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The Business Savvy Therapist: Marketing, Hiring & Systems to Grow and Scale Your Therapy Practice
The Business Savvy Therapist podcast helps Psychotherapists learn the strategies to scale from solo practice to a 7 figure group practice that is automated. Therapists didn’t learn anything about business in grad school and this podcast is exactly what they need to be successful.
Host, Nicole McCance is a Psychologist turned Business Coach who was able to grow her practice to 55 therapists and multiple 7 figures, in 3 years and sell it in her 4th year. Each episode walks Therapists through exactly what to do to help more people, make more money and have more freedom.
The Business Savvy Therapist: Marketing, Hiring & Systems to Grow and Scale Your Therapy Practice
The Truth About Being Married to a High-Achieving Therapist
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Sign up for my FREE 3 Day Accelerator - How I Built and Sold a 7-FigureTherapy Practice in 3 Years → https://mccancemethod.com/free-3-day-live-course/
Want to watch this episode on video? Check it out here on YouTube: https://youtu.be/WUfVeDSbfes
In this episode, I’m getting real about what it’s actually like to be married or partnered with a high-achieving therapist. I share personal stories from my own marriage, the blind spots that can show up when we’re building big things, and how easy it is to unintentionally neglect our partners while chasing growth. If you’re ambitious, independent, and building a business you love, this one might hit close to home.
Make sure to bring your paper and pen because this episode is full of actionable tips!
Here are some key points in this episode:
[01:10] Why high-achieving therapists are “not normal” and how that impacts relationships
[04:28] How independence and ambition can unintentionally create emotional distance with your partner
[07:17] The moment my husband admitted he felt lonely and neglected and why that was a wake-up call
[09:26] Building a business for freedom… but forgetting to bring your partner along for the ride
[13:28] Why couples therapy became a non-negotiable connection ritual for us
[14:49] The “ungifted box” at home: rediscovering closeness, softness, and deep love
Links From The Episode:
Episode #120: Scaling Stories: How Real Therapists Built 6- and 7-Figure Practices → https://mccancemethod.com/episode-120-scaling-stories-how-real-therapists-built-6-and-7-figure-practices/
Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod