":1028.467,"body":"meetings, all of those types of things."},{"startTime":1028.467,"endTime":1030.517,"body":"You want to charge for those things."},{"startTime":1031.137,"endTime":1032.877,"body":"You want to think about revisions."},{"startTime":1033.087,"endTime":1034.957,"body":"Say you're offering two rounds of edits."},{"startTime":1035.247,"endTime":1037.607,"body":"Well, think about the time"},{"startTime":1035.247,"endTime":1037.607,"body":"that these might take."},{"startTime":1037.727,"endTime":1040.297,"body":"Maybe you'll need some calls"},{"startTime":1037.727,"endTime":1040.297,"body":"for those to talk through those."},{"startTime":1040.747,"endTime":1044.417,"body":"You want to think about those in the"},{"startTime":1040.747,"endTime":1044.417,"body":"time that That it's going to take"},{"startTime":1044.417,"endTime":1046.007,"body":"for you to do this entire project."},{"startTime":1046.427,"endTime":1051.617,"body":"This foresight can help set a rate that"},{"startTime":1046.427,"endTime":1051.617,"body":"covers your effort in a comprehensive way."},{"startTime":1052.227,"endTime":1056.037,"body":"Remember to set aside a"},{"startTime":1052.227,"endTime":1056.037,"body":"portion of your fee for taxes."},{"startTime":1056.567,"endTime":1060.327,"body":"I would recommend, although this is not"},{"startTime":1056.567,"endTime":1060.327,"body":"financial advice, I'm not a CPA, but"},{"startTime":1060.327,"endTime":1065.417,"body":"I typically will do 25 to 30 percent"},{"startTime":1060.327,"endTime":1065.417,"body":"because I know that as a freelancer,"},{"startTime":1065.417,"endTime":1069.717,"body":"we're responsible for our own taxes and"},{"startTime":1065.417,"endTime":1069.717,"body":"it looks different than a W 2 employee."},{"startTime":1070.157,"endTime":1073.297,"body":"You also want to consider"},{"startTime":1070.157,"endTime":1073.297,"body":"your overhead expenses."},{"startTime":1073.807,"endTime":1076.337,"body":"So what does it take for"},{"startTime":1073.807,"endTime":1076.337,"body":"you to be in business?"},{"startTime":1076.517,"endTime":1080.347,"body":"Your subscription software and other"},{"startTime":1076.517,"endTime":1080.347,"body":"tools essential to your business."},{"startTime":1080.947,"endTime":1083.067,"body":"These are all costs of goods sold."},{"startTime":1083.937,"endTime":1087.947,"body":"So when you're determining your fee,"},{"startTime":1083.937,"endTime":1087.947,"body":"reflect on the complexity and niche"},{"startTime":1087.947,"endTime":1092.737,"body":"of the service, the turnaround time"},{"startTime":1087.947,"endTime":1092.737,"body":"that's required, the number of people"},{"startTime":1092.777,"endTime":1094.627,"body":"involved in the project's approval."},{"startTime":1094.667,"endTime":1097.177,"body":"Since you're running a business,"},{"startTime":1094.667,"endTime":1097.177,"body":"when you're coming up with your"},{"startTime":1097.177,"endTime":1100.067,"body":"fee, you need to factor in costs"},{"startTime":1097.177,"endTime":1100.067,"body":"that you bear independently."},{"startTime":1100.417,"endTime":1102.467,"body":"For example, we don't get paid time off."},{"startTime":1102.887,"endTime":1106.147,"body":"We don't get sick days, health"},{"startTime":1102.887,"endTime":1106.147,"body":"insurance, or disability benefits."},{"startTime":1106.577,"endTime":1109.967,"body":"So these elements, you really need"},{"startTime":1106.577,"endTime":1109.967,"body":"to think about them when you're"},{"startTime":1109.967,"endTime":1111.397,"body":"coming up with your project fees."},{"startTime":1112.357,"endTime":1116.427,"body":"You also want to be realistic about the"},{"startTime":1112.357,"endTime":1116.427,"body":"time that you need to complete a task."},{"startTime":1117.292,"endTime":1120.542,"body":"It's easy to underestimate the"},{"startTime":1117.292,"endTime":1120.542,"body":"time that something will take."},{"startTime":1121.132,"endTime":1124.542,"body":"It's easy to not think of all"},{"startTime":1121.132,"endTime":1124.542,"body":"of the things that might cause a"},{"startTime":1124.542,"endTime":1128.822,"body":"project to overrun due to unexpected"},{"startTime":1124.542,"endTime":1128.822,"body":"meetings or change requests."},{"startTime":1129.472,"endTime":1135.362,"body":"So you need a project fee that not only"},{"startTime":1129.472,"endTime":1135.362,"body":"covers your cost and time, but leaves"},{"startTime":1135.652,"endTime":1138.232,"body":"wiggle room and leaves room for profit."},{"startTime":1138.582,"endTime":1142.522,"body":"After all, Business isn't"},{"startTime":1138.582,"endTime":1142.522,"body":"sustainable without profit."},{"startTime":1143.342,"endTime":1146.652,"body":"Use these elements to calculate"},{"startTime":1143.342,"endTime":1146.652,"body":"a project fee that fairly"},{"startTime":1146.652,"endTime":1150.422,"body":"compensates your expertise, your"},{"startTime":1146.652,"endTime":1150.422,"body":"effort, and the impact your work"},{"startTime":1150.422,"endTime":1152.182,"body":"will have on a client's business."},{"startTime":1152.812,"endTime":1155.762,"body":"Now, how do we talk"},{"startTime":1152.812,"endTime":1155.762,"body":"about this to the client?"},{"startTime":1155.982,"endTime":1159.152,"body":"Well, it's important to really shift"},{"startTime":1155.982,"endTime":1159.152,"body":"the narrative from simply selling a"},{"startTime":1159.152,"endTime":1164.542,"body":"service to highlighting the benefits and"},{"startTime":1159.152,"endTime":1164.542,"body":"the impact that your work will bring."},{"startTime":1165.007,"endTime":1168.277,"body":"You want to talk about the"},{"startTime":1165.007,"endTime":1168.277,"body":"potential outcomes of your work."},{"startTime":1168.777,"endTime":1172.317,"body":"For example, if we're thinking"},{"startTime":1168.777,"endTime":1172.317,"body":"about the personal injury attorney."},{"startTime":1172.592,"endTime":1177.192,"body":"Illustration, you would say things"},{"startTime":1172.592,"endTime":1177.192,"body":"like this lead magnet can continuously"},{"startTime":1177.202,"endTime":1181.202,"body":"attract new clients from your firm,"},{"startTime":1177.202,"endTime":1181.202,"body":"even while you sleep, potentially"},{"startTime":1181.202,"endTime":1184.042,"body":"resulting in significant revenue gains."},{"startTime":1184.552,"endTime":1188.272,"body":"It's all about framing your"},{"startTime":1184.552,"endTime":1188.272,"body":"service, not as a cost, but as"},{"startTime":1188.272,"endTime":1189.812,"body":"an investment for the client."},{"startTime":1190.162,"endTime":1193.172,"body":"Again, you're not just selling"},{"startTime":1190.162,"endTime":1193.172,"body":"your time or a specific task."},{"startTime":1193.182,"endTime":1197.662,"body":"You're offering a solution that adds"},{"startTime":1193.182,"endTime":1197.662,"body":"value to your client's business."},{"startTime":1198.247,"endTime":1203.087,"body":"When you can demonstrate how your work"},{"startTime":1198.247,"endTime":1203.087,"body":"translates into tangible benefits,"},{"startTime":1203.087,"endTime":1206.947,"body":"whether it's saving money or generating"},{"startTime":1203.087,"endTime":1206.947,"body":"revenue or providing a competitive"},{"startTime":1206.947,"endTime":1212.577,"body":"advantage, you're positioning"},{"startTime":1206.947,"endTime":1212.577,"body":"yourself as an invaluable asset as a"},{"startTime":1212.577,"endTime":1215.727,"body":"consultant, not just a service provider."},{"startTime":1216.517,"endTime":1218.597,"body":"Now let's talk about negotiation."},{"startTime":1218.627,"endTime":1221.967,"body":"One of the biggest pieces of"},{"startTime":1218.627,"endTime":1221.967,"body":"negotiation that not a lot of people"},{"startTime":1221.967,"endTime":1223.917,"body":"talk about is the homework element."},{"startTime":1224.387,"endTime":1226.797,"body":"And a lot of the activities"},{"startTime":1224.387,"endTime":1226.797,"body":"that we've spoken about."},{"startTime":1226.847,"endTime":1231.927,"body":"So thus far, like looking at the market"},{"startTime":1226.847,"endTime":1231.927,"body":"rates and considering the time that it's"},{"startTime":1231.927,"endTime":1236.017,"body":"going to take for you to do the project"},{"startTime":1231.927,"endTime":1236.017,"body":"and the impact the project is going"},{"startTime":1236.017,"endTime":1237.877,"body":"to have on your client's bottom line."},{"startTime":1238.107,"endTime":1242.817,"body":"All of these points are things that"},{"startTime":1238.107,"endTime":1242.817,"body":"you can include in your negotiations"},{"startTime":1242.847,"endTime":1244.597,"body":"to show that you've done your homework."},{"startTime":1245.337,"endTime":1248.897,"body":"You can even provide the client"},{"startTime":1245.337,"endTime":1248.897,"body":"some of this information because"},{"startTime":1248.917,"endTime":1252.232,"body":"sometimes the client doesn't They"},{"startTime":1248.917,"endTime":1252.232,"body":"don't really know what the going rate"},{"startTime":1252.242,"endTime":1255.192,"body":"is for different freelance projects."},{"startTime":1255.242,"endTime":1258.402,"body":"They may not understand all"},{"startTime":1255.242,"endTime":1258.402,"body":"of the steps that it takes"},{"startTime":1258.622,"endTime":1261.022,"body":"to get to that final product."},{"startTime":1261.532,"endTime":1265.262,"body":"So if you just give them the price,"},{"startTime":1261.532,"endTime":1265.262,"body":"they're going to have probably"},{"startTime":1265.262,"endTime":1268.732,"body":"some sticker shock and you want to."},{"startTime":1269.197,"endTime":1273.887,"body":"Have your information ready to go so"},{"startTime":1269.197,"endTime":1273.887,"body":"you can walk them through the process"},{"startTime":1274.287,"endTime":1276.857,"body":"so that they can have confidence"},{"startTime":1274.287,"endTime":1276.857,"body":"that you know what you're doing"},{"startTime":1276.957,"endTime":1280.647,"body":"and they can understand clearly"},{"startTime":1276.957,"endTime":1280.647,"body":"everything that goes into the project"},{"startTime":1280.647,"endTime":1282.187,"body":"and what it's going to do for them."},{"startTime":1282.917,"endTime":1286.517,"body":"Remember, negotiation and"},{"startTime":1282.917,"endTime":1286.517,"body":"freelancing is not just about price."},{"startTime":1287.437,"endTime":1290.187,"body":"You can also negotiate, say the deadline."},{"startTime":1290.612,"endTime":1292.352,"body":"You want to think about the scope of work."},{"startTime":1292.642,"endTime":1295.952,"body":"It's really important to clearly"},{"startTime":1292.642,"endTime":1295.952,"body":"define what the project entails"},{"startTime":1296.032,"endTime":1298.052,"body":"and equally what it doesn't entail."},{"startTime":1298.582,"endTime":1302.552,"body":"This can help you prevent scope creep"},{"startTime":1298.582,"endTime":1302.552,"body":"and ensure that you're compensated"},{"startTime":1302.552,"endTime":1305.232,"body":"for any additional work that goes"},{"startTime":1302.552,"endTime":1305.232,"body":"beyond the initial agreement."},{"startTime":1305.272,"endTime":1309.292,"body":"Another key aspect is the"},{"startTime":1305.272,"endTime":1309.292,"body":"terms, the rights for the piece."},{"startTime":1309.682,"endTime":1313.972,"body":"For example, with some writing pieces,"},{"startTime":1309.682,"endTime":1313.972,"body":"you can negotiate to be able to do"},{"startTime":1313.982,"endTime":1316.432,"body":"reprints later after a specific time."},{"startTime":1316.862,"endTime":1319.002,"body":"You want to determine"},{"startTime":1316.862,"endTime":1319.002,"body":"who holds the copyright."},{"startTime":1319.302,"endTime":1322.932,"body":"Whether it's transferred to the"},{"startTime":1319.302,"endTime":1322.932,"body":"client upon payment, or if you"},{"startTime":1322.932,"endTime":1327.872,"body":"retain certain rights, these can"},{"startTime":1322.932,"endTime":1327.872,"body":"have substantial implications"},{"startTime":1327.882,"endTime":1330.062,"body":"for your future use of the work."},{"startTime":1330.732,"endTime":1334.092,"body":"Negotiating the payment terms"},{"startTime":1330.732,"endTime":1334.092,"body":"is also really important."},{"startTime":1334.232,"endTime":1337.412,"body":"So you want to think about the payment"},{"startTime":1334.232,"endTime":1337.412,"body":"schedule, including the upfront"},{"startTime":1337.412,"endTime":1341.372,"body":"deposit, whether Which I definitely"},{"startTime":1337.412,"endTime":1341.372,"body":"recommend getting a deposit, any"},{"startTime":1341.382,"endTime":1346.502,"body":"interim payments at specific milestones,"},{"startTime":1341.382,"endTime":1346.502,"body":"as well as the final payment."},{"startTime":1346.512,"endTime":1350.522,"body":"Think about the due dates, about late"},{"startTime":1346.512,"endTime":1350.522,"body":"fees, about your payment policies,"},{"startTime":1351.192,"endTime":1355.412,"body":"have a cancellation policy as"},{"startTime":1351.192,"endTime":1355.412,"body":"well, or a kill fee for articles."},{"startTime":1355.702,"endTime":1359.402,"body":"It's vital to have terms in place"},{"startTime":1355.702,"endTime":1359.402,"body":"just in case something happens."},{"startTime":1360.132,"endTime":1364.542,"body":"These elements are all negotiable"},{"startTime":1360.132,"endTime":1364.542,"body":"and they shape the overall value"},{"startTime":1364.542,"endTime":1366.472,"body":"in terms of a freelance project."},{"startTime":1366.942,"endTime":1370.242,"body":"When you negotiate these terms,"},{"startTime":1366.942,"endTime":1370.242,"body":"again, you protect yourself."},{"startTime":1370.242,"endTime":1374.402,"body":"Of course, you protect the client"},{"startTime":1370.242,"endTime":1374.402,"body":"and you also foster clear and mutual"},{"startTime":1374.402,"endTime":1378.932,"body":"understanding, and this can lead to"},{"startTime":1374.402,"endTime":1378.932,"body":"a healthier working relationship."},{"startTime":1378.972,"endTime":1382.182,"body":"Now you're ready to present"},{"startTime":1378.972,"endTime":1382.182,"body":"your proposal to the client."},{"startTime":1382.687,"endTime":1386.087,"body":"Well, for very significant projects"},{"startTime":1382.687,"endTime":1386.087,"body":"that are more longterm, like a white"},{"startTime":1386.087,"endTime":1392.467,"body":"paper or a website overhaul, I really"},{"startTime":1386.087,"endTime":1392.467,"body":"suggest having a meeting with the client."},{"startTime":1392.567,"endTime":1398.377,"body":"This can be via zoom or Google Hangouts,"},{"startTime":1392.567,"endTime":1398.377,"body":"but during this meeting I would walk the"},{"startTime":1398.377,"endTime":1402.917,"body":"client through the proposal, highlighting"},{"startTime":1398.377,"endTime":1402.917,"body":"key points and the value you bring."},{"startTime":1403.467,"endTime":1406.447,"body":"This face to face interaction,"},{"startTime":1403.467,"endTime":1406.447,"body":"even if it's virtual."},{"startTime":1406.617,"endTime":1409.937,"body":"Provides an opportunity for"},{"startTime":1406.617,"endTime":1409.937,"body":"immediate feedback and questions."},{"startTime":1410.367,"endTime":1413.887,"body":"You can clarify things for"},{"startTime":1410.367,"endTime":1413.887,"body":"your client and build rapport."},{"startTime":1414.657,"endTime":1419.527,"body":"Also little things like using words like"},{"startTime":1414.657,"endTime":1419.527,"body":"investment instead of price or cost."},{"startTime":1419.917,"endTime":1421.917,"body":"They're little, but"},{"startTime":1419.917,"endTime":1421.917,"body":"they do make an impact."},{"startTime":1422.077,"endTime":1425.487,"body":"They can help you shift the client's"},{"startTime":1422.077,"endTime":1425.487,"body":"perspective and help them see your"},{"startTime":1425.487,"endTime":1429.537,"body":"services as a value add to their"},{"startTime":1425.487,"endTime":1429.537,"body":"business rather than just an expense."},{"startTime":1430.627,"endTime":1433.667,"body":"Also, when you're presenting your"},{"startTime":1430.627,"endTime":1433.667,"body":"proposal, you want to be clear"},{"startTime":1433.677,"endTime":1437.067,"body":"and concise about what's included,"},{"startTime":1433.677,"endTime":1437.067,"body":"like I mentioned with the scope."},{"startTime":1437.617,"endTime":1441.197,"body":"Emphasize any unique aspects"},{"startTime":1437.617,"endTime":1441.197,"body":"or benefits of your service."},{"startTime":1441.587,"endTime":1445.327,"body":"If there are different package options,"},{"startTime":1441.587,"endTime":1445.327,"body":"this is a great time to explain them"},{"startTime":1445.387,"endTime":1450.047,"body":"and to make sure that You answer any"},{"startTime":1445.387,"endTime":1450.047,"body":"questions, outline the value that"},{"startTime":1450.067,"endTime":1455.817,"body":"each brings, visual aids, examples of"},{"startTime":1450.067,"endTime":1455.817,"body":"past work, testimonials, all that is"},{"startTime":1455.947,"endTime":1460.027,"body":"super impactful and they especially"},{"startTime":1455.947,"endTime":1460.027,"body":"are valuable if they illustrate"},{"startTime":1460.027,"endTime":1463.077,"body":"successful outcomes that are similar"},{"startTime":1460.027,"endTime":1463.077,"body":"to what the client's looking for."},{"startTime":1463.147,"endTime":1466.607,"body":"Now, after you've had the meeting,"},{"startTime":1463.147,"endTime":1466.607,"body":"that's when I think you should"},{"startTime":1466.607,"endTime":1468.627,"body":"email your proposal or your quote."},{"startTime":1469.197,"endTime":1474.057,"body":"A quote typically is for something"},{"startTime":1469.197,"endTime":1474.057,"body":"that's more one off like a blog, whereas"},{"startTime":1474.057,"endTime":1476.817,"body":"your proposal might be for a package."},{"startTime":1477.052,"endTime":1481.582,"body":", services or retainer, it gives"},{"startTime":1477.052,"endTime":1481.582,"body":"them something concrete to refer"},{"startTime":1481.592,"endTime":1486.142,"body":"back to something in writing and"},{"startTime":1481.592,"endTime":1486.142,"body":"it solidifies the discussion points"},{"startTime":1486.142,"endTime":1487.392,"body":"that you had from your meeting."},{"startTime":1487.972,"endTime":1492.432,"body":"Remember, the way that you present"},{"startTime":1487.972,"endTime":1492.432,"body":"your proposal is as much a part of"},{"startTime":1492.442,"endTime":1494.902,"body":"the negotiation as the actual numbers."},{"startTime":1495.422,"endTime":1499.732,"body":"It's about selling the experience and"},{"startTime":1495.422,"endTime":1499.732,"body":"expertise that you bring to the table."},{"startTime":1499.932,"endTime":1501.182,"body":"Not just the deliverables."},{"startTime":1501.352,"endTime":1503.252,"body":"What if they push you back?"},{"startTime":1503.262,"endTime":1505.952,"body":"What if they tried to get"},{"startTime":1503.262,"endTime":1505.952,"body":"you to come down on price?"},{"startTime":1506.392,"endTime":1511.062,"body":"Dealing with client pushback is"},{"startTime":1506.392,"endTime":1511.062,"body":"common during negotiations, and it's a"},{"startTime":1511.062,"endTime":1513.152,"body":"natural part of the business process."},{"startTime":1513.942,"endTime":1518.292,"body":"It's really important to understand"},{"startTime":1513.942,"endTime":1518.292,"body":"that it's not Always a reflection"},{"startTime":1518.292,"endTime":1522.172,"body":"of your work as a person or how"},{"startTime":1518.292,"endTime":1522.172,"body":"they value you as a professional."},{"startTime":1522.542,"endTime":1526.872,"body":"Remember, just like us, clients are"},{"startTime":1522.542,"endTime":1526.872,"body":"looking to maximize their value at"},{"startTime":1526.872,"endTime":1529.082,"body":"the minimal cost they can get it."},{"startTime":1529.132,"endTime":1531.452,"body":"This is a basic principle of business."},{"startTime":1531.932,"endTime":1537.062,"body":"So Keep this perspective in mind and"},{"startTime":1531.932,"endTime":1537.062,"body":"try to remove the emotion from the"},{"startTime":1537.062,"endTime":1540.522,"body":"equation so that you can approach"},{"startTime":1537.062,"endTime":1540.522,"body":"negotiations more objectively."},{"startTime":1540.532,"endTime":1543.062,"body":"First, you want to listen to the feedback."},{"startTime":1543.132,"endTime":1545.962,"body":"It shows respect, of course,"},{"startTime":1543.132,"endTime":1545.962,"body":"for their viewpoint, but it"},{"startTime":1545.962,"endTime":1549.302,"body":"also gives you vital information"},{"startTime":1545.962,"endTime":1549.302,"body":"that you need in your response."},{"startTime":1549.662,"endTime":1552.662,"body":"Remember, negotiation"},{"startTime":1549.662,"endTime":1552.662,"body":"is not a confrontation."},{"startTime":1552.672,"endTime":1553.542,"body":"It's a dialogue."},{"startTime":1553.612,"endTime":1554.542,"body":"It's a conversation."},{"startTime":1555.132,"endTime":1557.282,"body":"Maintaining your composure is key."},{"startTime":1557.582,"endTime":1562.072,"body":"If you feel your emotions rising,"},{"startTime":1557.582,"endTime":1562.072,"body":"take a moment to pause and breathe."},{"startTime":1562.282,"endTime":1565.572,"body":"This simple act can help"},{"startTime":1562.282,"endTime":1565.572,"body":"you feel calm and collected."},{"startTime":1566.122,"endTime":1568.872,"body":"Approach the situation with"},{"startTime":1566.122,"endTime":1568.872,"body":"the understanding that you're"},{"startTime":1568.872,"endTime":1573.002,"body":"negotiating a specific project or"},{"startTime":1568.872,"endTime":1573.002,"body":"service, not your personal worth."},{"startTime":1573.662,"endTime":1578.332,"body":"You can reassert your value in a"},{"startTime":1573.662,"endTime":1578.332,"body":"respectful, kind, and professional manner."},{"startTime":1578.762,"endTime":1583.212,"body":"Highlight the unique benefits and results"},{"startTime":1578.762,"endTime":1583.212,"body":"your work will bring to their project."},{"startTime":1583.522,"endTime":1586.252,"body":"Use facts and examples"},{"startTime":1583.522,"endTime":1586.252,"body":"to reinforce your points."},{"startTime":1586.832,"endTime":1590.502,"body":"Be flexible when you can to find"},{"startTime":1586.832,"endTime":1590.502,"body":"a middle ground that respects your"},{"startTime":1590.502,"endTime":1592.022,"body":"worth and the client's budget."},{"startTime":1592.912,"endTime":1596.512,"body":"Now, there are certain times"},{"startTime":1592.912,"endTime":1596.512,"body":"when it makes sense to walk away."},{"startTime":1597.332,"endTime":1602.252,"body":"If a client's budget truly does not"},{"startTime":1597.332,"endTime":1602.252,"body":"align with the value that you provide,"},{"startTime":1602.562,"endTime":1604.882,"body":"it's okay to politely decline."},{"startTime":1605.462,"endTime":1610.332,"body":"There's a fine line between negotiating"},{"startTime":1605.462,"endTime":1610.332,"body":"and straight up undervaluing your work."},{"startTime":1610.802,"endTime":1615.122,"body":"Just because this specific client is"},{"startTime":1610.802,"endTime":1615.122,"body":"not in a position to compensate you"},{"startTime":1615.122,"endTime":1616.582,"body":"for the work that you're offering."},{"startTime":1616.962,"endTime":1619.012,"body":"It doesn't mean that other clients won't."},{"startTime":1619.572,"endTime":1623.992,"body":"Sometimes it's just about the budget,"},{"startTime":1619.572,"endTime":1623.992,"body":"but other times you might have a"},{"startTime":1624.182,"endTime":1628.692,"body":"spidey sense when you're negotiating"},{"startTime":1624.182,"endTime":1628.692,"body":"with a client that could represent"},{"startTime":1628.692,"endTime":1630.602,"body":"that you're seeing some red flags."},{"startTime":1631.132,"endTime":1635.592,"body":"These are things like unrealistic"},{"startTime":1631.132,"endTime":1635.592,"body":"demands, such as expecting a"},{"startTime":1635.652,"endTime":1641.402,"body":"reasonable turnaround time for complex"},{"startTime":1635.652,"endTime":1641.402,"body":"projects or a scope of work that far"},{"startTime":1641.422,"endTime":1643.702,"body":"exceeds the compensation offered."},{"startTime":1644.162,"endTime":1648.092,"body":"Straight up disrespect towards"},{"startTime":1644.162,"endTime":1648.092,"body":"your time and expertise, such as"},{"startTime":1648.092,"endTime":1654.092,"body":"repeatedly missing meetings or"},{"startTime":1648.092,"endTime":1654.092,"body":"disregarding your recommendations."},{"startTime":1654.092,"endTime":1659.872,"body":"These can be other red flags"},{"startTime":1654.092,"endTime":1659.872,"body":"and a general lack of clarity,"},{"startTime":1659.962,"endTime":1665.352,"body":"especially in terms of project goals"},{"startTime":1659.962,"endTime":1665.352,"body":"and expectations can also signal"},{"startTime":1665.402,"endTime":1668.352,"body":"potential difficulties down the road."},{"startTime":1668.392,"endTime":1670.582,"body":"If a client doesn't know what they want."},{"startTime":1671.192,"endTime":1672.742,"body":"You're really set up to fail."},{"startTime":1672.762,"endTime":1675.142,"body":"There's no way that you can"},{"startTime":1672.762,"endTime":1675.142,"body":"give them what they want because"},{"startTime":1675.142,"endTime":1676.432,"body":"they don't know what they want."},{"startTime":1677.132,"endTime":1682.282,"body":"Understanding how to gracefully walk away"},{"startTime":1677.132,"endTime":1682.282,"body":"from such situations is really important."},{"startTime":1683.152,"endTime":1686.762,"body":"Remember, every interaction"},{"startTime":1683.152,"endTime":1686.762,"body":"is a reflection on your brand."},{"startTime":1687.212,"endTime":1691.142,"body":"You want to maintain your professionalism"},{"startTime":1687.212,"endTime":1691.142,"body":"and approach the situation with courtesy."},{"startTime":1691.682,"endTime":1695.722,"body":"You can say things like, I appreciate"},{"startTime":1691.682,"endTime":1695.722,"body":"your interest, but I feel that"},{"startTime":1695.722,"endTime":1699.352,"body":"my services may not align well"},{"startTime":1695.722,"endTime":1699.352,"body":"with the needs of this project."},{"startTime":1699.692,"endTime":1703.802,"body":"Or given the scope of this project,"},{"startTime":1699.692,"endTime":1703.802,"body":"I believe you might benefit from a"},{"startTime":1703.802,"endTime":1705.562,"body":"different type of service provider."},{"startTime":1706.402,"endTime":1710.492,"body":"The key is to leave the door open"},{"startTime":1706.402,"endTime":1710.492,"body":"for future opportunities while firmly"},{"startTime":1710.512,"endTime":1712.302,"body":"declining the current proposal."},{"startTime":1712.432,"endTime":1716.012,"body":"You always want to thank them for"},{"startTime":1712.432,"endTime":1716.012,"body":"their consideration and leave the"},{"startTime":1716.012,"endTime":1717.962,"body":"conversation on a positive note."},{"startTime":1718.322,"endTime":1721.442,"body":"This way you protect your brand"},{"startTime":1718.322,"endTime":1721.442,"body":"and professional reputation."},{"startTime":1721.442,"endTime":1724.412,"body":"And Well, also respecting"},{"startTime":1721.442,"endTime":1724.412,"body":"what the client needs."},{"startTime":1724.572,"endTime":1727.382,"body":"So we've talked about a whole lot today."},{"startTime":1727.982,"endTime":1731.432,"body":"Remember, freelancing isn't just"},{"startTime":1727.982,"endTime":1731.432,"body":"about flexibility and freedom."},{"startTime":1731.602,"endTime":1736.792,"body":"It's about empowering you to take control"},{"startTime":1731.602,"endTime":1736.792,"body":"of your financial destiny, especially"},{"startTime":1736.792,"endTime":1740.812,"body":"in a world where wage disparities"},{"startTime":1736.792,"endTime":1740.812,"body":"remain a significant challenge."},{"startTime":1740.862,"endTime":1744.682,"body":"While freelancing isn't a universal"},{"startTime":1740.862,"endTime":1744.682,"body":"solution, it offers unique"},{"startTime":1744.692,"endTime":1748.782,"body":"opportunities, especially for those"},{"startTime":1744.692,"endTime":1748.782,"body":"most affected by the pay gaps."},{"startTime":1749.552,"endTime":1752.062,"body":"As we continue to push change."},{"startTime":1752.262,"endTime":1756.772,"body":"Forward in both the corporate"},{"startTime":1752.262,"endTime":1756.772,"body":"world and government sectors, it's"},{"startTime":1756.772,"endTime":1761.722,"body":"important to remember that our own"},{"startTime":1756.772,"endTime":1761.722,"body":"actions like negotiating our worth"},{"startTime":1762.102,"endTime":1767.332,"body":"and openly discussing compensation"},{"startTime":1762.102,"endTime":1767.332,"body":"can help us bridge the gap by"},{"startTime":1767.332,"endTime":1769.642,"body":"empowering ourselves and each other."},{"startTime":1769.642,"endTime":1774.622,"body":"We're not only fostering individual"},{"startTime":1769.642,"endTime":1774.622,"body":"success, but we're also contributing"},{"startTime":1774.622,"endTime":1780.022,"body":"to a broader movement toward equality"},{"startTime":1774.622,"endTime":1780.022,"body":"and fairness in the workplace."},{"startTime":1780.432,"endTime":1781.992,"body":"Thank you so much for joining."},{"startTime":1782.432,"endTime":1787.802,"body":"Me today, remember that every step that"},{"startTime":1782.432,"endTime":1787.802,"body":"you take toward asserting your value and"},{"startTime":1787.802,"endTime":1793.282,"body":"seeking fair compensation is a step toward"},{"startTime":1787.802,"endTime":1793.282,"body":"a more equitable and professional world."},{"startTime":1794.072,"endTime":1799.082,"body":"Keep pushing forward, keep"},{"startTime":1794.072,"endTime":1799.082,"body":"advocating your worth, and let's"},{"startTime":1799.082,"endTime":1801.24,"body":"continue to support one another."},{"startTime":1802.43,"endTime":1805.41,"body":"And with that, we've come to"},{"startTime":1802.43,"endTime":1805.41,"body":"the end of another episode."},{"startTime":1805.47,"endTime":1809.19,"body":"Please make sure you hit subscribe and"},{"startTime":1805.47,"endTime":1809.19,"body":"give me a five star review on Apple."},{"startTime":1809.27,"endTime":1813.11,"body":"Check out the show notes and grab"},{"startTime":1809.27,"endTime":1813.11,"body":"my free Niches Get Riches freelance"},{"startTime":1813.11,"endTime":1816.65,"body":"writing worksheet to brainstorm the"},{"startTime":1813.11,"endTime":1816.65,"body":"best niches for your writing business."},{"startTime":1816.77,"endTime":1819.65,"body":"Until next time, this is"},{"startTime":1816.77,"endTime":1819.65,"body":"Ashley Cisneros Mejia."},{"startTime":1819.65,"endTime":1825.38,"body":"Don't forget, we all get this one,"},{"startTime":1819.65,"endTime":1825.38,"body":"Don't constrain yourself to a box"},{"startTime":1825.38,"endTime":1827.02,"body":"that you were never meant to fit in."},{"startTime":1827.38,"endTime":1830.8,"body":"It is your right to profit"},{"startTime":1827.38,"endTime":1830.8,"body":"from your own creative gifts."},{"startTime":1831.39,"endTime":1835.21,"body":"Our music was composed by Donna"},{"startTime":1831.39,"endTime":1835.21,"body":"Raphael of World Instrumentals."},{"startTime":1835.68,"endTime":1839.21,"body":"Talk Freelance to Me is a product"},{"startTime":1835.68,"endTime":1839.21,"body":"of Phoenix Creative Studio."}]}