The Shorthorn Bull Pen
The American Shorthorn Association featuring host, Montie Soules. Listen in as Montie, Executive Secretary/CEO of the ASA, interviews industry leaders, professionals, and Shorthorn breeders. Learn more about ASA and the cattle industry!
The Shorthorn Bull Pen
Season 1 - Ep. 18 - Clint Walenciak, VP of Product Services at CAB
Dive into the world of the beef supply pipeline with special guest Clint Walenciak, Vice President of Product Services at Certified Angus Beef®. Clint challenges conventional supply wisdom with a simple question: “Is there demand for Select product and the characteristics that brings? Or is there demand for a price point?”
Sit down with Clint and host Montie Soules as they explore this topic, highlighting the importance of ensuring high-priced products deliver on consumer expectations and what it takes to meet those demands.