Self-Care Strategies for Entrepreneurs with Dr. Sina Smith

This episode was inspired by a LinkedIn post on FIFO vs LIFO when it comes to project work. I decided to revisit an interview I had with Dr. Sina Smith, where she shared invaluable self-care tips for self-employed individuals.  Perfect for this time of year, or ANYTIME of year, for that matter! 

Highlights include the use of sticky notes and visual reminders, color-coded time blocking, and essential habits like proper hydration and nutrition. Dr. Sina also discussed intermittent fasting, quick meal prepping tips, and strategies for incorporating physical movement and rest into our busy schedules. 

00:00 Introduction and Holiday Reflections
00:55 Revisiting a Vault Episode: Dr. Sina Smith on Self-Care
02:18 Meet Dr. Sina Smith
04:03 The Power of Sticky Notes
05:13 Hydration Tips for Entrepreneurs
10:17 Meal Prepping for Busy Schedules
15:11 Intermittent Fasting Insights
19:01 Chronobiology and Eating Patterns
20:50 The Science Behind Crankiness and Hunger
21:57 The Benefits of Napping
24:31 Audience Q&A: Exercise Hacks
26:32 Chair Yoga and Office Ergonomics
30:20 Connecting on LinkedIn and Business Insights
34:18 Upcoming Projects and Final Thoughts

CONNECT with Dr. Sina Smith

https://www.linkedin.com/in/sinasmithmd/

Watch it on YouTube

https://youtu.be/gCjc9-WxIgQ?si=xuNzmVnEYN6TV4Zu

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

In this episode, I featured a recent livestream interview with Natalie Benamou, where we discussed the best time to make a pivot in your career or business. 

We explored this topic in depth, making it particularly insightful for those who are recently self-employed, thinking of becoming self-employed, have been self-employed for a while, or even those currently in corporate roles contemplating a change. 

Natalie shared her journey from a long career in trade shows to founding Her C-Suite, a company focused on supporting women in the second half of their careers. 

We also dove into various types of pivots such as internal corporate moves, location changes, and shifts from corporate careers to entrepreneurship. Additionally, we touched on the importance of networking, learning continuously, and the concept of 'net giving.'

00:00 Introduction and Welcome
00:37 Livestream Setup and Audience Engagement
01:09 Meet Natalie Benamou
01:51 Defining a Career Pivot
02:50 Personal Experiences with Pivoting
07:24 Networking and Support Systems
14:13 Standing Desks and Personal Well-being
18:02 A Sip of Michigan Pride
18:36 Expanding Her C-Suite's Focus
20:30 Embracing AI in Business
21:44 The Great Wealth Transfer of 2030
22:35 The Importance of Continuous Learning
28:40 Finding Joy in Problem Solving
31:08 Career Pivots and Self-Employment
33:02 Final Thoughts and Contact Information

CONNECT with Natalie on LinkedIn:

https://www.linkedin.com/in/nataliebenamou/

Learn More about Natalie's services:

https://hercsuite.com/

Learn More about Innovation Women:

https://innovationwomen.com/?sscid=31k7_88wpe& 

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Troubleshooting Audio Issues: Microphone and Laptop Tests

In this podcast episode, I addressed some persistent audio problems I've been facing. My microphone often sounded warbly or nasally, so I decided to troubleshoot the issue by testing various microphones and USB ports on two different laptops. 

Through trial and error, I discovered that the issue was laptop-related and not with my microphones. I shared detailed steps of my troubleshooting process to help others experiencing similar audio problems. By the end, I identified the problem and provided insights that could benefit others who are dealing with technical difficulties.

00:00 Introduction and Episode Overview
00:44 Initial Troubleshooting on Main Laptop
02:09 Testing Different Microphones
11:06 Switching to Secondary Laptop
18:09 Final Thoughts and Conclusion

Watch this on YouTube to see the video of this troubleshooting

https://youtu.be/D8UNuQiNl6w

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Maximize LinkedIn Event Invites: Tips & Tricks

In this episode, I'll guide you through using the LinkedIn event invitation feature. Learn how to apply filters to invite the right people to your events, and discover a little-known trick to invite multiple connections more efficiently. Whether you're targeting specific industries or focusing on local attendees, these tips will help you make the most of your LinkedIn events. Let's get started!

00:00 Introduction to LinkedIn Event Invitations
00:26 Setting Up Your LinkedIn Event
01:38 Using Filters to Target the Right Audience
03:40 Advanced Invitation Techniques
04:43 Maximizing Your Invitation Reach
07:48 Real-World Example and Best Practices
09:09 Conclusion and Final Tips

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Mastering the Art of MCing: The Unicorn Journey of Quinn Conyers

In this episode, I share an insightful livestream interview with Quinn Conyers, a professional event MC and keynote speaker. Quinn discusses her journey from speaker to dedicated MC, emphasizing the importance of embracing your unique value, or being a 'unicorn' in your industry. 

We discuss the importance of emotional intelligence for MCs, handling unexpected situations with grace, and the strategies Quinn used to successfully position herself in the event industry. 

Whether you're an aspiring speaker, current speaker, or considering adding MC services to your business, this conversation is packed with valuable tips and inspiration. 

00:00 Introduction and Overview
01:06 Meet Quinn Conyers
02:05 Quinn's Journey to Embracing Her Unique Value
03:25 The Importance of Emotional Intelligence for MCs
06:24 Marketing and Messaging for MCs
10:16 Handling Unexpected Situations with Grace
19:31 Mic Mishap and Quick Thinking
20:09 Transition to Keynote Speaking
21:13 Pandemic Pivot to Virtual MCing
22:47 Navigating Unexpected Situations
24:33 Advice for Aspiring MCs
26:02 Promoting MC Services
28:21 Epic MC Academy
29:19 Final Thoughts and Contact Information

Connect with Quinn: https://www.linkedin.com/in/quinnconyers/
Learn More / Book Quinn: https://www.quinnconyers.com/

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

In this podcast episode, I answer LinkedIn questions from one of my VIP coaching clients. We cover topics including profile optimization, growing your network, engagement, and more. I also discuss detailed insights about profile headlines, managing your connections, and best practices for using LinkedIn features effectively. Whether you're interested in improving your LinkedIn presence or just want to know more about strategic LinkedIn usage, this episode has valuable tips and advice. Don't forget to check out our coaching packages and online programs for personalized LinkedIn support.

00:00 Introduction and Episode Overview
00:08 Client Coaching Package Details
01:32 Answering LinkedIn Profile Questions
02:25 Headline Optimization Tips
05:27 Profile Visibility and Privacy Settings
07:38 Featured Section Best Practices
17:30 Connections and Followers Explained
24:40 Final Thoughts and Reminder about my LinkedIn Services & Offerings

Links Referenced:

• Email visibility on LinkedIn:  https://www.linkedin.com/help/linkedin/answer/a523134?hcppcid=search 
• Featured section - what items can you show here: https://www.linkedin.com/help/linkedin/answer/a1513395?hcppcid=search 
• Book, Social Media Pie: How to Enjoy a Bigger Slice of LinkedIn https://www.mellermarketing.com/socialmediapiethebook 
• Learn LinkedIn from me: https://www.mellermarketing.com/learn 
• Work with me 1:1 on Your LinkedIn profile + strategy: https://www.mellermarketing.com/1-to-1-linkedin-coaching

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Listen as I explain how to check the email open rate for your LinkedIn newsletters. I share step-by-step how to navigate to the necessary section on your profile to view your newsletter open rates, along with other useful statistics such as article views and social engagement factors. Additionally, I provided insights about the initial impact of your first newsletter and changes in LinkedIn's newsletter delivery system.

00:00 Introduction to LinkedIn Newsletters
00:09 Discovering the Open Rate Feature
00:50 Maximizing Your First Newsletter Impact
01:15 Changes in LinkedIn Newsletter Delivery
01:54 Navigating LinkedIn Analytics for Open Rates
03:16 Analyzing Newsletter Performance Metrics
06:43 Comparing Different Newsletter Editions
08:37 Conclusion and Final Thoughts

Subscribe to my LinkedIn Newsletters:
The Meller Marketing Minute  

https://www.linkedin.com/newsletters/the-meller-marketing-minute-6871566022290223104/ 

Supercharging Your Page

https://www.linkedin.com/newsletters/supercharging-your-page-6912715503924858880/

Watch it on YouTube:

https://youtu.be/j0z4YzSwd6c 

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

This episode is a playback of a past live interview with Joan Frank of B Frank Communications. Joan shared her journey in PR, the importance of media relations, and how it helps to build credibility and grow businesses. We discussed practical tips for those new to PR, the significance of having a good hook, and the value of professional PR services. Joan also highlighted the benefits of media coverage and answered audience questions about navigating the PR landscape. This conversation is a valuable resource for entrepreneurs and small business owners looking to enhance their visibility and credibility.

00:00 Meet Joan Frank: PR Expert Extraordinaire
02:33 The Power of PR: Building Credibility and Business Growth
05:36 Navigating Media Outreach: Tips and Strategies
06:55 When to Hire a PR Professional
14:31 The Value of Credibility in Business
18:41 The Importance of 'What's In It For Me?' in Marketing and PR
19:21 Examples of Effective PR Strategies
20:34 Engaging with the Audience: Q&A Session
21:17 Tracking PR Success: Metrics and ROI
22:50 Pitching to Local Media: Overcoming Doubts
24:56 Finding Media Contacts: Tips and Resources
27:03 The Value of Professional PR Help
28:14 Connecting with Joan Frank: Services and Offerings
31:07 Final Thoughts and Farewell

Connect with Joan on LinkedIn: https://www.linkedin.com/in/joanfrankpr/ 

Follow on IG: https://www.instagram.com/joaniefrank

https://www.bfrankcommunications.com/

Watch this on YouTube: https://www.youtube.com/live/lrrsjjQo7io?si=Cg_MN1cdebanGC5t

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Embracing the Journey: Enthusiastically Unemployable

In this special episode, I replay a live stream from two years ago where I shared the evolution of my brand from 'Enthusiastically Unemployable' to 'Enthusiastically Self-employed.' 

I discussed the misconceptions around the term 'Unemployable' and shared my personal journey from corporate marketing to becoming a thriving self-employed professional. I recounted the challenges, key moments, and supportive individuals who believed in me, even before I did. 

This episode describes what it means to be Enthusiastically Unemployable, offering insights and encouragement for anyone contemplating a transition from corporate life to self-employment. I also provided tips on maintaining visibility, managing finances using the 'Profit First' method, and leveraging LinkedIn for networking and business growth. 

00:00 Introduction and Background
00:56 Welcome to Enthusiastically Unemployable
02:39 The Journey from Corporate to Self-Employment
06:26 Navigating Career Transitions
09:06 Building a New Path
15:06 Embracing Self-Employment
18:34 Realizing the Potential of Self-Employment
21:12 The Turning Point
26:28 The Final Decision
28:14 Finding the Book 'Profit First'
28:28 Understanding the Profit First System
30:12 Transitioning to Self-Employment
31:58 Embracing the Enthusiastically Unemployable Lifestyle
32:55 Building Meller Marketing
36:44 Navigating the Challenges of 2020
42:15 Launching the Enthusiastically Unemployable Series
44:49 Audience Interaction and Final Thoughts

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Leadership Lessons from Shakespeare with Carol Ann Lloyd

Connect with Carol Ann on LinkedIn: https://www.linkedin.com/in/carolannlloyd/ 

This podcast episode focused on the intriguing concept of learning leadership lessons from Shakespeare. Carol Ann, a historian deeply passionate about Shakespeare and history, shared insights on how the playwright's works offer valuable guidance on leadership. We explored how Shakespeare's own entrepreneurial journey and the themes in his plays provide timeless wisdom applicable to today's leadership challenges. Whether you're self-employed or leading a team, I'm sure you'll find this episode informative!

Join us as we delve into the intersection of Shakespearean narratives and modern leadership. 

00:00 Introduction and Guest Overview
01:05 Starting the Interview: Meeting Carol Ann Lloyd
02:05 Discussing Shakespeare's Relevance Today
04:38 Shakespeare's Entrepreneurial Spirit
08:23 Visiting Shakespearean Sites
10:06 Carol Ann's Passion for History and Shakespeare
12:40 Leadership Lessons from Shakespeare's Plays
18:56 Setting Boundaries in Relationships
19:57 Analyzing Leadership in Shakespeare's Plays
20:35 Transactional Leadership in King Lear
22:48 Fear and Intimidation in Leadership
24:38 Personal Experiences in Leadership
27:01 Universal Leadership Lessons from Shakespeare
28:11 Carol Ann's Background and Works
31:37 Connecting and Collaborating with Carol Ann
35:47 Final Thoughts and Encouragement

Watch it on YouTube: 

https://youtube.com/live/-qySeQo8hX4?sub_confirmation=1

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

In this episode, I have an engaging conversation with my good friend Kevin D. Turner, a fellow LinkedIn trainer and coach. We discuss the abundance mentality, social media karma, and how bringing in other experts helps everyone involved. Kevin shares insights on branding, LinkedIn features, and the importance of a strategic approach to using AI. 

We also delve into how he maintains his 'LinkedIn Rockstar' status through continuous engagement and why he avoids using certain LinkedIn tools like InMails. Tune in for valuable tips and a rundown of the latest LinkedIn updates.

00:00 Introduction and Welcome

00:55 Meet Kevin D. Turner

01:54 Kevin's LinkedIn Journey

02:45 The LinkedIn Rockstar List

05:51 Kevin's Newsletter and LinkedIn Updates

14:17 Branding Tips on LinkedIn

21:57 Static vs. Rotating Banners on LinkedIn

22:31 The Importance of Profile Visitors and Banner Updates

22:59 Audience Q&A and Shoutouts

24:04 Separator Symbols in LinkedIn Headlines

26:33 AI Tools and Their Impact on LinkedIn

33:33 InMails: Pros and Cons

37:29 Kevin's Services and Offerings

40:06 Final Thoughts and Wrap-Up

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

How to Update Social Share Images for LinkedIn

Welcome back! In this tutorial, I'll walk you through updating your social share image on LinkedIn, particularly for the featured section. 

I'll show you how I adjusted my thumbnail using Kajabi, fixed a cropping issue, and ensured LinkedIn displays the updated image using LinkedIn Post Inspector. 

If you're having similar troubles with your LinkedIn thumbnails, this video is for you. For visual learners, I've included a YouTube link in the show notes. 

00:00 Introduction and Overview

00:27 Updating the LinkedIn Thumbnail

02:03 Using LinkedIn Post Inspector

03:32 Final Thoughts and Conclusion

Watch the VIDEO on YouTube:
https://youtu.be/2Em9TBxwXb0?sub_confirmation=1

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Maximize Your Speaking Potential with Laurie-Ann Murabito 

In this episode, I replay a recent livestream interview with Laurie-Ann Murabito, a seasoned speaker coach who helps entrepreneurs and professionals find more paid speaking opportunities. 

We discuss effective strategies for overcoming nervousness, repurposing presentations, and leveraging speaking gigs to grow your business. 

Laurie-Ann offers valuable insights on maintaining genuine connections and subtly incorporating sales elements into your talks. We also tackle audience questions about public speaking, making this a must-watch for anyone looking to enhance their speaking skills and business visibility.

00:00 Introduction and Guest Overview

00:44 Starting the Livestream

02:31 Laurie-Ann's Background and Journey

04:59 Tips for Public Speaking

06:51 Engaging with the Audience

10:14 Building Speaking Opportunities

14:13 Networking and Referrals

17:00 Corporate Speaking and Selling from the Stage

20:12 Navigating Sales Pitches in Public Speaking

20:34 Avoiding the Infomercial Trap

21:32 Building Relationships Through Free Resources

22:32 Audience Q&A Session

23:51 Public Speaking Tips for Corporate Professionals

25:55 Handling Nervousness in Public Speaking

31:15 Repurposing Your Presentations

34:34 Final Thoughts and How to Connect

Watch it on YouTube: https://www.youtube.com/watch?v=l03tR5uAFUU

Connect with Laurie-Ann:

LI-> https://www.linkedin.com/in/laurie-ann-murabito/
IG-> https://www.instagram.com/laurieann.murabito
YT: https://www.youtiube.com/lamurabito
Podcast:

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Video Marketing Magic : On/Off Camera

Annette Richmond: linkedin.com/in/annetterichmond  

This is a playback of a video presentation Annette delivered at my recent "Marketing for the Self-Employed LIVE-A-Thon" event. 

Register for the FULL VIDEO of this session: https://www.mellermarketing.com/m4se

Struggling with content or video? You’re not alone. While you’re overthinking, second-guessing, or avoiding the camera, others are showing up and building visibility. You know content is important. You know video increases engagement, credibility, and reach. But you’re still not doing it consistently. This is where Annette comes in. She helps B2B professionals, consultants, and entrepreneurs simplify their content strategy — so they can grow their visibility without burning out.

Free Resource: Easy Video Content Ideas to Help You Stay Visible On / Off Camera (free with signup including newsletter signup)
blackdogmarketingstrategies.mykajabi.com/easybrollvideos 

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Welcome back to the show! In today's episode, I'm answering seven LinkedIn questions asked in this past week. Whether you're a client, member, or podcast listener, feel free to reach out with your LinkedIn queries. 

Today, we'll discuss topics such as the penalty for sharing external links on LinkedIn, whether to duplicate content in email and LinkedIn newsletters, optimal posting strategies for company pages, the value of LinkedIn Premium, the importance of profile verification, troubleshooting tagging issues, and responding to unsolicited profile review requests. Let's dive into how you can get a bigger slice of the LinkedIn pie!

00:00 Introduction and How to Reach Out

01:10 Question 1: External Links on LinkedIn

04:07 Question 2: Email vs LinkedIn Newsletters

06:20 Question 3: Posting on Company Pages

08:09 Question 4: LinkedIn Premium - Is It Worth It?

10:10 Question 5: Profile Verification

12:40 Question 6: Tagging Issues on LinkedIn

14:28 Question 7: Profile Review Requests

15:50 Conclusion and Final Thoughts

SUBMIT YOUR LinkedIn Questions to me:

Via Email: Brenda@mellermarketing.com

Via LinkedIn DM: https://www.linkedin.com/in/brendameller/

Via IG: https://www.instagram.com/mellermarketing/

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Addressing Common LinkedIn Concerns: Guidance and Tips

In today's podcast episode, I discuss common concerns about using LinkedIn that have been shared with me over the years. The goal is to reassure listeners that they are not alone and to address a variety of issues people face with LinkedIn, ranging from technical challenges to feeling out of place on the platform. I'll review each concern one by one and provide advice and tips. Concerns include the time needed to learn LinkedIn, the perception that LinkedIn is too corporate, feeling behind on using the platform, embarrassment over profiles, and more. Additionally, I'll share information about my free live webinars and other resources to help you make the most of LinkedIn.

00:00 Introduction to LinkedIn Concerns

01:09 Common Concern #1: Transitioning from Facebook and Instagram

01:45 Common Concern #2: Feeling Out of Place on LinkedIn

02:09 Common Concern #3: Intimidation by LinkedIn's Corporate Vibe

02:26 Common Concern #4: Feeling Behind on LinkedIn

02:47 Common Concern #5: Neglecting LinkedIn

03:06 Common Concern #6: Embarrassment Over LinkedIn Profile

03:30 Common Concern #7: Stuffy and Corporate LinkedIn Posts

03:53 Addressing Each Concern with Practical Tips

15:57 Conclusion and Webinar Invitation

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Making the Leap from Corporate Career to Self-Employment: Lessons Learned with Maartje van Krieken

In this episode, I interviewed Maartje van Krieken on LinkedIn Live. We discussed her journey from a corporate career to becoming self-employed, focusing on the lessons learned and challenges faced along the way. Maartje shared her experiences in helping businesses in turmoil as a 'business emergency room doctor' and provided valuable insights on network leveraging, client acquisition, and the importance of trusting oneself. We also explored the role of LinkedIn in her career transition and the impact of peer groups and professional coaching. This conversation is a must-watch for anyone considering a similar career shift.

00:00 Introduction and Setting the Scene
00:32 Meet Maartje van Krieken
01:10 Maartje's Career Journey
03:11 Transitioning to Self-Employment
06:10 Navigating the Challenges of Self-Employment
18:50 Leveraging LinkedIn for Business
23:55 Balancing Multiple Roles
25:03 Navigating LinkedIn Profiles
27:47 Engaging with the Audience
28:44 Advice for New Entrepreneurs
30:19 The Value of Peer Groups and Coaches
33:55 Finding the Right Networking Circles
37:12 Resources and Support for Self-Employed
40:06 Wrapping Up and Final Thoughts

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

In today's episode, I interview Candice Lazar about her journey from corporate life to becoming a coach specializing in breathwork and transformational coaching.

WATCH THE FULL INTERVIEW ON YOUTUBE

Candice's FREE Kit on 5-Minute Breathing

https://44breathwork.com/5-in-5

Other resources by Candice: 

https://www.abreathwelltaken.com/

We discuss the prevalence of burnout among the self-employed and the importance of feeling good for business success. Candice shares a practical breathing technique that listeners can try immediately to alleviate stress. 

We also delve into the differences between how men and women handle burnout and the benefits of breathwork in improving mental clarity and emotional well-being for better business outcomes. 

Tune in to learn how to incorporate breathwork into your daily routine to combat burnout and enhance your life and business.

00:00 Introduction and Episode Overview

01:17 Welcome to the Live Stream

01:46 Meet Candice Lazar

02:26 Candice's Journey from Marketing to Breathwork

05:25 Understanding Burnout in Self-Employment

08:07 The Importance of Rest and Breathing Techniques

11:57 Practical Breathing Tips and Demonstration

18:37 The Connection Between Breathing and Business Success

20:05 Embracing Controlled Stress

20:58 Interpreting Stress as Excitement

23:34 Techniques for Public Speaking

25:47 Engaging with the Audience

26:29 Gender Differences in Breathwork

29:59 Breathwork and Yoga

33:59 Connecting with Candice Lazar

36:28 Final Thoughts and Wrap-Up

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

LinkedIn Profile Mini Audit for Course Creators | Featuring Sheila Koenig

Join me as I conduct a LinkedIn profile mini audit for course creator and CPA, Sheila Koenig. 

In this episode, Sheila shares her extensive background with the IRS and her transition to starting her own business aimed at helping small businesses with bookkeeping and tax resolution. 

I provide Sheila with actionable tips for optimizing her LinkedIn profile, growing her network to 500+ connections, and increasing her activity on the platform to attract potential clients. 

Whether you're a LinkedIn novice or looking to enhance your professional presence, this audit offers valuable insights to make LinkedIn work effectively for you.

00:00 Introduction and Guest Introduction

00:26 Sheila's Background and Business Overview

01:50 LinkedIn Profile Mini Audit Begins

03:31 Growing Your LinkedIn Network

07:06 Profile Optimization Tips

08:55 Creating a LinkedIn Company Page

11:19 Engaging on LinkedIn

14:29 Final Questions and Wrap-Up

LinkedIn Checklists:

https://www.mellermarketing.com/checklists

Watch it on YouTube:

https://www.youtube.com/watch?v=xKq76NV8k58&t=3s
 

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

Self-Employed Success Strategies | VIP Office Hours

Listen to a playback of our Self-Employed VIP Office Hours where we share valuable insights and tips for those embarking on or already on the self-employed journey. 

This episode covers various topics, including navigating Zoom features, effective LinkedIn strategies, engaging with your audience, and recommended books for business owners. 

Featuring introductions and expertise from several All Stars and attendees, this session is packed with practical advice and friendly discussions aimed at helping you thrive in your self-employment endeavors.

00:00 Introduction and Meeting Guidelines
01:09 Event Live Streaming and Recording
02:11 Self-Employment and Enthusiastically Self-Employed
03:12 All-Star Introductions
04:04 Participant Introductions and Networking
19:08 Pro Tips for Effective Introductions
22:37 Q&A and Zoom Features Discussion
30:08 Interactive Polling Techniques in Zoom
32:28 Using Google Polls for Audience Engagement
33:21 LinkedIn Membership Survey Insights
36:33 Discussing LinkedIn Premium Features
44:05 Effective Business Book Recommendations
49:44 Promoting Services Authentically on LinkedIn
57:48 Wrapping Up and Final Thoughts

Watch it on YouTube: https://youtube.com/live/f_rytSYXItM

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

The Benefits of Giving Back for Entrepreneurs, Job Seekers, and Nonprofits with Wendy Ernzen

In this episode, we revisit a LinkedIn live stream from early 2025 featuring an insightful conversation with Wendy Ernzen. Wendy, a fund development advisor with over 20 years of experience, discusses the importance and benefits of giving back for entrepreneurs, job seekers, and nonprofits. 

The conversation covers how volunteering can develop new skills, explain employment gaps, expand networks, and boost community involvement. Wendy also gives practical advice on different ways to contribute your time, talent, and treasure. The episode provides actionable insights for anyone looking to make a meaningful impact in their community through volunteerism.

00:00 Introduction and Rediscovery of an Interview
00:40 Technical Glitches and Pre-Show Banter
03:12 Meet Wendy Ernzen: Fund Development Advisor
04:46 The Importance of Giving Back
06:48 Benefits of Volunteering for Job Seekers
07:47 Volunteering: A Boost for Entrepreneurs
11:31 Challenges and Expectations in Volunteering
16:32 Creative Ways to Support Nonprofits
19:53 Exploring the Value of Unique Experiences in Auctions
20:30 Understanding the Audience for Nonprofit Events
21:34 Emotional vs. Business-Driven Donations
21:47 Engaging with Nonprofits: Personal Stories and Impact
23:48 Inviting Audience Participation and Feedback
25:02 Reading and Responding to Audience Comments
30:39 Connecting with Nonprofits on Social Media
37:10 Final Thoughts and Encouragement to Get Involved

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

This episode features an interview with Marjorie Turner Hollman, a specialist in supporting aspiring authors through the self-publishing process. The discussion covers various aspects of writing and publishing a non-fiction book, including platforms like Amazon, Ingram Spark, and Lulu, as well as the value of having a book to enhance credibility. 

We discuss the pros and cons of traditional publishing versus self-publishing, and the detailed steps involved from manuscript preparation to cover design. 

Marjorie also addresses audience questions on PR efforts, using content from previous books, and practical tips for new authors. 

Additionally, resources like the LinkedIn Book Marketing Checklist are highlighted to help authors promote their books online.

00:00 Introduction and Welcome

00:58 Meet Marjorie Turner Holman

02:37 The Value of Writing a Non-Fiction Book

05:45 Publishing Paths: Traditional vs. Self-Publishing

09:27 Selling Your Book: Direct vs. Platforms

14:18 Steps to Self-Publishing Success

23:50 Understanding KDP Pricing and Design

25:00 Engaging with the Audience: Live Q&A

26:34 Advice for Aspiring Authors

29:11 Alternative Platforms to Amazon and Etsy

32:01 Marketing and Relaunching Your Book

39:30 Final Thoughts and Contact Information

RESOURCES:

Book Marketing LinkedIn Checklist

https://www.mellermarketing.com/foryourbook

Connect with Marjorie on LinkedIn:
https://www.linkedin.com/in/marjorieturner/
https://www.linkedin.com/company/marjorie-turner-kuhl-hollman/

Blogs about writing/self-publishing

https://marjorieturner.com/category/self-publishing-3/ 

Book launch Robbie Samuels

https://www.amazon.com/LAUNCH-Entrepreneurs-Guide-Reviews-Revenue/dp/B0FF9NPWRZ

Wasabi Publicity

https://wasabipublicity.com/

Publishers

https://kdp.amazon.com/en_US/

https://www.ingramspark.com/

https://www.lulu.com/?srsltid=AfmBOoqxXoebmcZG3UHcLzTbayB8P-WuYXPQwrtGt3oSC8RDW1Qx0ib4

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15 LinkedIn Profile Tips for Coaches and Consultants

FREE Download at mellermarketing.com/list

This checklist provides 15 quick and easy ways to update your LinkedIn profile TODAY and help generate more leads for your coaching / consulting business.

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

LinkedIn Profile Mini Audit: Tips to Improve Your Presence with Laurie Moser

In this episode of our LinkedIn profile mini audit series, I sit down with Laurie Moser, founder of Staying Active Health and Wellness. 

Laurie supports moms of teens dealing with mental health challenges. Laurie admits to not spending much time on LinkedIn and is curious if it could be a valuable platform for her business. 

We discuss LinkedIn's potential, tips to increase her visibility, and essential steps to boost her profile, including the importance of connections, activity, and creating a company page. 

Listen to this conversation to learn actionable steps to enhance your LinkedIn presence!

00:00 Introduction and Guest Welcome

00:38 Laurie's Background and LinkedIn Usage

01:51 The Importance of LinkedIn for Laurie's Audience

02:54 Profile Review: Initial Observations

03:18 Building Connections and Increasing Activity

06:10 Content Strategy for LinkedIn

10:42 Creating a LinkedIn Company Page

15:10 Conclusion and Final Tips

Connect with Laurie on LinkedIn:
https://www.linkedin.com/in/laurie-moser-a43b1432/

Want a LinkedIn Profile Mini-Audit? Join my free VIP email list, then reply to an email and let me know! https://www.mellermarketing.com/subscribe

Download my FREE checklist - 15 LinkedIn Profile Tips for Coaches & Consultants https://www.mellermarketing.com/list

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

LinkedIn Marketing Pro Tips: Answering Your LinkedIn Questions

In this episode, I aswers six LinkedIn questions I received over the past week. (See Below) 

Key topics include the frequency and types of posts to maximize reach and engagement, the importance of asking for engagement, and strategies for effective LinkedIn networking. 

I also introduce a new, beta test of a limited-time service offering for ongoing LinkedIn strategy support and share insights on posting photos via the LinkedIn mobile app. 

Additionally, tips on connecting with the right people on LinkedIn and responding to industry-specific workshop requests are discussed.

00:00 Introduction and Marketing Pro Tip
00:57 Answering LinkedIn Questions: Frequency of Posting
03:04 Content Types and Engagement Strategies
04:51 Introducing a New Product Offering
07:18 More LinkedIn Questions: Connection Strategies
12:07 LinkedIn Features and Workshop Inquiries
18:48 Conclusion and Final Thoughts

Featured Questions & Links to Posts (Answers):

1. QUESTION: Thoughts of frequently of posting on LinkedIn?
ANSWER: https://www.linkedin.com/feed/update/urn:li:activity:7352411793371164673/

2. QUESTION: What are your thoughts on the frequency of posting on LinkedIn to avoid getting suppressed?
ANSWER: https://www.linkedin.com/feed/update/urn:li:activity:7351975487147048967

3. QUESTION: I want to launch one product before announcing my (name) Summit. In LinkedIn, is it best to introduce the topic for my audience, starting a post with a questionnaire and asking 4 questions before they click on my Checklist?
ANSWER: https://www.linkedin.com/feed/update/urn:li:activity:7351648227449864192
 
 

4. QUESTION: Should I accept connections from anybody or only be selective of who I should connect with?
ANSWER: https://www.linkedin.com/feed/update/urn:li:activity:7350940644078436352 
 
 

5.     QUESTION: how many photos can you post at one time from the LinkedIn mobile app?
 ANSWER: 20. https://www.linkedin.com/posts/brendameller_msse2025-activity-7348792024487108609-wIE7

6.     QUESTION: Have you ever delivered a workshop to our audience before (a specific industry, job title type, wearing many hats, not very social media savvy)
ANSWER: book me as a presenter: https://www.mellermarketing.com/presenter 

Submit your LinkedIn questions to me via email:

brenda@mellermarketing.com 

**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

In this podcast episode, I review recent activities, focusing on event planning for the 'Michigan Summit for the Self-Employed' and the upcoming virtual event, 'Marketing for the Self-Employed.' 

I enjoy planning and hosting these events to support others who are self-employed. 

Detailed discussions include the lineup of speakers, promotional strategies utilizing LinkedIn and other social media platforms, registration processes, and marketing techniques. Personal anecdotes and actionable insights are shared throughout to guide you in hosting your own successful events. 

00:00 Introduction and Welcome

00:07 Recap of the Michigan Summit for the Self-Employed

01:01 Upcoming Free, Live, Virtual Event: Marketing for the Self-Employed LIVE-A-Thon

01:32 Marketing with Meller Community

03:29 Event Planning and Speaker Lineup

06:25 Promotion Strategies and Email Marketing

10:44 Final Preparations and Registration Details

16:55 Conclusion and Farewell

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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)