How Paul Mangiamele Brought Iconic Brands Back from the Brink

The Restaurant Innovator

The Restaurant Innovator
How Paul Mangiamele Brought Iconic Brands Back from the Brink
Mar 18, 2026 Season 2 Episode 6
FSR magazine

In this episode, Paul Mangiamele shares the remarkable story of rescuing Bennigan’s from the brink and leading the triumphant return of the iconic Steak and Ale under his Legendary Restaurant Brands umbrella. Celebrating the 50th anniversary of Bennigan’s, Paul breaks down his "NEWstalgia" strategy—balancing five decades of brand heritage with modern guest expectations—and explains why emotional connections are the ultimate driver of guest frequency.