One of the earliest graduates from UMass Amherst's prestigious sport management program, Greg Bouris boasts decades of experience inside and outside of the sport industry. Most notably, the Rhode Island native created, and for 19 years oversaw, the Major League Baseball Players Association's (MLBPA) communications department. There, he served as chief spokesperson and media liaison, crafted strategic communication efforts, and guided digital content creation, to name but a few of his numerous responsibilities. Today, he is the president of Power X Communications, an innovative PR, communications, and marketing firm. In this episode, Greg reflects on the lessons learned throughout his career and offers insight for aspiring sport management leaders how to succeed in pursuing their dream careers.