New Media
New Media is a podcast for founders and creators building independent media businesses. We explore how to grow and monetize audiences without depending on algorithms, advertising, and platforms you don't control. Each episode shares practical insights on building profitable media and education businesses.
A GrowLetter podcast, hosted by Matt McGarry and Kolby Hatch.
New Media
The Truth About Local Newsletters No One Wants To Admit with Daniel Berk
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Daniel Berk (Moneywise Podcast by Hampton) joins Matt and Kolby to talk about why the local newsletter isn't the business—the audience is, how AI services are the untapped green space for local brick-and-mortars, why the viral Substack tweet got email wrong, and how an X DM with Sam Parr turned into a podcast hosting gig.
Timestamps:
- 00:00 Intro
- 02:00 Palmetto Parents: Three Local Newsletters
- 06:40 How Local Newsletters Actually Make Money
- 11:00 "Own The Town" — Arbitraging Your Audience
- 14:30 Axios, 6AM City & The Big-Metro Model
- 17:00 Local AI Services: The Untapped Greenspace
- 23:15 The Nonprofit (501c3) Newsletter Play
- 26:15 Is Email Dead? The Viral Substack Tweet
- 33:00 What "Owned Audience" Really Means
- 37:30 Moneywise & Two Dads In Tech
- 40:00 How A Twitter DM Became The Moneywise Gig
- 45:30 Command The Room Like A Nine-Figure Podcast
📌 Resources:
🔗 Connect with Daniel Berk:
Enjoying the show? Leave a 5-star review on Apple or Spotify, then email matt@growletter.co or kolby@growletter.co with a screenshot and a question — we'll answer it on the show.
.png)