On Camera On Brand

Building a Business from a Podcast with Darren Lee

September 27, 2023 Motion
Building a Business from a Podcast with Darren Lee
On Camera On Brand
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On Camera On Brand
Building a Business from a Podcast with Darren Lee
Sep 27, 2023
Motion

In this episode of On Camera On Brand, host Rob Ruscher sits down with Darren Lee from Voics. Darren dives deep into the significance of retention as a pivotal metric for content creators. He shares a revelation about how skipping podcast intros drastically improved his content's retention rate, challenging conventional podcasting norms.

Darren's podcasting journey is a testament to perseverance and continuous growth. He candidly discusses the challenges he faced, emphasizing the importance of consistent improvement over chasing perfection. His approach to content creation is rooted in the belief that it's about the journey, not just the destination.

Starting as a career-focused podcast, Darren's initial motivation was networking and career progression. However, as he evolved, so did his content, transitioning from career-centric topics to a broader spectrum, reflecting his growth and diverse interests.



Show Notes

In this episode of On Camera On Brand, host Rob Ruscher sits down with Darren Lee from Voics. Darren dives deep into the significance of retention as a pivotal metric for content creators. He shares a revelation about how skipping podcast intros drastically improved his content's retention rate, challenging conventional podcasting norms.

Darren's podcasting journey is a testament to perseverance and continuous growth. He candidly discusses the challenges he faced, emphasizing the importance of consistent improvement over chasing perfection. His approach to content creation is rooted in the belief that it's about the journey, not just the destination.

Starting as a career-focused podcast, Darren's initial motivation was networking and career progression. However, as he evolved, so did his content, transitioning from career-centric topics to a broader spectrum, reflecting his growth and diverse interests.