Good Neighbor Podcast: Cooper City

EP #227: Jarrett Osborn with Osborn Financial Group, Inc.

March 29, 2024 Jeremy Wolf
EP #227: Jarrett Osborn with Osborn Financial Group, Inc.
Good Neighbor Podcast: Cooper City
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Good Neighbor Podcast: Cooper City
EP #227: Jarrett Osborn with Osborn Financial Group, Inc.
Mar 29, 2024
Jeremy Wolf

Have you ever wondered how a Wall Street expert translates that high-stakes experience to a more personalized financial service? Join me for an enlightening conversation with Jarrett Osborn from Osborn Financial Group. He takes us behind the scenes of smart wealth management and retirement planning without the haze of property and casualty insurance. Jarrett's unique blend of New York grit and Floridian finesse ensures his clients' best interests shine as the guiding light, making sense of the financial world and the importance of fidelity in every transaction.

Then, let's shift gears and wade into the deep waters of parenting and family dynamics. In this heartfelt talk, I peel back the layers of my own journey raising a sports-loving son and a daughter on the cusp of college life. We'll explore the intricate dance of maintaining family bonds amidst teenage angst and the quest for independence. Hear how success is redefined through the enduring relationships we nurture with our children, and learn how these personal revelations echo the commitment to client relationships embodied by our friends at Osborn Financial Group.

Call us: (954) 963-3300

Visit us: https://osbornfinancialgroup.com

Like us: https://www.facebook.com/OsbornInsurance?ref=hl

Show Notes Transcript Chapter Markers

Have you ever wondered how a Wall Street expert translates that high-stakes experience to a more personalized financial service? Join me for an enlightening conversation with Jarrett Osborn from Osborn Financial Group. He takes us behind the scenes of smart wealth management and retirement planning without the haze of property and casualty insurance. Jarrett's unique blend of New York grit and Floridian finesse ensures his clients' best interests shine as the guiding light, making sense of the financial world and the importance of fidelity in every transaction.

Then, let's shift gears and wade into the deep waters of parenting and family dynamics. In this heartfelt talk, I peel back the layers of my own journey raising a sports-loving son and a daughter on the cusp of college life. We'll explore the intricate dance of maintaining family bonds amidst teenage angst and the quest for independence. Hear how success is redefined through the enduring relationships we nurture with our children, and learn how these personal revelations echo the commitment to client relationships embodied by our friends at Osborn Financial Group.

Call us: (954) 963-3300

Visit us: https://osbornfinancialgroup.com

Like us: https://www.facebook.com/OsbornInsurance?ref=hl

Speaker 1:

This is the Good Neighbor Podcast, the place where local businesses and neighbors come together. Here's your host, Jeremy Wolf.

Speaker 2:

Hello everyone and welcome back to the Good Neighbor Podcast. I'm your host, Jeremy Wolf, and our guest today is Jared Osborne. Jared comes to us from Osborne Financial Group. Jared, thanks for joining us today, Thanks for having me, jeremy, appreciate it. The pleasure is all ours, and thanks to our listeners for tuning in. So, jared, let's start off with some basics here. Tell everybody a little bit about what you guys do at Osborne Financial Group.

Speaker 3:

Great. So we are a full service financial and insurance service company. So what does that mean? We have two divisions. We have the wealth management financial planning division and we have an insurance agency department. So you know there's a lot of synergy between the two. The financial planning, wealth management is, you know, manage money, retirement plans, annuities, you know the whole gamut, the insurance side of it. We don't do the property and casualty stuff, we do more of the life, the health, disability, long-term care, medicare supplements, and we do that on a group and individual basis and we deal with pretty much every single major company out there. So we wear many hats but there's a lot of synergy between the two. So it's a nice marriage.

Speaker 2:

So do you find that you're dealing with clients primarily down here in South Florida, the entirety of the state of Florida nationally? Where do you typically draw clients from and who do you typically work with?

Speaker 3:

So I would say 60 to 75% of our business is Florida based. But my roots are in New York. So I do have a lot of clients in the Northeast. We do have, you know, texas. You know we're, we're, we kept California, we are all. We are national. But I would say you know 60 to 75% of it is is down here. I'm licensed in 15 to 20 States, just because you know, been around a long time. People move, so we are national but I would say you know most of the business is Florida based.

Speaker 2:

So roots in New York. What part of New York do you hail from?

Speaker 3:

Manhattan, manhattan, you know, worked on Wall Street, for, you know, started my career We'll get into that, I'm sure we won't hold that against you, jerry and in New York. But you know, my, my family, my parents are from New York, so my roots are there, you know. So came down here about back down. I grew up down here and worked on wall street for about, you know, 12, 13 years and then came back down here about 20 years ago. So I've been down, back down for a while.

Speaker 2:

Came around full circle. Huh. Most people start in New York and end up down in Florida. Yeah, I went to start in Florida, go to New York.

Speaker 3:

You know for the fine. I went to UMass Amherst for college and you know it was just you know wanted to get into finance and had some contacts on Wall Street and started working there in 1994. So I've been around a while.

Speaker 2:

Nice I'm actually from. I grew up in. Up until 15 years old, I was in Rockland County, I don't know if you've been to. Rockland across from Westchester, so most of the New York is gone from my blood at this point.

Speaker 3:

Yeah, New York's not what it used to be, but that's it.

Speaker 2:

We're happy down here in sunny South Florida. So let's go back. You mentioned Wall Street. Let's talk a little bit about your journey, right? How did you start off in Wall Street and how did that evolve into you ultimately having an Osborne financial group down here in South Florida?

Speaker 3:

So I had a very close family cousin that was, you know, pretty high up at Lehman Brothers before, you know, it became what we know it is now as a defunct company. But prior to it, you know, going in the financial crisis, it was, you know, a very well-known, well-respected firm. He was there on the retail side. I kind of, you know, he got me in there, started working there and, you know, learned the business. Let's just say, learned a lot of good and I learned a lot of bad, but, you know, learned what to do and what not to do. It kind of molded me into, you know, my business today. So, yeah, I started in 1994. They, everybody kind of left Lehman Brothers, that the group I was with, and we then went to Prudential Securities, which is, you know, prudential Financial now, and and then eventually came back down here and started working for Raymond James and then I, you know, with the firm I am now, satara Advisor Networks.

Speaker 2:

So so I think everybody has. It's the word I'm looking for. If everybody hears Wall Street nowadays. I think everybody has. What's the word I'm looking for If everybody hears Wall Street nowadays, I think the industry it's been so demonized right by everybody hears Wall Street, they think Wolf of Wall Street and they go to that whole space. What are some common myths or misconceptions that you might be able to clear up for people out there that have that knee-jerk reaction when they hear Wall Street, just like I did? Like we won't hold it against you, right? Because the percentage of any industry is going to have 100%.

Speaker 3:

And so that is a big you know. You know financial advisor. You know they're only. You know they're not, they don't work in your best interest. Or insurance you know insurance agents they're just there to you know, sell you, and and there are unfortunately a good amount of those out there. The industry has definitely changed, especially the financial service industry. Now, you know I am a fiduciary. I have to work in the best interest, and I always have. But you know there's a lot of rules and regulations. Now you know we have to work in the best interest of our clients. I would hope everybody would do that, but not everybody does. So you know the typical misconceptions of an insurance agent. You know they're just there to sell you something.

Speaker 3:

The one thing about Osborne Financial Group is one we've been in business for over 20 years. Most of our business and growth is organic, so we work pretty much off referrals. We don't do a ton of marketing, we do some like this. You know, obviously. And but I wouldn't be in business you know and have you know where I am today if it wasn't for the fact that you know we're very service oriented. We do it in the best interest of our clients. We and that's another reason why you know, and especially on the insurance side, we're an agency. We work with all the carriers. We're able to not just offer one or two carriers. We're able to show our clients a full gamut of products. Pricing is not always the main goal, but it's a big part of it. We try to offer the best product at the best price and very service-oriented. So we try to offer the best product at the best price and very service oriented when you call us.

Speaker 3:

That's another big problem or not even a misconception it is a problem is you know you call somebody and they don't call you back. We're, you know we have two assistants. If I can't, if you can't get in touch with me, you know within 24 hours at least I mean you know we'll call you back, 24 hours at least I mean we'll call you back. So the typical misconceptions of the financial and insurance industry a lot of dishonesty. I mean Wolf of Wall Street, you talk about Bernie Madoff. You heard all these things. You can look at my background. I've been doing this for, I said, over 20 years. I don any, you know, complaints or anything like that. So you know service, trustworthiness, honesty, that's our, you know that's our goals here at australian financial group.

Speaker 2:

So right on. Yeah, and I think you get extra flack. Being in an industry where you're dealing with something so personal to people, right with money, it's an extra bright spotlight shined on the negativity that is associated with that. Whereas there is there is negative things in all, all different industries, but I think even more so, or it's highlighted, in your specific industry. So 20 years ago roughly, you started Osborne financial group. Where are you guys based out of? Obviously South Florida, but where's your offices?

Speaker 3:

located. So we're located in Hollywood on on Sheridan street. We're in the bank of America building on the corner of 46 and Sheridan. But the good thing about the industry is, you know, like a lot of industries is, you know everything's remote. You know we do a lot of things. You know I pretty much, you know I will go see most of my clients, you know in the Boca, you know, or Dade Broward and Palm Beach counties. You know that, the Boca, you know, or Dade Broward and Palm Beach counties. You know that's a good Boca, my client.

Speaker 3:

So, yeah, we're, we're. We have an office on Sheridan street and we've been in this location for about six, seven years. We were across the street prior to that for about 10 years, so we've been in this area for, you know, good 15 years now.

Speaker 2:

Yeah, that's what I was going to ask was if a lot, because I think, specifically in financial advising industry, specifically, you would, I know for me, I like to have a very strong relationship with somebody I'm going to be working with in that regard, so it's important for me to meet them personally if possible. Do you find that you're meeting a lot?

Speaker 3:

of your clients in person or do you do a lot of Zoom calls or a little bit of both, a little bit of both. You know I think COVID you know I used to. I mean now I'm starting to go out again but you know, over the past year or year and a half, but COVID really, you know, changed that a lot. You know, because you had to do a lot of things via Zoom With the financial planning entry. A lot of people you know like to see me, know me, and understandably so. Some people you know they move out of Florida. We've had a relationship for, you know, 10, 15 years and they, you know, trust me, know me. So going to see them is not as well.

Speaker 3:

We do Zooms, we do calls, email. It just depends on the client. But I would say it just depends on the insurance side of it. I have a lot of clients that maybe have only talked to me or Zoom with me, just because that's a little bit different. But the financial side of it, the wealth manager side of it, I would say a good bulk of my clients. I go meet with them at least annually, if not more, and it just depends on the client. Some people are fine with you know they'll. You know, call you Zoom. Some clients like to meet every quarter.

Speaker 1:

So I guess it depends, but yeah.

Speaker 3:

I would say the financial, the wealth management side of it. That's a little bit more intimate because you know there's it's involving a lot of typically money, a lot of money, you, you know sometimes and uh, so they like that. You know they're seeing me, they're, you know they're, they know where I'm at, they know where to get me, they need me. So yeah, I would just it just depends on the client, but but definitely the wealth manager side is, uh, a little bit more intimate?

Speaker 2:

yeah, I certainly. The more I think about it, I, I want, I want to have my financial planner advisor. I want to have a great relationship with them, but at the same time I don't want it to be like my best friend. I don't want them to have too much of an emotional connection to us, because I guess that could cloud judgment or there could be, emotions coming out.

Speaker 3:

So it's like a happy balance there right. Sometimes it's a slippery slope I may have. A lot of my clients are my good friends and you know, look, you know it's. It's tough conversation when things aren't going well, whether the market or not, and so you know you just have to. You know that's. That's definitely.

Speaker 2:

Sometimes I feel like I'm a psychiatrist but if there's, if there's enough trust, that if you have a good enough relationship, you know fundamentally that your, your friend, is looking out for your best interest. So you, you're trusting their guidance.

Speaker 3:

So I see, that and you know, like I said, I mean, you know the way I do business is, you know, very transparent. You know I'm not doing it. I'm not putting people into Bitcoin, you know, and we're building a diversified portfolio. You know utilizing, you know many different products, and so you know I've never had a problem, but you know I can, it could be. You know I've had, you know, colleagues that you know, lost friendships, and so I'm very, you know. And then there are a lot of friends who said you know what, jared, I'd rather you just do my insurance. That you know, I kind of, because I feel like, hey, you know, I never want there to be a situation, you know so and that's fine, you know, and I'm not going to push somebody to. You know, if they trust me and they want to, you know they want that side of the business with me, great, you know, hopefully I do a good job, but I understand you know that you know how that could be a problem for some people, absolutely Right on.

Speaker 2:

So what do you like to do for fun when you're not working? Tell us a little bit about your family and your life outside, yeah that's pretty much my life.

Speaker 3:

I have a family. I have two children, my wife I've been married 17 years now two kids I got a 12-year-old boy and a soon-to-be 16-year year old girl, so they keep me busy.

Speaker 2:

Dude, you're like four years ahead of me, man, my daughter my son is turning 10.

Speaker 3:

So there you go. So what am?

Speaker 2:

I in store for Tell me cause. I just entered middle school and it's been a it's been an interesting journey this year thus far.

Speaker 3:

You know I'm from, I'm a, I'm from all boys, so you know my wife is from mostly girls. You know she has sisters and whatever. So you know, when I first got married, I just didn't understand that dynamic, you know. And so you know my daughter, who's the oldest? She's going to be 16. She's wonderful, she's great, you know. But there's definitely, you know, times when she could be tough, moody and, and you know, you deal with it. You know, you deal with it.

Speaker 2:

You know, I can identify brother.

Speaker 3:

Yeah, yeah, my son, you know I mean I'm very, you know, I mean I was very athletic growing up. I, you know another thing that I do is I'm a big workout guy, so I work out every day. And so my son, I coach him up in basketball. He's pretty athletic. So that's pretty much 95% of my time. I get 5% of time to myself, maybe every once in a while and just relax, to be honest. But, as you know, probably most of your time is your family, which I love. And you know you know working out, you know avid athlete coaching my son. My daughter plays lacrosse, so and she's now she's preparing for, you know, college.

Speaker 2:

So that's another you know thing we're dealing with now Any schools on her radar, yet I don't know.

Speaker 3:

16, a couple of years left before she makes a decision, any schools on her radar? Yet I don't know. 16, a couple of years left before she makes a decision she's hell bent on getting out of.

Speaker 2:

Florida, which I don't know why.

Speaker 3:

Yeah, I mean once you get out of there, you're going to want to come back, as you know I have. You know I. I thank God I saved for college, but I'm just like you, sure you don't want to stay in college I mean in Florida for college you know, as as a financial advisor. I need to stay in Florida it's going to be very very good on the pocket.

Speaker 3:

Yeah, and it's also. They're good schools. But you know she just doesn't want to be here. I don't know why, you know, but I'm pushing her one. I don't want to push her too hard, you know. But you know we go up north every summer, so we're taking a couple, we're going to check out Penn State and you know some of the schools in the Northeast because my wife is from Philadelphia, so you know we go to Jersey Shore every summer and so we'll be not too far from Penn.

Speaker 3:

State, so she's going to start the process of looking at schools and she's a good student, you know. But you know these days who knows? You know, you know it doesn't matter, sometimes you can be a great student and not get in some of these schools. So we're going through that process but good luck with your, your, your kids. You know there's the, you know I love it but you know, definitely keeps me busy.

Speaker 2:

Yeah for sure. No, they say it's such a cliche right Time flies and it's a blink of the eye. And when the kids are young, it doesn't feel that way, especially when you're, when you have kids, when you're a little younger. But now, on the North side of 40, I'm 44 now and the kids are starting to get older. And I'm speaking to folks like you that have kids just four years, four years ahead of mine, that are and I had a guest on the show earlier this morning a realtor. You start to question it. Like wait a minute, I don't have, like I don't have a lot, we don't have a lot of time left on this planet.

Speaker 2:

You got to make the most of every day and make sure that we're making an impact and doing good things here.

Speaker 3:

A hundred percent, and that's if they want to, you know, hang out with me, you know. And then my, my son, was like my little sidekick. Now he's like I'm going to, you know, play basketball. I'm like, well, what about me? You know, like you know, what do I have, and that's you know. And my daughter is just like you know, she has her moments. She wants to hang out with me sometimes and then, you know, sometimes she doesn't want to deal with talk to me.

Speaker 2:

you know, sometimes so I think that's part. That's just part of it. I think parents one too tightly to the kids and don't. There's a certain age period with most kids. They are going to detach from parents because it's a natural process. They need to find their own way. My hope is to plant the seeds and deal with that in such a way so that when they do get older and they are in their twenties and thirties, we have a really powerful relationship and they come back full circle and we can speak daily and really be big factors in each other's lives. I think a lot of parents push their kids away when they're when they're going through that process and they're they're alienating them, so when they get older they don't have a great relationship with them.

Speaker 3:

A hundred percent. And it's interesting, you said, because you know my. I was just reading I forget who it was, maybe Jordan Peterson or somebody and he said something, something to the effect that you know, success is not always about money, and you know, and all that stuff. It's if your children want to hang out with you when you're 30 or 50.

Speaker 2:

I just I just got the warm and fuzzies man.

Speaker 3:

I was at my dad's 80th birthday and I said something to the back during a speech, and because I'm very close with my family, and so is my wife, she's close with her family.

Speaker 3:

So you know, it's very important you know, but there is a fine line between you know you want to give them I want to give my kids a lot of independence so they see what the world's like, because it's not easy. At the same time, I want to let them know that I'm there for them always and you know they can always lean on me and I'm supportive. And so you know. Finding that, like you said, finding that you know middle ground is is, you know, is challenging. You want to hold on to them but at the same time you want to give them independence. So yeah, you know?

Speaker 2:

Yeah, absolutely man. So, and yeah, you're right, it's not all about money. There are more important things, but, that being said, money is very important for anybody out there that's listening, that is looking for a good financial advisor, or an insurance agent, for that matter. Jarrett, let us know how we can reach you. Maybe share your website, your contact information. I know you already mentioned that your office is in Hollywood, but let us know how we can reach out and learn more.

Speaker 3:

Yep. So I have a website OsborneOSBORNFinancialcom or Osborne O-S-B-O-R-N. Financialgroupcom. I have two websites because one is geared more towards the wealth management financial side of it and one's more towards the insurance side of it. Our address, you know 4601 Sheridan Street, suite 410, hollywood, florida, florida. Our phone number 800, if you want to, you know toll free 866-963-3300 or 954-963-3300. And, lastly, my email address is Jarrett, my first name, j-a-r-r-e-t-t.

Speaker 3:

At Osborne O-S-B-U-R-N. Financialgroupcom, you can call us, you can email us, know, text text us. You have a cell phone 917-640-8447. We're here, you know, pretty much nine to five, but you know I pretty much return emails, you know, throughout the day and evening sometimes. So you know that's how you can reach us and you know any anybody who, whether it's we, don't necessarily, you know, need you to be investing hundreds of thousands of dollars. We take, you know, smaller clients as well, which is another misconception that you know. You have to have hundreds of thousands of dollars to start investing. It's not true. You know, especially if you're young, starting a family. You know, setting a 529 plan, setting up, you know. You know retirement plan or life insurance. You know, if you're newly married or things of that nature, estate planning issues, and we work in conjunction with accountants and estate planners and lawyers. So you know, like I said, if any, if you need us, email us, call us and we'll you know we'll get back to you very promptly.

Speaker 2:

Yeah, I think that's important, what you just said. It's never too early to start forming the habits of investing and getting everything right. So, yeah, most people out there, like you said, they think they need a lot of money to start working with a financial planner, just having a conversation with them even if they don't end up working with you just speaking to you so you could offer some advice to somebody who's just starting off so that when they start working they understand that maybe you're not making a lot of money right now, but just putting a little bit away over time. That's going to lead to a lot more save than it's true.

Speaker 3:

I mean dollar cost averaging. You know little. You know the most people, you know who are, who have money. You know, not, not at all, but a lot of people. Money started off with a little bit built it up. We're patient, and that's the whole thing, especially the youth today. It's instant gratification. That's not investing. It's a long-term process and it takes time and patience, and so that's something that we stress here, that it's little by's. You know, little by little. You know you can start with a lot of money and that's great. You know, maybe you inherited money or you just did. You know, sold a business or something. But you know, when you're young especially, you know you don't necessarily have the means and that's why you know, put money in your 401k. If you it for 10, 15, 20 years, you have hundreds of thousands of dollars in there. You turn around you're like, wow, you know. So, yes, yes, jeremy, that's absolutely true. You know you don't have to start off with a lot of money necessarily.

Speaker 2:

Instant gratification. Investing is investing in crypto and the other side of that coin is.

Speaker 3:

it's also instant nervous breakdown, because it's like a yo-yo, yeah, and that's true, and it's true and that's a problem that we have today is that I get calls like I want to buy Bitcoin. You barely can pay your bills.

Speaker 2:

I want to hit it big. That's not really Bitcoin.

Speaker 3:

But they see it online. Everybody's making millions and you only see the great online. You don't see that they lost it all when the market got killed. That's the problem with the internet.

Speaker 2:

I won't get into my own personal crypto values right now.

Speaker 3:

We'll save that story for another day, but I've been doing all of this during the blender.

Speaker 2:

All right, man. Well, hey, jared, it was a pleasure having you to the blender. All right, man. Well, hey, jared, it was a pleasure having you on the show. I appreciate learning a little bit about what you do in and around our great community. So truly thanks for joining us.

Speaker 3:

I appreciate it. Jeremy, Thanks for having me and, like I said, you know anybody needs to reach me, you know, let me know All right, sounds good, brother.

Speaker 2:

Have a wonderful weekend to everybody out there.

Speaker 1:

Take care and we will catch you all next time. Yep, happy holidays everybody. Thanks for listening to the good neighbor podcast cooper city. To nominate your favorite local business to be featured on the show, go to gnpcoopercitycom. That's gnpcoopercitycom, or call 954-231-3170.

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