DevTalk with Rich and Vin

DevTalk with Rich and Vin: MCU Architecture Loyalty

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0:00 | 11:15

MCU vendors always knew that, regardless of what they might say, it was relatively easy to retain existing customers and quite difficult to get engineers to switch from a competitive architecture. 

The biggest reason for that is the tons of software that the customer already has in its arsenal, and the difficulty of rewriting that code for a different architecture. 

However, and this is a biggie, AI potentially removes that hurdle and might allow for a complete code rewrite in a pretty short amount of time. That’s a game-changer (maybe good, maybe bad) for the MCU vendors. 

Hear what Rich and Vin have to say about it on this episode of DevTalk with Rich and Vin.