To Brand Or Not To Brand?

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
To Brand Or Not To Brand?
Apr 07, 2025 Season 2 Episode 92
Jeremy Young

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Should You Bid on Brand Keywords in Google Ads? 

In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the classic debate: to brand or not to brand? 

Learn when running a branded search campaign makes sense, when it’s just burning cash, and how to test whether it’s actually driving incremental revenue. If you’ve ever wondered whether bidding on your own brand name is a must, this episode is for you!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching